Shweta Berry
Director Marketing & Head of Strategic Alliances, Sales Enablement+Lead Generation, Marcom, PR & CSR at Aeris Communications- Claim this Profile
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Bio
Jitesh Surana
Dear LinkedIn Community, I highly recommend Shweta Berry for her exceptional skills and expertise in business, marketing, and communications. I have the pleasure of working with Shweta as a fellow alumni co-ordinator and can attest to her incredible leadership abilities, problem-solving skills, and strategic thinking. Shweta is an outstanding mentor and is always willing to provide her time and expertise to support others in their personal and professional development. She has also been dedicated to providing pro bono advisory to various organizations, making a significant impact on their growth and success. Shweta has strong business acumen and is adept at managing strategic marketing initiatives, from strategy to execution. Her experience and expertise in both traditional and digital marketing and communications platforms enable her to create effective campaigns that resonate with target audiences and drive business results. In addition to her technical expertise, Shweta is an excellent leader who inspires her teams to perform at their best. She has a track record of delivering projects on time, within budget, and to a high-quality standard. Overall, I highly recommend Shweta for any leadership role requiring a skilled professional with a passion for excellence, mentorship, and positive impact. She would be an asset to any organization lucky enough to have her on their team. Sincerely, Jitesh
Hardeep Singh Arora
I am happy to share my recommendation for one of the most remarkable person – Ms. Shweta Berry, I have met in my professional life. I have known Ms. Berry from the initial days of her career as an expert in teaching technologies at NIIT Ltd where I was a student in one of her professional batches, to becoming an award-winning marketing leader and a reputed woman thought leader in advanced technologies & ESG space. She taught me Java and SQL which helped in my job as I contributed in ERP implementation at the workplace. Her knowledge and teaching skills made the application of the learnings easy for a student like me who has a background in Electro Mechanical / Mechatronics Industry from the Auto Component domain. She has scaled to heights with her compassion, go-getter spirit, persistence, and goal orientation. I am happy to see her passion for giving back to society with her various social and academic engagements. We both share a common platform for training future entrepreneurs as the Business Blaster coaches, a startup programme in Delhi Government schools. She is a true asset to the organizations and causes she dedicates herself to.
Jitesh Surana
Dear LinkedIn Community, I highly recommend Shweta Berry for her exceptional skills and expertise in business, marketing, and communications. I have the pleasure of working with Shweta as a fellow alumni co-ordinator and can attest to her incredible leadership abilities, problem-solving skills, and strategic thinking. Shweta is an outstanding mentor and is always willing to provide her time and expertise to support others in their personal and professional development. She has also been dedicated to providing pro bono advisory to various organizations, making a significant impact on their growth and success. Shweta has strong business acumen and is adept at managing strategic marketing initiatives, from strategy to execution. Her experience and expertise in both traditional and digital marketing and communications platforms enable her to create effective campaigns that resonate with target audiences and drive business results. In addition to her technical expertise, Shweta is an excellent leader who inspires her teams to perform at their best. She has a track record of delivering projects on time, within budget, and to a high-quality standard. Overall, I highly recommend Shweta for any leadership role requiring a skilled professional with a passion for excellence, mentorship, and positive impact. She would be an asset to any organization lucky enough to have her on their team. Sincerely, Jitesh
Hardeep Singh Arora
I am happy to share my recommendation for one of the most remarkable person – Ms. Shweta Berry, I have met in my professional life. I have known Ms. Berry from the initial days of her career as an expert in teaching technologies at NIIT Ltd where I was a student in one of her professional batches, to becoming an award-winning marketing leader and a reputed woman thought leader in advanced technologies & ESG space. She taught me Java and SQL which helped in my job as I contributed in ERP implementation at the workplace. Her knowledge and teaching skills made the application of the learnings easy for a student like me who has a background in Electro Mechanical / Mechatronics Industry from the Auto Component domain. She has scaled to heights with her compassion, go-getter spirit, persistence, and goal orientation. I am happy to see her passion for giving back to society with her various social and academic engagements. We both share a common platform for training future entrepreneurs as the Business Blaster coaches, a startup programme in Delhi Government schools. She is a true asset to the organizations and causes she dedicates herself to.
Jitesh Surana
Dear LinkedIn Community, I highly recommend Shweta Berry for her exceptional skills and expertise in business, marketing, and communications. I have the pleasure of working with Shweta as a fellow alumni co-ordinator and can attest to her incredible leadership abilities, problem-solving skills, and strategic thinking. Shweta is an outstanding mentor and is always willing to provide her time and expertise to support others in their personal and professional development. She has also been dedicated to providing pro bono advisory to various organizations, making a significant impact on their growth and success. Shweta has strong business acumen and is adept at managing strategic marketing initiatives, from strategy to execution. Her experience and expertise in both traditional and digital marketing and communications platforms enable her to create effective campaigns that resonate with target audiences and drive business results. In addition to her technical expertise, Shweta is an excellent leader who inspires her teams to perform at their best. She has a track record of delivering projects on time, within budget, and to a high-quality standard. Overall, I highly recommend Shweta for any leadership role requiring a skilled professional with a passion for excellence, mentorship, and positive impact. She would be an asset to any organization lucky enough to have her on their team. Sincerely, Jitesh
Hardeep Singh Arora
I am happy to share my recommendation for one of the most remarkable person – Ms. Shweta Berry, I have met in my professional life. I have known Ms. Berry from the initial days of her career as an expert in teaching technologies at NIIT Ltd where I was a student in one of her professional batches, to becoming an award-winning marketing leader and a reputed woman thought leader in advanced technologies & ESG space. She taught me Java and SQL which helped in my job as I contributed in ERP implementation at the workplace. Her knowledge and teaching skills made the application of the learnings easy for a student like me who has a background in Electro Mechanical / Mechatronics Industry from the Auto Component domain. She has scaled to heights with her compassion, go-getter spirit, persistence, and goal orientation. I am happy to see her passion for giving back to society with her various social and academic engagements. We both share a common platform for training future entrepreneurs as the Business Blaster coaches, a startup programme in Delhi Government schools. She is a true asset to the organizations and causes she dedicates herself to.
Jitesh Surana
Dear LinkedIn Community, I highly recommend Shweta Berry for her exceptional skills and expertise in business, marketing, and communications. I have the pleasure of working with Shweta as a fellow alumni co-ordinator and can attest to her incredible leadership abilities, problem-solving skills, and strategic thinking. Shweta is an outstanding mentor and is always willing to provide her time and expertise to support others in their personal and professional development. She has also been dedicated to providing pro bono advisory to various organizations, making a significant impact on their growth and success. Shweta has strong business acumen and is adept at managing strategic marketing initiatives, from strategy to execution. Her experience and expertise in both traditional and digital marketing and communications platforms enable her to create effective campaigns that resonate with target audiences and drive business results. In addition to her technical expertise, Shweta is an excellent leader who inspires her teams to perform at their best. She has a track record of delivering projects on time, within budget, and to a high-quality standard. Overall, I highly recommend Shweta for any leadership role requiring a skilled professional with a passion for excellence, mentorship, and positive impact. She would be an asset to any organization lucky enough to have her on their team. Sincerely, Jitesh
Hardeep Singh Arora
I am happy to share my recommendation for one of the most remarkable person – Ms. Shweta Berry, I have met in my professional life. I have known Ms. Berry from the initial days of her career as an expert in teaching technologies at NIIT Ltd where I was a student in one of her professional batches, to becoming an award-winning marketing leader and a reputed woman thought leader in advanced technologies & ESG space. She taught me Java and SQL which helped in my job as I contributed in ERP implementation at the workplace. Her knowledge and teaching skills made the application of the learnings easy for a student like me who has a background in Electro Mechanical / Mechatronics Industry from the Auto Component domain. She has scaled to heights with her compassion, go-getter spirit, persistence, and goal orientation. I am happy to see her passion for giving back to society with her various social and academic engagements. We both share a common platform for training future entrepreneurs as the Business Blaster coaches, a startup programme in Delhi Government schools. She is a true asset to the organizations and causes she dedicates herself to.
Credentials
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Executive Programme on Digital and Social Media Marketing Strategy
Indian Institute of Management, CalcuttaNov, 2019- Nov, 2024 -
Mimic Social Certificate of Completion
StukentAug, 2019- Nov, 2024 -
Mimic Pro Certificate of Completion
StukentJun, 2019- Nov, 2024 -
The Diplôme d'études en langue française A1
Centre international d'études pédagogiques (CIEP)Apr, 2011- Nov, 2024 -
Postgraduate Certificate in International Business
Grenoble Ecole de ManagementAug, 2006- Nov, 2024 -
GNIIT
NIIT LimitedNov, 2002- Nov, 2024 -
Sun Certified Java Programmer
Sun MicrosystemsJan, 2001- Nov, 2024
Experience
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Aeris IoT SaaS
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United States
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Telecommunications
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200 - 300 Employee
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Director Marketing & Head of Strategic Alliances, Sales Enablement+Lead Generation, Marcom, PR & CSR
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Aug 2016 - Present
Brand Development & PR'22 Awards: ‘ClaerityAI’ Best Innovation Award, category ‘CUSTOMER EXPERIENCE’,CII- DX Awards, Oct’22; ‘Best Company to Work For’ Award, Business Leadership Awards, Sept’22; V&D Excellence Award for Business Process Innovation, April ‘22; Dream Company to Work For Award,Business Innovation Conference & Awards, Feb’22'21 Awards: ET ASCENT National Best Employer Brand & Business Leadership Award for IoT Best Solution'20 Awards: ET NOW National Best Employer Brand & ET Now Business Leadership Award for IoT Business Leadership'19 Awards: CIOReview Top 20 M2M SPs in India; CMO Asia Awards, Singapore; F&S IoT Platform of the Year; National Best Employer Brand Awards 2018, ET NOW ; BTVI Business Leadership Award for IoT Business Leadership:: B2B Lead Generation: Leading team of 20 Inside Sales Managers :: MarCom- Internal & External, Brand Awareness, Messaging & Visibility at reputed forums in APAC, MEA & SAARC. Responsible for PR; Event Participation Strategy to Execution; E2E Campaign management, including Commercial negotiations, Sponsorship, Thought Leader positioning; Vendor management; Content Production-Creatives, Articles, Whitepapers, Case Studies; Social Media; Product & Account-based Marketing:: Strategic Alliances- NASSCOM, FICCI, CII, BIF & IET | Collaboration & Formal Governance:: Strategic Alliances-Universities:: MoUs with IIT BHU, Amity University, RGIPT, SRM, Chennai & Sharda University. Responsible for building & managing Academia Connect | E2E program mgmt. for establishing Aeris IoT-CoE | Organise 'Train the Trainer' & 'Train the Students' | Manage Advisory, Career Counseling & Guest Lectures:: CSR: Spearheading Aeris CSR-India Chapter - Responsible for applying Aeris Technology for greater social impact | Programme Head for engagements with National & International NGO's - The Art of Living's VVKI & Sobus Insight Forum | Welthungerhilfe Project TechNirmal | Saraswati Seva Foundation & Innovant Project Impact Show less
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Director - Marketing, Communications & CSR Program Manager
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Mar 2016 - Present
Key responsibilities include, but not limited to establishing:- Brand awareness and visibility through Thought leadership, industry interface, events and conferences, PR relations - Content strategy, production, publication- Drive sales through clear value propositions and product positioning - Formulate marketing and positioning strategies in collaboration with Partner Managers, Product Management, Partner Sales and Sales Engineering- Drive all Aeris product launches in India- Aeris CSR-India Chapter Program ManagementRecognition won for Aeris:1. Amity Leadership Award for Business Excellence in Internet of Things'| 2.Most Vibrant Startup Company of the Year 2016 Award at CMO Asia, Singapore | 3.Best CSR Solution of the Year at Indian ISV Awards 2016. Thought Leadership:- Whitepaper on : IoT – Reshaping Society. Link: http://www.theietindia.org/application/IoTReshapingSociety.php- Article on importance of Partnerships in IoT in WhiteNote:: It takes Two to Tango and Internet of Things is NO Exception. Link: http://www.whitenote.in/2016/07/04/it-takes-two-to-tango-and-internet-of-things-is-no-exception-shweta-berry/- Article in TelematicsWire:: India- Improving safety and customer experiences through automotive telematics platform from Aeris. Link: http://telematicswire.net/india-improving-safety-and-customer-experiences-through-automotive-telematics-platform-from-aeris/- Choosing an IoT Platform Provider, Part I. Link: http://blog.aeris.com/choosing-an-iot-platform-provider-part-i-Choosing an IoT Platform Provider, Part II Link: http://blog.aeris.com/choosing-an-iot-platform-provider-part-ii Show less
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IoT Technology Specialist
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Pan India
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Technology Specialist & Thought Leadership: Speaker | Panelist | Juror | Author | Mentor
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Mar 2015 - Present
Thought Leadership: Speaker | Panelist | Juror | Author | Mentor '21:Featured in Thinkers360 Top 50 Global Thought Leaders & Influencers #8-IoT,May | #22-Sustainability,May | #17-Smart Cities,Feb | #8-CSR,Jan '20: Featured in Thinkers360 Top 50 Global Thought Leaders & Influencers on #20 Privacy,May | #3 Sustainability,Apr | #30 Emerging Technology,Apr | #15 IoT,Feb | #46 GovTech,Dec | WOMEN LEADERSHIP AWARD FOR EXCELLENCE IN IT SECTOR, 7 World Women Leadership Congress | ET NOW 101 Fabulous Global CSR Leaders, WORLD CSR DAY CONGRESS 2019: 1. Women Super Achievers Award in Marketing 2019, 6 World Women Leadership Congress 2. Most Impactful CSR Leaders'19 Global Listing, 9th World CSR Day & ET Now 3. Thinkers360: A. Among Top 20 Global IoT Thought Leaders B. Among Top 20 Global Thought Leaders on Sustainability '18 4. Most Impactful CSR Leaders '17(Global Listing), CSR World Congress Juror: 1. Technovation Hackathon'19, Greater Noida Development Authority 2. Part of Grand Jury 5th eNGO Challenge Awards'16, Digital Empowerment Foundation Speaker at National & International Forums: 1.Federation for World Academics 2nd Asia Pacific Summit On Education & Technology, Feb'18 2. Guest Lectures on IoT & Career Opportunities at PGDM Exec. batch, IMT Ghaziabad, 2 consecutive years 2017 & 2018; NDIM, 2017; IILM Lodhi Road, 2017; Elective course on IoT at IILM Institute for Business & Management, Gurgoan Campus, 2017; Corporate Mentor, External evaluator, Marketing at NDIM - 2017-20 Master of Ceremony:1.Launch of Digital Connected Solution for Social Sector, IHC, 6th Feb'18 2. MoU Ceremony, BSNL launch of IoT solutions, IMC'17 Speaker: Career Counseling Week Aug'17,18 BTech, Sharda University | CSR Symposium on Education & Youth, Jul'17- Session Moderator-Multilingual Education to enhance Edu as an experience for all communities & Panelist at Leader’s Thought: Tech Vs Edu | Seminar Series on IoT: Smart City by IET Pune,'16 | 1st IoT Healthcare Summit, Jun'16, Bangalore Show less
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Government of Delhi
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Political Organizations
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300 - 400 Employee
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Business Blaster Coach (Pro bono)
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Jan 2022 - Present
Appointed as a Coach with the Business Blasters, the world’s largest entrepreneurship development program for school students initiated by the Chief Minister Office, Government of Delhi! Happy to be part of the Delhi Government @Entrepreneurship Mindset Curriculum (#EMC) and Business Blasters program running in all the schools of the country with the aim to create future employers and meaningfully address the problem of unemployment. This is a pro bono volunteer position. Appointed as a Coach with the Business Blasters, the world’s largest entrepreneurship development program for school students initiated by the Chief Minister Office, Government of Delhi! Happy to be part of the Delhi Government @Entrepreneurship Mindset Curriculum (#EMC) and Business Blasters program running in all the schools of the country with the aim to create future employers and meaningfully address the problem of unemployment. This is a pro bono volunteer position.
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Tech Mahindra
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IT Services and IT Consulting
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700 & Above Employee
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Senior Product Manager - Digital Enterprise Services
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Jun 2015 - Feb 2016
Member of Strategy team, I am the content custodian for Thought Leadership activities for DES Group.• Responsible for the revenue growth and business development of DES Group through execution of result-oriented marketing programs. • Closely work with CxOs and corporate marketing team for execution of strategy and tactics devised for branding, portfolio awareness and sales enablement strategies. • End-to-end management of thought leadership activities which includes o Platform/forum identification for creating brand and thought leader’s visibility o Jointly work with PR agencies for print and media communication o Sales enablement activities with strategic promotions, digital pitch books, case studies & white papers, trade shows, seminars & events collateral materials, analyst interactions, customer & market research management, and IoT/Digital Portal design and content production. Show less
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Senior Product Manager - Telecom Vertical Group for Strategy
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Jul 2013 - Jun 2015
IT Product Marketing, Communications, Market Research, Collateral Development
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IT Portfolio (Marketing) Manager
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Jun 2010 - Jul 2013
Core member of the Strategic Marketing team at Global Platforms Group, an offshoot of Portfolio Management Group. Responsible for developing ideas and concepts to productized offerings in the IT applications space; identifying geographies for generating business opportunities for the productized offerings and devising ‘Go-to-Market’ strategies for new offerings.Article contribution on MVNOs: The next success story in India? Will the much talked about mobile virtual network operator (MVNO) business model make a success story in India. Published online in May 2011 on CIOL. link: http://www.slideshare.net/shwetaberry/mobile-virtual-network-operators-will-it-florish-in-india-by-shweta-berry-and-dhananjay-pavgi Show less
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Business Intelligence Group- Research & Marketing Lead
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Apr 2010 - Sep 2010
Business Intelligence Group- Research LeadIT Applications -Marketing Lead
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Functional Consultant, Managed Services
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Jan 2009 - Mar 2010
*SPoC for Marketing from Managed Services Competency Solution Unit*SPoC for Customer Satisfaction Survey for Managed Services* Presales Co-ordinator, with responsibilities that include:*Deliver presentations, demonstrations and solutions for prospective/existing customers and alliance partners. *Model & develop solutions framework for customer engagements. *Identification of new requirements and ensuring up-gradation of products by effective roadmap management.
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Magnaquest Technologies Ltd
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India
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IT Services and IT Consulting
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300 - 400 Employee
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Sr. Consultant, Business Development & Corporate Communication Manager
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Aug 2007 - Jan 2009
• Interact with prospects/clients to ascertain business requirements • Requirement mapping, gaps identification & competitor analysis • Liaison with QA, Delivery, Development for Technical Proposals(RFP, RFQ, RFI) • Assist Sales for presale calls in Americas, African, Middle East, Southeast Asia & SAARC regions • Event Management– Preparing Event Calendar for business plans & coordiante with organisers • Newsletter – publishing quarterly & regional editions for internal & external stakeholders • Press Release – Plan & publish Press Releases; maintain relations with Global PR Agencies • Web Site – Maintenance of Corporate, Product web sites • Budgeting and Planning – Planning for all above activities; preparing budgets for domestic and international events & getting approval from CMO/CFO; resource planning for corporate communication department. • Process Adherence & Refinement – Preparing process documentation for all deliverables Show less
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Mobile5050, A Bharatmatrimony.com Enterprise,Mumbai
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Mumbai Area, India
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Manager-Marketing & Business Development
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Dec 2006 - Jul 2007
Work with commercial businesses and organizations to help them build their mobile marketing activity through a managed process of understanding a client’s business requirements, advising on and formulating the appropriate campaigns to help achieve the relevant business objectives. Report directly to the Business Head for all Marketing, Sales & Business development activities. Key responsibilities: Responsible for business generation & sales & customer relationship management in Mumbai. Conduct effective presentations, product demonstrations and carry out techno-commercial interactions with clients. Negotiate all required agreements and contracts. Training, mentoring and managing subordinates. Reporting activities on a periodic basis. Writing, editing and approving copy for email letters, sales collateral, business proposals and sales resources. Generate leads for the team through direct marketing, mail shots (email and hard copy) and cold calls. Show less
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iSarla Software Solutions(P) Ltd.
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Mumbai, India
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Marketing Communication Executive
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Sep 2006 - Oct 2006
Writing, editing and approving copy for email newsletters, sales collateral, Web site, printed and electronic media Developing, supporting and executing marketing programs to increase awareness of products, services and clients through press releases and public relations. Provide marketing communications support for new product launches. Generate leads for the sales team through direct marketing, mail shots (email and hard copy), editorial in the applicable publications and online marketing Produce sales resources (case studies, white papers, competitor analysis) for the sales team. Create media list & contacts Show less
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General Management
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Dec 2004 - Nov 2005
Managed the Communication Department and developed customized software for shipment related record keeping and report generation. Managed the Communication Department and developed customized software for shipment related record keeping and report generation.
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Entrepreneurship
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Mar 2005 - Aug 2005
Designing, outsourcing and marketing of IILM T-Shirts. Designing, outsourcing and marketing of IILM T-Shirts.
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Cross cultural coordinator
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Mar 2005 - Jun 2005
Coordinated team from America and India for setting up Computer Lab in a Vocational school Navprabhanam, at Kharkhoda, Sonipat, Harayana. India Coordinated team from America and India for setting up Computer Lab in a Vocational school Navprabhanam, at Kharkhoda, Sonipat, Harayana. India
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Marketing
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Mar 2004 - Jun 2004
Product Promotion & Sales:Telemarketing and selling of the YOUREKA! Summer Program 2004. Product Promotion & Sales:Telemarketing and selling of the YOUREKA! Summer Program 2004.
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Technical Analyst
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Aug 2002 - Sep 2003
Development of Billing software for Law Firm in London. Development of Billing software for Law Firm in London.
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NIIT Limited
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India
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Education Administration Programs
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700 & Above Employee
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Executive Education Delivery
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Oct 1999 - Oct 2002
Training and Development:Conducted computer-training program for Honorable Judicial Officers at Patiala House and Tis Hazari. Trained professionals and university graduates on software languages and packages. Training and Development:Conducted computer-training program for Honorable Judicial Officers at Patiala House and Tis Hazari. Trained professionals and university graduates on software languages and packages.
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Education
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2019 - 2019
Indian Institute of Management, Calcutta
Executive Program in Digital and Social Media Marketing Strategy (EPDSM04), Digital Marketing and Social Media Strategy -
2005 - 2006
Grenoble Ecole de Management
Masters in International Business, INTERNATIONAL BUSINESS -
2004 - 2006
IILM
PGDBM, Marketing and Information Technology, Silver Medalist in Marketing -
1999 - 2000
Delhi University
Masters, Ancient Indian History -
1997 - 2000
NIIT Ltd
GNIIT,, Advanced Diploma in System Management -
1995 - 1998
Delhi University
Bachelors, History (Honors)
Community
