Aaron Fennell
Director of Client Success at We Do Web- Claim this Profile
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Bio
Experience
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We Do Web
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United States
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Advertising Services
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1 - 100 Employee
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Director of Client Success
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Dec 2018 - 5 years 1 month
Florida • Foster and cultivate client relationships • Manage and lead the account management team Director of Business Process & Innovation, Jan. 2020 - Jan. 2021 • Create and scale processes to maximize production efficiencies • Forecast staffing and resource requirements to align with projected growth • Analyze data and develop strategies that align expectations with reality while advancing each client's goals • Build tools to improve efficiency and optimize user experience •… Show more • Foster and cultivate client relationships • Manage and lead the account management team Director of Business Process & Innovation, Jan. 2020 - Jan. 2021 • Create and scale processes to maximize production efficiencies • Forecast staffing and resource requirements to align with projected growth • Analyze data and develop strategies that align expectations with reality while advancing each client's goals • Build tools to improve efficiency and optimize user experience • Liaise with vendors and business partners to propose, plan, and implement curated marketing solutions Quality, Training, and Process Manager, Aug. 2019 - Jan. 2020 • Manage, create, and maintain internal resources, including the company style guide and HR portal • Oversee training and development materials for new and existing employees • Perform ad hoc writing, editing, and proofreading services Show less
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Stone Circle Games
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United States
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Book and Periodical Publishing
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Co-Founder, Partner, Chief Financial Officer
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May 2013 - 10 years 8 months
Washington D.C. Metro Area • Manage finances, tax records, investments, and bank accounts • Maintain inventory, enforce contracts, approve expenditures, and oversee invoices • Edit outward- and inward-facing communications, rulebooks, and promotional materials • Design, create, balance, and test games for various audiences • Vote on top-level policy decisions as a full partner and board member
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U.S. News & World Report
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United States
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Internet Publishing
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300 - 400 Employee
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Freelance Writer
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May 2018 - Aug 2018
Remote • Wrote informative articles about destination properties located throughout the United States • Conducted research pertinent to the creation of accurate travel writing
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Deluxe
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United States
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Financial Services
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700 & Above Employee
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Copy Editor
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Nov 2016 - Aug 2018
Florida • Proofread, edited, and created content across all channels • Managed and maintained corporate style guidelines • Analyzed data and processes to improve inefficiencies and identify best practices • Acted as a bridge between marketing, sales, and creative services • Standardized social media strategies tailored to specific global brands
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Elsevier
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Netherlands
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IT Services and IT Consulting
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700 & Above Employee
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Commissioning Editor
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Jun 2016 - Jun 2018
Remote • Commissioned content for the Elsevier Clinical Cancer portfolio of journals • Liaised with industry leaders on suitable topics for original content • Secured the delivery of commissioned materials and vetted them against editorial policies • Developed social media content to promote invited works • Ensured all papers and their authors abide by scientific standards for integrity and objectivity
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LivingSocial
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United States
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Advertising Services
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400 - 500 Employee
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Senior Editor
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Nov 2011 - May 2016
Washington D.C. Metro Area • Drove process efficiencies within the team by improving tools and streamlining workflows • Developed programs to govern departmental response to consumer feedback • Reduced costs by leading campaigns to improve deal clarity and reduce refunds • Wrote copy for regional, national, and international businesses in areas like hospitality, travel, retail, technology, food, and experiences • Chaired the Creative Review & Development Board, which governs the company’s voice • Created… Show more • Drove process efficiencies within the team by improving tools and streamlining workflows • Developed programs to govern departmental response to consumer feedback • Reduced costs by leading campaigns to improve deal clarity and reduce refunds • Wrote copy for regional, national, and international businesses in areas like hospitality, travel, retail, technology, food, and experiences • Chaired the Creative Review & Development Board, which governs the company’s voice • Created and maintained internal style guide • Trained and mentored junior editors Editor, Mar. 2013 - Feb. 2014 • Managed regional markets in the U.S. and Canada, and provided content for each • Created SEO content and evaluated data pertaining to email analytics • Chair of the Editorial Feedback Committee, which oversees analysis of NPS and other data Assistant Editor, Nov. 2011 - Feb. 2013 • Edited and wrote copy for use on LivingSocial’s website and in direct-marketing campaigns • Supervised, hired, and dismissed a team of freelance writers and translators • Developed web tools designed to save money, boost productivity, and improve efficiency Show less
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Smithbucklin
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United States
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Non-profit Organizations
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500 - 600 Employee
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Publications Coordinator
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Mar 2007 - May 2011
Washington D.C. Metro Area • Organized basic, clinical, and translational manuscripts, and slated them for monthly publication • Formatted manuscripts, tables, and images for in-house web and print ads • Represented the company as a vendor at trade shows and staffed company conventions • Wrote and distributed user manuals, production schedules, newsletters, and blog posts • Oversaw quarterly financial budget lines, made projections, and reconciled differences in predicted/actual streams • Developed… Show more • Organized basic, clinical, and translational manuscripts, and slated them for monthly publication • Formatted manuscripts, tables, and images for in-house web and print ads • Represented the company as a vendor at trade shows and staffed company conventions • Wrote and distributed user manuals, production schedules, newsletters, and blog posts • Oversaw quarterly financial budget lines, made projections, and reconciled differences in predicted/actual streams • Developed, tested, implemented, and led the transition to a new third-party submission system • Transitioned the publication from a self-published business model to a contract publication model Senior Associate, Mar. 2007 - Mar. 2009 • Supervised the acquisition of intellectual property for the journal • Oversaw conflict of interest, copyright release, and color charge approval for every author • Monitored relevant statistics to analyze the journal's performance relative to its peers • Established guidelines for editorial processes and for tracking editor performance Show less
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University of North Carolina at Chapel Hill
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United States
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Higher Education
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700 & Above Employee
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JOMC Multimedia Lab Tech
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Aug 2005 - May 2007
Raleigh-Durham, North Carolina Area • Supervised activities in all multimedia computer labs at the School of Journalism & Mass Communication at the University of North Carolina at Chapel Hill. • Taught students how to use university software programs, including Adobe Creative Suite II and Adobe Creative Suite III. • Repaired technical errors in students' media projects, outlining the exact process to ensure the students could replicate the corrections on their own if necessary. • Resolved compatibility… Show more • Supervised activities in all multimedia computer labs at the School of Journalism & Mass Communication at the University of North Carolina at Chapel Hill. • Taught students how to use university software programs, including Adobe Creative Suite II and Adobe Creative Suite III. • Repaired technical errors in students' media projects, outlining the exact process to ensure the students could replicate the corrections on their own if necessary. • Resolved compatibility issues, especially between PC and MAC platforms and between various university networks. • Provided access to university media editing equipment, including instruction on its care and use. • Secured computer labs and building for the night Show less
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United States Department of Defense
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United States
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Armed Forces
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700 & Above Employee
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Joint Public Affairs Reporter
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May 2006 - Aug 2006
Cherry Point, NC • Wrote multiple stories for each issue of the newspaper, and took photos when needed • Maintained and updated the websites for both MCAS Cherry Point and the Wing • Edited and improved the code controlling the automated classifieds section • Designed and laid out pages using Quark XPress and Adobe InDesign • Led transition from Quark Xpress to Adobe InDesign • Edited the code behind an automated form system allowing users to file classified ads online
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Education
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University of North Carolina at Chapel Hill
BA, Journalism and Mass Communication - Visual Multimedia; Classical Humanities