Experience

LeadingResponse

• United States
• Advertising Services
• 1 - 100 Employee

• Business Development Manager

  • Jan 2017 - Present

  Leading Response is a client acquisition specialist that delivers data-driven digital marketing solutions. We are a prospecting engine capable of generating consistently high-quality leads to help grow your business. Our success across a wide range of industry verticals with unique and complex needs gives us the expertise and tools to drive measurable improvement in new client conversion for virtually any business model. Leading Response is a client acquisition specialist that delivers data-driven digital marketing solutions. We are a prospecting engine capable of generating consistently high-quality leads to help grow your business. Our success across a wide range of industry verticals with unique and complex needs gives us the expertise and tools to drive measurable improvement in new client conversion for virtually any business model.



Axiometrics, a RealPage Company

• United States
• Real Estate
• 1 - 100 Employee

• Regional Director

  • Jul 2015 - Dec 2016

  Axiometrics, Inc. (SaaS Company) established itself as the leading provider and pioneer of multifamily and student housing market intelligence empowering clients—investors, operators, managers and developers—to improve property and portfolio performance, as well as to identify markets, sub markets and specific sites for acquisitions and development. New business development role. Sold SaaS multifamily data & analytics solutions using a consultative sales approach to investors, developers, lenders, and property management companies. Utilize Go To Meeting and Join.me for web-based presentations; Salesforce for CRM. ● Top producing Regional Director in Western Region ● Established profitable relationships with long-term high profile targets: CalPERS, Shea Properties and Jones Lang LaSalle (JLL) ● Successfully upsold and cross-sold accounts adding ~20% more revenue on average while generating early renewals Show less



American Direct Marketing Services, Inc.

• Dallas, TX

• President

  • Aug 1999 - Jun 2015

  Provided financial services marketing, investor lead generation and lead-list solutions for new client acquisition purposes. Managed all sales, marketing, and new business development. Utilized consultative sales approach to maximize client companies’ sales and marketing efforts. Monetized ADMS’ proprietary database of 8.3 million investors and digital assets for outbound sales initiatives, digital marketing, multi-channel marketing, ad sales, and sponsorships. Predominately served financial services firms, private equity, publishers and oil & gas firms. ● Increased Annual Sales by 400% within 4 years ● Generated ~$250,000,000+ in funding for Private Equity and Oil & Gas firms ● Established ADMS as the industry leader for Accredited Investor lead-list solutions Executive Responsibilities: Corporate policy and strategy, new client acquisition and existing client development. Others include: Implementing inbound and outbound sales & marketing strategies (PPC, SEO, SEM, website, email, and social media) product development and purchasing. Possess extensive knowledge of SEC, FINRA, CAN SPAM and DNC compliance regulations. Management Responsibilities: Manage sales teams (4-6) to achieve specific goals and quotas. Conduct employee evaluation, training and development for ADMS’ products and services. Show less



Casson Communications LLC

• Advertising Services

• Vice President

  • Sep 2004 - Jun 2011

  Created custom multichannel marketing and digital marketing solutions. Monetized online/offline audiences, databases and digital assets of investors and consumers leveraging CMG’s three subsidiaries: InvestorsInsight Publishing, American Direct Marketing Services and Insight Communications. InvestorsInsight Publishing, Inc. Sold and coordinated newsletter sponsorship, ad inserts, online ads, website and database list sales predominately to financial services and publishing companies. ● Firm generated ~$100,000,000 in funding for Altegris Investments (Hedge Fund) between 2003-2010 via high net worth Accredited Investor leads ● Published world renowned economist and NY Times bestselling author: John Mauldin Insight Communications, Inc. Developed corporate communications solutions for publicly traded companies and Investor Relations firms to increase the shareholder base, generate liquidity and branding. ● Increased Tiens Biotech stock price by 246% and volume 1,500% over 3 months ● Successfully executed campaigns on the NASDAQ, OTC and TSX stock exchanges ● Generated daily vol. of 50,000 shares for China Automotive Systems (up from 1,000/day) Show less