Senior Product Manager

• Nov 2022 - Present

Product Manager

• May 2021 - Sep 2022

MeuID is the first Latin America's Digital Identity.The world is ready to change how people relate with trust, and make sure that every time you need to identify yourself anywhere, it is done in a super fast and secure way.We have a vision of a super interconnected world, managed by technology to make the various factors that make up your identity as a human being centralized in the same place and under your full control and knowledge. Our vision is that you can manage your data and authenticate yourself safety through your Digital Identity._Greatest accomplishment• Ideation, feasibility and launch of the ID Network in partnership with Mastercard. MeuID as the first Latin American Digital ID on the Global Network• Gamers Club Users Profile Verification through MeuID, one of the biggest and most important milestones in the Gamer community. For the first time in history happened a Identity validation in the virtual world, creating a much safer, fun and democratic environment for all people. That would be the beginning of Metaverse validation?• OKRs, Strategy and all Product KPIs Definition• 3x User growth during this period• MeuID setup moment Conversion increasement from ⅓ to ½ of all users• North Star Metric (Aha moment) definition and constant optimization of all processes involved to ensure a sustainable and exponential growth of this metric• Co-creation and definition of the entire user journey through App Sessions for constant optimization and new opportunities • Optimization of all B2B Products that orbit MeuID App to ensure a better experience and wide adoption of new companies to the Digital ID Ecosystem

Product Manager

• Mar 2020 - May 2021

euVou is a Brazilian community managment plataform that uses technology to personalize how each individual experience omnichannel events. Customizable and modular, it offers a centralized management with quality and safety, meeting the most diverse rules of each Manager.When I accepeted the challenge as a Product Manager, my main objective was to quickly figure out a practical and efficient alternative for people to keep updating and connecting themselves to networking during the periods of social distance in the pandemic.During the first months of discovery and delivery, several questions showed up that directed the new product to be a very efficient and profitable channel of connection between the face-to-face and virtual world. euVou.digital also made it possible to extend the period of events in relation to the traditional model, offering more content and assertive networking among participants.Focused on BI and ROI visibility, this product is now part of the main strategy of several Event Organizers and Community Managers, being directly responsible for connecting thousands of people and generating numerous business opportunities, besides bringing in innovations from the most diverse sectors.

Head Of Business Development

• Nov 2017 - Feb 2020

• Creation of a new business model, which consisted in subscription plans where customers started to use the platform on a recurring way by paying monthly fees. Besides retaining customers through technology, it generated many others upsells opportunities.• Modeling all sales premises and scaling monthly recurring revenue.• Forecast, sales strategic planning and KPIs.• Test and discover new business opportunities.• Responsible for structuring teams and managing business partners.

Head Of Business Development

• Jan 2017 - Nov 2017

• Revenue increasement from BRL 0.00 to BRL 1,000,000.00 in the first 7 months of life.• Responsible for creating Startup's business model and development of operational processes.• Responsible for modeling all sales premises and scaling monthly recurring revenue.• Responsible for structuring teams and managing business partners.• Responsible for guiding Product's next steps through direct interaction with board members, customers, development and marketing teams through interdisciplinary skills.

Head Of Business Development

• Nov 2016 - Nov 2017

Orange Founders is a Venture Builder from FCamara Group that transform ideas into successful companies._We launched 4 startups:• HashTrack • GetOKR• WelcomeAPP• LinkApi_I was responsible for:• Business KPIs.• Business and Sales Strategies.• Discover new Business Possibilities.• Recruiting people to compose high performance teams.• Managing the Business Development Team's of all VB' Startups.• Modeling and guiding startups through fast business development cycles.• Main focus at LinkApi startup.

Foreign Trade Intern

• Apr 2015 - Mar 2016

• Full support for Expert Dealers in Trade Finance, Trade Services and Structured Loans operations for Corporate and Enterprise Companies.• Responsible for strategic reports, including: deals closed, pipeline and deals lost. The management team used these reports in order to improve the results of our trade desk. • Full support for Expert Dealers in Trade Finance, Trade Services and Structured Loans operations for Corporate and Enterprise Companies.• Responsible for strategic reports, including: deals closed, pipeline and deals lost. The management team used these reports in order to improve the results of our trade desk.

Board Business Segment Intern

• Feb 2013 - Feb 2015

• Research of potential markets in Brazil for expansion and better distribution of the customer service.• Creation of a specialized support approach for Midsized Companies, which consisted in a direct channel where the Relationship Manager could improve the customer services and experience.• Database analyses in order to measure and identify GAPs in the product's portfolios.• Creation of dashboards for managerial decisions, with Segment KPIs.• Follow up of routine and specific actions of the commercial network through KPIs.• Product studies in order to identify possible improvements and developments regarding the competitors.

Vice Administration President

• Jan 2012 - Sep 2012

• Responsible for guiding the weekly board meetings of the Academic Center.• Management of various administrative activities through weekly follow-ups.• Elaboration of social and academic projects to enrich the education of students.• Creation, organization and management of the first futsal championship of Engineering Students.

Treasurer

• Jan 2011 - Dec 2011

• Creation and control of cash flow and balance sheet spreadsheets of the Academic Center• Research new fronts to increase fundraising• Interface between the University and the students in order to maintain transparent accountability• Discharge of old debts through renegotiations