Geoffrey Balester

Vice President of Global Business Development at Appvizer
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Contact Information
us****@****om
(386) 825-5501
Location
France, FR
Languages
  • Anglais Full professional proficiency
  • Espagnol Professional working proficiency

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Experience

    • France
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Vice President of Global Business Development
      • Jan 2023 - Present

      Appvizer focus on helping SaaSes grow internationally & achieve their growth targets with partner-led content. Appvizer's marketing platform supplements traditional digital & SEO-focused content strategies and is cost-competitive with lead-generation services like Google Ads and LinkedIn. Selling Tech marketing SaaS platform to CMO's to help them grow with an ROI approach with Lead Generation, Buyer intent data & AI-Powered advertising integrated to any CRM. In charge of a 7 person's team (2 AE, 2 KAM, 2 CSM & 1 SDR) to ensure the business revenue and cover the global market. We are present all over EMEA, NORAM & LATAM, and launching new synergies recently over APAC. Partnership-Led-Growth : In charge of developing strategic partnership & alliances to boost the ecosystem revenue by increasing visibility & results & boost brand portfolios (for both SaaS vendors et third party partner). FY23 Quota : 4M€ Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Enterprise Account Executive
      • Feb 2022 - Feb 2023

      Help enterprise to turn customer & employee feedback into business opportunities & close the experience gap. Qualtrics is the platform used to close experience gaps and deliver breakthrough results. We make it simple for any organization to collect, understand, and take action on eXperience data (X-data) - the beliefs, emotions, sentiments of customers, employees, brand or products. Selling Experience management platform to CHR's, CMO's, COO's & CTO's to help them maximize a unique experience & close the experience GAP's. - Help organizations to address their challenges in Experience Management. - Propose a single SaaS Solution to support their Operations, Marketing & HR action. - Bring solutions to customers helping them succeed in increasing their People Added Value by understanding the behaviors to propose the right actions plans to increase performance & revenue. - In charge of Global Accourt Management Enterprise CPG industry : Danone, Lactalis, Pernod-Ricard, Groupe Seb, Bel Group, etc... FY22: 550K€ ARR achievement (194%) Show less

    • Software Development
    • 100 - 200 Employee
    • Global Account Manager
      • Nov 2019 - Feb 2022

      Selling an all in one SaaS HR platform to CHR's to emphasizes all HR processes in one place all along the Talent & competences journey. From Talent Acquisition, to talent Management to learning development while managing the whole Talent's administrative journey. - Help organizations to address their challenges in Talent Managament & HR - Propose a single SaaS Solution to support their HRIS - Bring solutions to customers helping them succeed in increasing their People Added Value - In charge of Global Accourt Management of Total, Stellantis, AFM & Finance sector Credit Agricole, BPCE, Credit Mutuel. FY20: 450K€ ARR achievement (60%) FY21 : 900k€ ARR achievement (125%) Show less

    • Spain
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Corporate Sales Manager
      • Nov 2017 - Nov 2019

      Sales Manager selling SaaS Travel & Expense project. - Helping CFO's, CPO's, CIO's and CHR's to make the best choice to optimize their Travel & Expense strategy within their own corporation, from pre-sales to post-sales IT SaaS project managing the teams to deliver the best result. - Working on global scope with large enterprises, I help my customers to make the best investment to reduce their costs and drive perfectly their internal policy through all their organization. - New business acquisition and retention, upsell in account management, focusing on CAC 40 corporations. - Managing complex IT sales cycle, Bid team coordination skills, maintaining relationships with third party influencers, Customer oriented with strong expertise in product and customer matters. - Managing, inspiring and motivating professionals at all levels to deliver against targets. Lead by transversal people management to shape, execute specific sales strategies - Development and closing of opportunities, Development of a commercial pipeline. - Creating and following sales & marketing plan for French Business unit and sales coordination for corporation department. Annual FY18 Budget : 1.4M€ Annual FY19 Budget : 1,7M€ Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Field Account Manager
      • Nov 2013 - Nov 2017

      Global Account Manager selling Cloud platform. - Helping companies in their digital transformation - Had the opportunity to work on different industries: Public Sector (inside & defense ministry), White space and Retail CPG (Global AFM & Hermes). - Promoting cloud services (PaaS / IaaS) based on historical Oracle technologies Database, Middleware & Business Intelligence. - Leverage customer business by internal application development services & Implementing SaaS projects (ERP, HCM, CX). - High level innovation exchanges on Artificial Intelligence, Blockchain, Chatbots & Big Data. - Sales Account Management to demonstrate business benefits and value proposition around Cloud data management. - Partners network management to provide proactive IT solutions to customers aligned with personalized business cases - Managing internal virtual team, talking daily with C-Level business oriented profiles and IT profiles. - Building effective relationships with key clients & Oracle's. - Had the opportunity to work and close deals with giant’s customers dealing with transformation’s challenges moving their workloads & assets to the cloud. - I offered my best expertise and I could understand their business needs dealing with the complexity of their existing IT environment. Annual Sales revenue: 2.6 M€. Quotas achievements : FY14: 65% FY15: 89% FY16: 135% FY17 : 105% Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Enterprise Account Manager - Inside Sales
      • Sep 2011 - Nov 2013

      - Helping companies optimizing their IT resources. Detecting & answering users & CTO needs with a same solution. - Simplifying client’s shareholder’s role by maximizing infrastructure & protecting data. - Executive Sales engineer of global B2B IT solutions hardware & software as a single point of contact. - Project management / Business development / Development Portfolio strategy. - Customer relationship: exclusive contact with CIO, CEO, CTO, end users, financial managers. - Negotiation / Operational marketing / Prospection & opportunity detection. - Closing, business in a dynamic of complex sales ensuring client satisfaction. - Mid-market customers selling global IT solution. Annual sales revenue 4M€. Achievements : FY12: 95% FY13: 102% Show less

    • Spain
    • Manufacturing
    • 700 & Above Employee
    • Entrepreneur
      • Oct 2008 - Sep 2011

      Project Manager & Entrepreneur, construction industry selling integration solution. - Creation & launching of my proper distribution network enterprise - Helping construction projects for end users (A to Z) from the sales to the delivery. - Entrepreneurship retailing B2C swimming pool projects by managing the overall project & Hunt for B2B retailing network. - Negotiation with suppliers, partnership with Coques Industry producer & ASTRAL pool. - Field Sales Team Manager, recruitment & management of the sales force (6 persons), organization of exhibition trade shows entertainment, sales trainer, reporting, objectives achievement. Hunt Strategy. Annual revenue 950k€ Show less

    • Brazil
    • Construction
    • 1 - 100 Employee
    • Inside Sales
      • Jun 2006 - Oct 2008

      OZEO Group, Toulouse, E-commerce Sales Manager. Construction industry. - First job: started as sales person selling integration solution and accessorizes in the sconstruction insdustry as inside Sales through the phone on a one year internship contract and got first Unlimited Working Contract. - B2B and B2C project management, sales of construction projects through phone and web site. - Business Annual unit revenue: 5M€. OZEO Group, Toulouse, E-commerce Sales Manager. Construction industry. - First job: started as sales person selling integration solution and accessorizes in the sconstruction insdustry as inside Sales through the phone on a one year internship contract and got first Unlimited Working Contract. - B2B and B2C project management, sales of construction projects through phone and web site. - Business Annual unit revenue: 5M€.

Education

  • IDRAC Business school
    Master's degree, Business & Marketing
    2004 - 2008
  • Dublin Business School
    Bachelor of Arts (B.A.), business studies
    2006 - 2007
  • Lycee Notre Dame de Bon Secours
    Baccalauréat, Économie
    2003 -

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