Duncan Brattel
Director Sales Engineering at TapClicks- Claim this Profile
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Bio
Jon Pearson
Duncan is a talented Digital Creative Director with an extensive background in cross platform user centred design. Experienced in Client strategy, Mobile, Web, Interactive TV, and Big Data Analytics, he is able to fully comprehend the broader customer experience ensuring customer satisfaction always drives sales growth. Duncan has lead numerous enterprise client advertising campaigns managing on/off shore agile development teams to deliver high quality products in compressed time frames. User testing and design validation feature heavily in his design thinking generating much needed customer advocacy prior to product release. His broad digital experience affords a robust understanding of all delivery disciplines ensuring strategic alignment and overall product consistency - joining the dots across the entire development lifecycle. A valuable asset to any team.
Byron H.
Duncan was such a pleasure to work with at G/O Digital. Our brainstorming sessions often spawned into discussions around how visual and interaction design impacts engagement, how great design and layout can help enhance content, and how SEO elements can be optimized in ways that provide compounded value to the user. Duncan is a breath of fresh air and in talking to him for just 5 minutes he shows a deep passion for his craft that extends well beyond the creation of digital masterpieces. Developing layouts and processes that can scale to thousands of clients while still providing a "custom" look is not an easy task and yet Duncan delivers consistently. He has a constant curiosity about the customer journey and how technology, design, and content can work together to increase brand awareness and an experience that inspires. There is no doubt that he will continue to shape that digital landscape and I feel privileged to have worked with him.
Jon Pearson
Duncan is a talented Digital Creative Director with an extensive background in cross platform user centred design. Experienced in Client strategy, Mobile, Web, Interactive TV, and Big Data Analytics, he is able to fully comprehend the broader customer experience ensuring customer satisfaction always drives sales growth. Duncan has lead numerous enterprise client advertising campaigns managing on/off shore agile development teams to deliver high quality products in compressed time frames. User testing and design validation feature heavily in his design thinking generating much needed customer advocacy prior to product release. His broad digital experience affords a robust understanding of all delivery disciplines ensuring strategic alignment and overall product consistency - joining the dots across the entire development lifecycle. A valuable asset to any team.
Byron H.
Duncan was such a pleasure to work with at G/O Digital. Our brainstorming sessions often spawned into discussions around how visual and interaction design impacts engagement, how great design and layout can help enhance content, and how SEO elements can be optimized in ways that provide compounded value to the user. Duncan is a breath of fresh air and in talking to him for just 5 minutes he shows a deep passion for his craft that extends well beyond the creation of digital masterpieces. Developing layouts and processes that can scale to thousands of clients while still providing a "custom" look is not an easy task and yet Duncan delivers consistently. He has a constant curiosity about the customer journey and how technology, design, and content can work together to increase brand awareness and an experience that inspires. There is no doubt that he will continue to shape that digital landscape and I feel privileged to have worked with him.
Jon Pearson
Duncan is a talented Digital Creative Director with an extensive background in cross platform user centred design. Experienced in Client strategy, Mobile, Web, Interactive TV, and Big Data Analytics, he is able to fully comprehend the broader customer experience ensuring customer satisfaction always drives sales growth. Duncan has lead numerous enterprise client advertising campaigns managing on/off shore agile development teams to deliver high quality products in compressed time frames. User testing and design validation feature heavily in his design thinking generating much needed customer advocacy prior to product release. His broad digital experience affords a robust understanding of all delivery disciplines ensuring strategic alignment and overall product consistency - joining the dots across the entire development lifecycle. A valuable asset to any team.
Byron H.
Duncan was such a pleasure to work with at G/O Digital. Our brainstorming sessions often spawned into discussions around how visual and interaction design impacts engagement, how great design and layout can help enhance content, and how SEO elements can be optimized in ways that provide compounded value to the user. Duncan is a breath of fresh air and in talking to him for just 5 minutes he shows a deep passion for his craft that extends well beyond the creation of digital masterpieces. Developing layouts and processes that can scale to thousands of clients while still providing a "custom" look is not an easy task and yet Duncan delivers consistently. He has a constant curiosity about the customer journey and how technology, design, and content can work together to increase brand awareness and an experience that inspires. There is no doubt that he will continue to shape that digital landscape and I feel privileged to have worked with him.
Jon Pearson
Duncan is a talented Digital Creative Director with an extensive background in cross platform user centred design. Experienced in Client strategy, Mobile, Web, Interactive TV, and Big Data Analytics, he is able to fully comprehend the broader customer experience ensuring customer satisfaction always drives sales growth. Duncan has lead numerous enterprise client advertising campaigns managing on/off shore agile development teams to deliver high quality products in compressed time frames. User testing and design validation feature heavily in his design thinking generating much needed customer advocacy prior to product release. His broad digital experience affords a robust understanding of all delivery disciplines ensuring strategic alignment and overall product consistency - joining the dots across the entire development lifecycle. A valuable asset to any team.
Byron H.
Duncan was such a pleasure to work with at G/O Digital. Our brainstorming sessions often spawned into discussions around how visual and interaction design impacts engagement, how great design and layout can help enhance content, and how SEO elements can be optimized in ways that provide compounded value to the user. Duncan is a breath of fresh air and in talking to him for just 5 minutes he shows a deep passion for his craft that extends well beyond the creation of digital masterpieces. Developing layouts and processes that can scale to thousands of clients while still providing a "custom" look is not an easy task and yet Duncan delivers consistently. He has a constant curiosity about the customer journey and how technology, design, and content can work together to increase brand awareness and an experience that inspires. There is no doubt that he will continue to shape that digital landscape and I feel privileged to have worked with him.
Credentials
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Google Analytics Certification
GoogleAug, 2017- Nov, 2024 -
Google AdWords Fundamentals
GoogleAug, 2017- Nov, 2024 -
Google Display Advertising
GoogleAug, 2017- Nov, 2024 -
Google Mobile Advertising
GoogleAug, 2017- Nov, 2024 -
Google Search Advertising
GoogleAug, 2017- Nov, 2024 -
Google Video Advertising
GoogleAug, 2017- Nov, 2024 -
Mobile Sites
GoogleAug, 2017- Nov, 2024
Experience
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TapClicks
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United States
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Advertising Services
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100 - 200 Employee
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Director Sales Engineering
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Aug 2021 - Present
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Solutions Architect
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Nov 2018 - Aug 2021
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G/O Digital (Now TEGNA Marketing Solutions)
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United States
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Advertising Services
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100 - 200 Employee
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Product Manager - Client Reporting
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Apr 2015 - Nov 2018
Strategic development of reporting platform to accommodate interactive media and advertising data for G/O Digital and major corporate partners.Ideation, design and development of product UI and systems integration.Development and evaluation of strategic partnerships to support a range of innovative digital marketing products Evaluation of business/industry requirements and impact on customer experience.Point of contact for business representation and communication with tech and engineering.Ongoing evaluation of industry platforms and trends for media at scale and data visualization.Management of diverse internal and external stakeholder groups to determine feature level business value and prioritization. Implemented development intake and issues process; release cycle, and organizational publishing strategy. Show less
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Digital Design Manager
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Jan 2012 - Apr 2015
Development of creative department to accommodate digital design, copywriting and production methods to implement interactive media and client advertising campaigns for G/O Digital.Mentoring and coaching of team managers to assist in corporate advancement.Respond to industry, executive and company requirements for highly scalable digital packages. Introduce new products, process and oversee life cycle from ideation, financial planning, P&L, business process, implementation and delivery.Create and adhere to industry best practice compliance through A/B test and continuous product development.Review industry trends and products to ensure G/O Digital is delivering class leading products.Creative direction, strategy, scope and delivery of agency tier accounts. Development and definition of a tiered approach to support a wide range of clients.Point of contact for training, support and product communications throughout the Gannett company. Show less
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khloe
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Media Production
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1 - 100 Employee
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Director
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1999 - Jan 2014
khloe are a design and marketing company with experience in web, mobile, interactive tv, moving image and other cross platform projects. International clients and contracts cover a range of industries from Government, Media, Energy and Art & Design. Projects have involved agile teams as well as following client methodologies and have included ground-up builds to brand consultancy. Larger projects involve strategic discussion, wire frame development, information architecture, usability testing and accessibility consideration. Show less
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azcentral.com
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Phoenix, Arizona Area
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Digital Advertising Manager
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2005 - Jan 2012
Five years developing and training a team to design and implement interactive media and client advertising campaigns. azcentral.com has consistently been one of Gannett’s most profitable properties with production costs often as low as 0.2% per annum. Offering increasingly complex rich media campaigns to clients in various industries from auto, film, construction, healthcare and gaming. Many of the larger campaigns have been approved by corporate marketing departments and adopted through agencies to run nationwide. Created a new process to streamline production and development from sales, design to trafficking. Show less
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Andersen Business Consulting
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Business Consulting and Services
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1 - 100 Employee
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Senior Consultant
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Aug 1999 - May 2002
Multiple projects at Andersen were Cross Platform Development where the aim was to introduce a standard level of functionality across multiple platforms which revolved around information being served from a central server. The expansion of certain UK government services onto interactive television was an ongoing project including developing an online strategy, creating a brand that worked across media, video idents, and the templates for an entire interactive platform served on Telewest, NTL and Homechoice. Show less
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Shot in the Dark
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London, United Kingdom
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New Media Designer
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1997 - 1999
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Education
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University of Hertfordshire
BSc (Hons), Software Systems for the Arts & Media