Gaurav Dawrani

Growth and Retention at The Good Glamm Group
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Contact Information
us****@****om
(386) 825-5501
Location
Bengaluru, Karnataka, India, IN

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Credentials

  • Oracle certified java programmer
    Oracle
    Mar, 2014
    - Nov, 2024
  • Lean Six Sigma Green Belt
    KPMG

Experience

    • India
    • Internet Marketplace Platforms
    • 300 - 400 Employee
    • Growth and Retention
      • Oct 2021 - Present

      • Stakeholder management with CRM, performance marketing, product, and Marketing to deliver KPIs with an emphasis on organic acquisition efforts and growth loops• Leading Retention charter for the Group including strategizing and business analytics• Retention Strategies backed by data intelligence to generate higher retention across cohorts• Experimentation roadmap to unlock growth that deliver user growth • Stakeholder management with CRM, performance marketing, product, and Marketing to deliver KPIs with an emphasis on organic acquisition efforts and growth loops• Leading Retention charter for the Group including strategizing and business analytics• Retention Strategies backed by data intelligence to generate higher retention across cohorts• Experimentation roadmap to unlock growth that deliver user growth

    • India
    • Software Development
    • 700 & Above Employee
    • Senior Manager - Growth
      • Apr 2021 - Oct 2021

      • Market expansion to 200 locations in India for Ola foods (Ola’s Dark kitchen) validating market fit and competition benchmarking for demand hotspot ▪ Go-to-market strategy to venture into new markets and launch new food brands ▪ Lead AOV maximization charter to unlock multifold growth by promoting upsell and shipping threshold▪ Projected and planned AOP/QOP through data models• Led conversion maximization charter to unlock incremental growth across brands• Identified discount sensitivity and optimal campaign ROI to achieve 3P profitabilityGrowth Management for App• Identified business criticality for product interventions• Improved customer retention behavior by strengthening customer funnel• Worked with product team to devise Ola pass offeringsNew Business Initiatives• Optimized food delivery fleet using new business model for grocery delivery through dark store

    • Growth Manager - Revenue and Analytics
      • Oct 2018 - Apr 2021

      Revenue Manager -• Drive category interventions and run experiments to drive App Sessions, Conversions and basket size for Ola foods. • Price discovery and menu engineering with category to optimize conversions. • Acquisition and Retention driver’s framework to drive higher repeat rate and repeat frequency.• Dash boarding and reporting of BAU.• Category, Channel level QOP, AOP revenue planning and forecasting.

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Business Analyst
      • Apr 2018 - Oct 2018

      - Credit risk modelling to predict the default probability of residential mortgage loan of retail bank in R using Logistic Regression. - Identification of data gaps, spikes and root cause analysis for fixed income securities - Credit risk modelling to predict the default probability of residential mortgage loan of retail bank in R using Logistic Regression. - Identification of data gaps, spikes and root cause analysis for fixed income securities

    • Switzerland
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Consultant
      • May 2017 - Apr 2018

      • Developed a credit risk model to predict the default probability of residential mortgage loan of retail bank in R and SPSS.• Working closely and collaboratively with delivery teams to devise effective solutions• Preparation of pre-sales deck, RFI and RFP document for potential clients • Data visualization to assist onsite team on preparation and delivery of technical presentations • Developed a credit risk model to predict the default probability of residential mortgage loan of retail bank in R and SPSS.• Working closely and collaboratively with delivery teams to devise effective solutions• Preparation of pre-sales deck, RFI and RFP document for potential clients • Data visualization to assist onsite team on preparation and delivery of technical presentations

    • India
    • Building Materials
    • 700 & Above Employee
    • Summer Intern
      • May 2016 - Jun 2016

      Project: Optimizing Logistics for Concrete Industry by Creating Online Platform to Share Transit Mixers.Domain: Consulting and LogisticsRoles & Responsibilities • Studied the concrete market logistics problem and provided solution for sharing of TMs by analyzing past 6 month Bangalore daily production data.• Business judgement to shape the idea from a concept to functional website portal.• Strategized to convince the big players of the industry for their participation.• Developed the logic to automate sharing of TM based on given parameters (time of request, distance from the plant).• Designed the tax structure for commercial viability check.Deliverables• Cost Benefit Analysis for all the parties(TM contractor, borrower, lender and driver) involved in sharing.• Establishment of Sharing Norms which is accepted by all big companies.• Financial Analysis, cost structure (fixed and variable) and invoice design.• Designed website structure along with wireframes for the portal to get look-n-feel of the portal.

    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Senior Systems Engineer (E-commerce Developer)
      • Oct 2012 - Feb 2015

      Project: DFI – Singapore (http://www.guardian.com.sg)Domain: B2C E-commerceKey responsibilities: • Core developer of a Singaporean e-commerce B2C website using Hybris Framework.• Understanding client’s business and system requirements and producing deliverables using intensive coding in J2EE.• Greatly involved in planning and designing phase of the website.• Experience in creating multiple pages.• Taking ownership of WCMS components end to end functionality.• Experience with hac, hmc and cockpit,• Experience in application of jquery, javascript and UI on all pages.• Understanding of class, flow and design document.

Education

  • Indian Institute of Technology, Kanpur
    Master of Business Administration (M.B.A.), Analytics and Finance
    2015 - 2017
  • Galgotias College of Engineering and Technology
    Bachelor of Technology (B.Tech.), Information Technology
    2008 - 2012

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