Amy Merrill, NALP
Operations Marketing Manager at True Homes- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Christine Piper
Over the past 5 years, I’ve had the true pleasure of working with Amy at 3DPlans. We collaborated to complete a great number and variety of marketing materials for Northwood Ravin’s properties, and with every project, I knew I could always count on Amy’s high level of organization, quick response and thorough communication to make every project a smooth experience. Amy’s friendly and flexible attitude, willingness to always go the extra mile and positive outlook are unparalleled. You can tell that she cares greatly about everyone she works with. With her fine attention to detail and dedication to creating the highest quality marketing materials and solutions to help all properties at Northwood Ravin shine, it is clear that her property management skills are top notch. I am always happy to work on a project whenever I see that Amy will be managing it, and I look forward to working with her on many more projects to come!
Holly Czuba
Amy is a fantastic resource and asset. She is always ahead of the game. I came to rely on her to keep our team on task. She has a great work ethic and truly goes above expectations. She works hard and the results show it! She managed a majority of the branding items to earn the Best Place to Work award and is great with branding, social, content creation, email nurturing, seo and online marketing. Additionally, she is always a positive influence on the environment. It was a pleasure to work with her and I fully expect huge amounts of success in her future.
Christine Piper
Over the past 5 years, I’ve had the true pleasure of working with Amy at 3DPlans. We collaborated to complete a great number and variety of marketing materials for Northwood Ravin’s properties, and with every project, I knew I could always count on Amy’s high level of organization, quick response and thorough communication to make every project a smooth experience. Amy’s friendly and flexible attitude, willingness to always go the extra mile and positive outlook are unparalleled. You can tell that she cares greatly about everyone she works with. With her fine attention to detail and dedication to creating the highest quality marketing materials and solutions to help all properties at Northwood Ravin shine, it is clear that her property management skills are top notch. I am always happy to work on a project whenever I see that Amy will be managing it, and I look forward to working with her on many more projects to come!
Holly Czuba
Amy is a fantastic resource and asset. She is always ahead of the game. I came to rely on her to keep our team on task. She has a great work ethic and truly goes above expectations. She works hard and the results show it! She managed a majority of the branding items to earn the Best Place to Work award and is great with branding, social, content creation, email nurturing, seo and online marketing. Additionally, she is always a positive influence on the environment. It was a pleasure to work with her and I fully expect huge amounts of success in her future.
Christine Piper
Over the past 5 years, I’ve had the true pleasure of working with Amy at 3DPlans. We collaborated to complete a great number and variety of marketing materials for Northwood Ravin’s properties, and with every project, I knew I could always count on Amy’s high level of organization, quick response and thorough communication to make every project a smooth experience. Amy’s friendly and flexible attitude, willingness to always go the extra mile and positive outlook are unparalleled. You can tell that she cares greatly about everyone she works with. With her fine attention to detail and dedication to creating the highest quality marketing materials and solutions to help all properties at Northwood Ravin shine, it is clear that her property management skills are top notch. I am always happy to work on a project whenever I see that Amy will be managing it, and I look forward to working with her on many more projects to come!
Holly Czuba
Amy is a fantastic resource and asset. She is always ahead of the game. I came to rely on her to keep our team on task. She has a great work ethic and truly goes above expectations. She works hard and the results show it! She managed a majority of the branding items to earn the Best Place to Work award and is great with branding, social, content creation, email nurturing, seo and online marketing. Additionally, she is always a positive influence on the environment. It was a pleasure to work with her and I fully expect huge amounts of success in her future.
Christine Piper
Over the past 5 years, I’ve had the true pleasure of working with Amy at 3DPlans. We collaborated to complete a great number and variety of marketing materials for Northwood Ravin’s properties, and with every project, I knew I could always count on Amy’s high level of organization, quick response and thorough communication to make every project a smooth experience. Amy’s friendly and flexible attitude, willingness to always go the extra mile and positive outlook are unparalleled. You can tell that she cares greatly about everyone she works with. With her fine attention to detail and dedication to creating the highest quality marketing materials and solutions to help all properties at Northwood Ravin shine, it is clear that her property management skills are top notch. I am always happy to work on a project whenever I see that Amy will be managing it, and I look forward to working with her on many more projects to come!
Holly Czuba
Amy is a fantastic resource and asset. She is always ahead of the game. I came to rely on her to keep our team on task. She has a great work ethic and truly goes above expectations. She works hard and the results show it! She managed a majority of the branding items to earn the Best Place to Work award and is great with branding, social, content creation, email nurturing, seo and online marketing. Additionally, she is always a positive influence on the environment. It was a pleasure to work with her and I fully expect huge amounts of success in her future.
Experience
-
True Homes
-
United States
-
Construction
-
200 - 300 Employee
-
Operations Marketing Manager
-
Aug 2023 - Present
-
-
-
Northwood Ravin
-
United States
-
Real Estate
-
100 - 200 Employee
-
Senior Director of Corporate Branding and Marketing
-
Jan 2022 - Aug 2023
-
-
Senior Marketing Manager
-
Dec 2018 - Jan 2022
- Assists in the development and execution of marketing strategies and programs that support achievement of the portfolio’s business development and financial performance goals by implementing action plans around marketing, advertising, sales, new development- Partners with property leaders and community managers to implement creative marketing and advertising strategies and solutions that adhere to budgeted guidelines, including using the internet, print advertising, referrals, outreach marketing, and other tactics, and appropriately selects marketing techniques that fit the property’s resident profile and market conditions- Provides additional and in-depth marketing support to under-performing properties by analyzing the current traffic and leasing performance, troubleshooting and identifying factors contributing to the performance, developing and implementing aggressive marketing, advertising, pricing, and promotional campaigns, and closely following up to evaluate results- Oversees and manages the development of creative communication pieces, promotional materials, presentations, websites, reports and training materials for an assigned portfolio of properties- Directly supervises and manages marketing associate by interviewing, hiring, training, developing, and managing their performance- Identifies and meets with advertising and marketing vendors, reviews proposed service contracts for preferred and favorable rates, recommends creative service providers, and monitors and manages advertising suppliers for product and customer service quality- Monitors markets for trends, forecasts, job growth, and other economic conditions which may impact occupancy and leasing effectiveness within the portfolio, recommends changes and response strategies to offset market downturns or opportunities, and provides feedback and recommendations to property management on improving struggling asset performance and maximizing revenue generation on performing assets Show less
-
-
Digital Marketing Manager
-
Sep 2016 - Dec 2018
-
-
-
Townsquare Interactive
-
United States
-
Advertising Services
-
500 - 600 Employee
-
Marketing Strategist
-
Apr 2015 - Sep 2016
-
-
Digital Marketing Specialist
-
Jul 2014 - Apr 2015
• Successfully manage book of business of 90+ clients• Create and execute social media campaigns and strategy• Complete website edits, launch new websites, initiate domain transfers, content writing, SEO support, email and phone interaction, follow best practices according to Google’s algorithm• Onboard new clients- direct Goal Confirmation Calls to explain marketing strategy and Townsquare package details• Provide clients with the highest quality service by responding to emails and phone calls quickly, and completing site edits and requests in a timely manner• Attend weekly trainings and meetings• Troubleshoot various issues and concerns for clients• Create long lasting relationships with client book, sales team, and account executives in outside markets Show less
-
-
-
MOJO Brands Media
-
United States
-
Broadcast Media Production and Distribution
-
1 - 100 Employee
-
Digital Content & Marketing Producer
-
Jun 2013 - May 2014
• Format articles, edit copy, manage content plan and calendar • Coordinate and manage day-to-day social media activities and strategies using SproutSocial • Create, implement, and track digital promotions and contests using Dat-E-Base • Assist and ensure accurate digital marketing efforts for MOJO Brands Media and digital verticals • Write content for nationally, branded websites using WordPress • Attend weekly digital meetings to brainstorm content, contests, and promotional plans • Video editing- knowledge of Premiere Pro & Final Cut Show less
-
-
-
-
Producer
-
May 2012 - Jun 2013
• Pitch, develop, produce, and stack show content and production plan• Copy edit show scripts• Write, format, and edit digital content• Manage daily show schedule and calendar• Coordinate live guest segments and satellite interviews
-
-
Web Producer
-
Aug 2010 - May 2012
• Produce digital content and segments for a nationally syndicated morning show• Create content for nationally, branded websites• Format articles, and contribute with planning and copy editing• Assist with marketing efforts for The Daily Buzz and digital verticals• Build and maintain strong and trusting relationships with clients and guests• Essential to the launch of four new web ventures
-
-
Education
-
2006 - 2010
University of Central Florida
Bachelor of Science (BS), Mass Communication/Media Studies
Community
