Francesca Pani

Web content Manager and Social Media Specialist at The Mind Hub Company
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Contact Information
us****@****om
(386) 825-5501
Location
Barcelona, Catalonia, Spain, ES
Languages
  • Italiano Native or bilingual proficiency
  • Spagnolo Full professional proficiency
  • Inglese -
  • Catalano -

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Andreína Peñaloza Morales

¡Actualmente trabajo con Pani! y desde que entré a la empresa me he sentido muy bien recibida por ella... como tiene mucha más experiencia que yo con el día a día, siempre se toma la molestia de ir a mi silla y explicarme con calma y en buen rollo. Su principal cualidad es que es muy amable y trabajadora. Le gusta mucho alcanzar todos los objetivos y es una verdadera crack del web content y social media. Para mí tenerla en un equipo de trabajo es clave para avanzar en las metas grupales porque tiene un muy buen sentido de trabajar de forma colectiva.

Manuela Pirrone

Francesca è stata sin da subito una figura junior che ha dimostrato di poter dare un valido contributo al lavoro del team. È stato per me un piacere seguirla nella sua crescita professionale e vederle assumere giorno per giorno maggiori responsabilità. Sebbene giovane, Francesca mi ha dato sempre la sensazione di essere una collega di cui potersi fidare: capace, responsabile, collaborativa nel facilitare il lavoro del team, ricettiva ai suggerimenti ma anche capace di sostenere un'opinione propria e di apportare proposte valide di miglioramento del lavoro giornaliero. Spero di lavorare ancora con lei in futuro

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Credentials

  • Google Analytics Certification
    Google academy

Experience

    • Spain
    • Internet Publishing
    • 1 - 100 Employee
    • Web content Manager and Social Media Specialist
      • Jan 2015 - Present

      ● Creation and management of web content for the e-commerce Website (GuidaPsicologi.it)● Editorial content strategy● CRM tools (HubSpot, SugarCRM)● Copywriting, Seo copywriting, Content Strategist, Inbound Marketing● Google Analytics● Experience and knowledge of B2B business● Social Media strategy to gain visibility, engagement, organic social traffic and to enhance GuidaPsicologi brand image● Social media management by generating, editing and sharing daily content, with a special focus on Facebook and Instagram➝ More than 358k followers on his Instagram account (Annual growth rate in 2020: 240%)➝ Talking about organic social traffic, in 2020 I doubled the total number of sessions➝ Close collaboration with professionals to provide high-quality content● Management of paid campaigns on Facebook and Instagram monitoring, analyzing and reporting the progress● Creative production of infographics for Facebook and Instagram (with Canva, PhotoShop, etc.)● Social Media Optimization

    • Editorial collaborator
      • Nov 2014 - Sep 2019

      Writing music reviews. Writing music reviews.

    • Editorial collaborator
      • Jun 2014 - Dec 2014

      Writing articles; interviews; reviews. Writing articles; interviews; reviews.

    • Creative writing blogger
      • Aug 2013 - Mar 2014

      Creative writing. Creative writing.

    • Italy
    • Newspaper Publishing
    • 1 - 100 Employee
    • Editorial Intern
      • Oct 2013 - Jan 2014

      Writing articles for the online version and for the monthly paper; interviews; production and video editing. Writing articles for the online version and for the monthly paper; interviews; production and video editing.

    • Editorial collaborator
      • Aug 2013 - Dec 2013

      Writing articles. Writing articles.

    • Part-time collaborator
      • Jun 2012 - Sep 2012

      Assisting and giving information to students, cataloging and recording of data, archiving. Assisting and giving information to students, cataloging and recording of data, archiving.

Education

  • UX Writing: content design and user experience
    Course
    -
  • Tàdel Formació
    Seo / Sem Web Positioning course
    2017 - 2017
  • Creative writing course
    2016 - 2016
  • Università degli Studi di Genova
    Master's degree, Information and Publishing (Cultural Journalism and Publishing)
    2011 - 2014
  • Universitat Pompeu Fabra
    Erasmus Programme, Journalism at the faculty of Communication
    2012 - 2013
  • Università degli Studi di Cagliari
    Bachelor's degree, Philosophy (curriculum: Demoethno-Anthropological)
    2007 - 2011
  • Liceo classico E. Piga
    Maturità classica (High school specializing in classical studies), Final vote: 97/100
    2001 - 2006

Community

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