Experience

Selladoor Worldwide

• United Kingdom
• Performing Arts
• 1 - 100 Employee

• Executive Director

  • Aug 2022 - Present



Theatre503

• United Kingdom
• Performing Arts
• 1 - 100 Employee

• Executive Director (outgoing)

  • Jan 2016 - Present

  Responsible for leading the company alongside the Artistic Director/CEO with an emphasis on income generation, strategic development, change management and oversight of venue and productions. Responsible for leading the company alongside the Artistic Director/CEO with an emphasis on income generation, strategic development, change management and oversight of venue and productions.



ACS Random

• Artistic Director/Producer

  • Jan 2002 - Apr 2016

  Responsible for the development, marketing, finance and production for a number of theatre productions. Created and implemented direct mail, events & online communications strategy primarily to source financial supporters as well as utilising PR & marketing skills to raise awareness of the company and productions with appropriate campaigns. Developed & maintained company website. Recruited production team & cast. Managed and reconciled budget. Raised finance for low cost productions which were performed at the Edinburgh Festival, the London Fringe and West End. Marketing strategy led to sell-out shows, national acclaim from the press & established industry figures including an Academy Award winning writer. Also directed a number of the productions. Company currently currently in quiet mode, as Executive Directorship of Theatre503 takes over life, but developing two scripts and a new Shakespeare project.



Young Actors Theatre Islington

• Development Manager

  • May 2014 - Jan 2016

  Responsible for income generation at London's leading theatre for children and young people. Responsible for income generation at London's leading theatre for children and young people.



INBEX RANDOM Ltd

• Producer

  • Sep 2007 - Jan 2016

  Responsible for development, marketing & finance of low budget feature film, Showreel. Created and implemented online and offline communications strategy for investment and overall production, including development and maintenance of website, initiation and co-ordination of a direct mail & social fundraising campaign to complement mainstream investment activity. Managed and reconciled budget. Recruited below the line production team and cast. Negotiated and drafted contracts. Co-line Producer during production phase. Responsible for administration of company. Raised over £80,000 towards principal photography through investment & online/offline marketing strategy in 6 months. Film is in latter stages of post-production. Also developed and produced website short for Alpari (UK) Ltd, a Forex trade company.



Various

• Writer/Copywriter

  • Jan 2001 - Dec 2015

  Writer of over 14 plays and a number of screenplays as well as freelance copywriting. Work has been performed & screened around the world with international critical and commercial success. Long & short copy for a variety of companies and industry sectors. Writer of over 14 plays and a number of screenplays as well as freelance copywriting. Work has been performed & screened around the world with international critical and commercial success. Long & short copy for a variety of companies and industry sectors.



The Fostering Network

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Individual Giving & Legacy Manager

  • Apr 2013 - Apr 2014

  Responsible for the creation and implementation of charity's first individual giving and legacy strategy. Developing new supporter communications process and journey. Developing core cases for support for various income streams including trusts, corporate and major donors. Line management repsonsibilities for events and volunteers. Responsible for the creation and implementation of charity's first individual giving and legacy strategy. Developing new supporter communications process and journey. Developing core cases for support for various income streams including trusts, corporate and major donors. Line management repsonsibilities for events and volunteers.



Rethink Mental Illness

• United Kingdom
• Non-profit Organizations
• 500 - 600 Employee

• Fundraiser

  • Jul 2010 - Apr 2013

  Created and implemented legacy marketing strategy generating approximately £1 million in legacy pledges, also project manager for events, in memoriam & warm mailing programmes and more recently high value donor cultivation and stewardship. Redeveloped donor communications and supporter care process leading to significant increase in value of donors and low attrition. Created and implemented legacy marketing strategy generating approximately £1 million in legacy pledges, also project manager for events, in memoriam & warm mailing programmes and more recently high value donor cultivation and stewardship. Redeveloped donor communications and supporter care process leading to significant increase in value of donors and low attrition.



Depression Alliance

• Health, Wellness & Fitness

• Fundraising Coordinator

  • Oct 2009 - Jun 2010

  Created and implemented charity's first ever foray into fundraising, focussing on increasing short term income through events including Comedy for Depression raising over £4000 and the British 10K, which saw nearly 50 people raising over £7000. Created and implemented charity's first ever foray into fundraising, focussing on increasing short term income through events including Comedy for Depression raising over £4000 and the British 10K, which saw nearly 50 people raising over £7000.



OFTA

• Marketing Advisor

  • Jan 2006 - Oct 2007

  Developed existing recruitment material for not- for-profit organisation aimed at helping those less qualified establish a career in finance. Clarified ideals in a more accessible language and raised online awareness of the organisation. Also assisted in the initial recruitment of members through online & telephone communication and final selection based on psychometric test Successfully analysed results, references and CV analysis to ensure that only appropriate applicants joined the association.



DramaScene

• Marketing Manager

  • Nov 2004 - Nov 2005

  Created & implemented marketing and communications strategy for educational company at 16-19year students. Designed & wrote online & offline material for recruitment and raising awareness of the company. Led workshops and put together exhibition stands at Gap Year fairs as part of the face to face communication of DramaScene. Achieved successful recruitment of student for the inaugural 3 week course, which served as a building block for the expansion of the company's output to all ages and backgrounds.