Founder & Experience Creator

• Oct 2021 - Present

At Exemplify, we know it’s more cost effective to retain customers than acquire new ones. We enable businesses to retain more customers while acquiring more business through word of mouth referrals by creating unforgettable customer experiences. At Exemplify, we know it’s more cost effective to retain customers than acquire new ones. We enable businesses to retain more customers while acquiring more business through word of mouth referrals by creating unforgettable customer experiences.

Marketing Automation Performance Manager

• Jun 2021 - Oct 2021

Impressive is Melbourne's leading boutique digital marketing agency. Through effective strategies and data-driven techniques, we transform businesses into success stories. Our team is talented, ambitious, reliable and relentless in pursuing the success of our clients. Impressive brings you the best balance of expertise spanning strategy, technology, e-commerce and business. Impressive is Melbourne's leading boutique digital marketing agency. Through effective strategies and data-driven techniques, we transform businesses into success stories. Our team is talented, ambitious, reliable and relentless in pursuing the success of our clients. Impressive brings you the best balance of expertise spanning strategy, technology, e-commerce and business.

Customer Success Leader

• Mar 2018 - Jun 2021

Synx is an Inbound growth agency, sales focused on pipeline marketing for B2B software, property and technology dependent companies. We are passionate about using people and technology to deliver results. Making digital simple. Synx is an Inbound growth agency, sales focused on pipeline marketing for B2B software, property and technology dependent companies. We are passionate about using people and technology to deliver results. Making digital simple.

Freelance Designer | Creator of Originate

• Jan 2017 - Mar 2018

Using the knowledge and skill set in a niche I had gained from my previous experiences and started freelancing to enable startups and small businesses to gain a deeper connection with their customers. I have developed systems that use great aesthetics and functional website design alongside the integration of inbound marketing to create and convert leads. Since starting this journey I have always sought to build my skill set to become a key player in this market and moreover help more… Show more Using the knowledge and skill set in a niche I had gained from my previous experiences and started freelancing to enable startups and small businesses to gain a deeper connection with their customers. I have developed systems that use great aesthetics and functional website design alongside the integration of inbound marketing to create and convert leads. Since starting this journey I have always sought to build my skill set to become a key player in this market and moreover help more businesses problem solve and design specifically for their end user. Show less Using the knowledge and skill set in a niche I had gained from my previous experiences and started freelancing to enable startups and small businesses to gain a deeper connection with their customers. I have developed systems that use great aesthetics and functional website design alongside the integration of inbound marketing to create and convert leads. Since starting this journey I have always sought to build my skill set to become a key player in this market and moreover help more… Show more Using the knowledge and skill set in a niche I had gained from my previous experiences and started freelancing to enable startups and small businesses to gain a deeper connection with their customers. I have developed systems that use great aesthetics and functional website design alongside the integration of inbound marketing to create and convert leads. Since starting this journey I have always sought to build my skill set to become a key player in this market and moreover help more businesses problem solve and design specifically for their end user. Show less

Digital Stratigist

• Jan 2017 - Apr 2017

User Research Consultant

• Nov 2015 - Jul 2016

My role whilst at Appster was strongly based in market validation and pre-development customer research. As a lead consultant, I was responsible for conducting customer interviews, personas and problem validation leading to the user centric design based decision making. My research was strongly related to lean product development and building digital solutions that have a deliberate and purposeful customer centred focus. My role whilst at Appster was strongly based in market validation and pre-development customer research. As a lead consultant, I was responsible for conducting customer interviews, personas and problem validation leading to the user centric design based decision making. My research was strongly related to lean product development and building digital solutions that have a deliberate and purposeful customer centred focus.