Macartney Snowfield

Strategic Marketing Consultant at Macartney Snowfield Consulting
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Contact Information
us****@****om
(386) 825-5501
Location
Vancouver, British Columbia, Canada, CA

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5.0

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Kevin Hoffman

Macartney is by far one of the best Marketing Project Managers I have every worked with. She has the ability to handle a portfolio of projects efficiently and effectively and makes it look easy. Macartney is one of the most dedicated people I know and she is a complete delight to work with.

Kim Mostardi

I worked with Macartney on a number of real estate projects in the past 5 years. She is an outstanding Project Manager who goes beyond what would be considered her responsibility. Macartney meets challenges with great enthusiasm and maintains a positive attitude without falter. Her ability to be composed and methodical gives great assurance that your project is in the right hands. I would recommend Macartney to any organization who would appreciate her hard work and loyalty.

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Experience

    • Advertising Services
    • 1 - 100 Employee
    • Strategic Marketing Consultant
      • Oct 2020 - Present

      Following a successful tenure working with some of Vancouver's leading creative, sales and marketing, and development brands, Macartney is now offering her experience and expertise to select real estate and lifestyle brands as a strategic marketing consultant. Following a successful tenure working with some of Vancouver's leading creative, sales and marketing, and development brands, Macartney is now offering her experience and expertise to select real estate and lifestyle brands as a strategic marketing consultant.

    • Canada
    • Real Estate
    • 200 - 300 Employee
    • Vice President of Marketing
      • Jul 2018 - Oct 2020

      The story of the Bosa Family Companies is one of entrepreneurship, commitment and a passion for construction that began over 50 years ago. The wholly-integrated, family-run company has a longstanding history of excellence in development, contracting, and asset-management, making it one of Canada’s most respected privately-owned companies. As Vice President, Marketing, Macartney provided strategic marketing leadership for all brands under the Bosa Family Company umbrella, including Bosa Properties, BlueSky Properties, Bosa4Rent, Bosa Commercial, as well as a number of affiliate entities. Responsible for annual budgets of upwards of $50M, Macartney oversaw all marketing activities carried out by the in-house marketing department, as well as any external marketing partners, while working closely with senior leadership in the sales, development and leasing groups. During her tenure, Macartney oversaw over 20 successful residential and market rental project launches, and also lead the re-branding efforts for each of the company's corporate brands. Show less

    • Director of Marketing
      • Aug 2015 - Jul 2018

    • United Kingdom
    • Legal Services
    • Senior Marketing Manager
      • Oct 2014 - Aug 2015

      The Polygon family of companies are among the most well established and highly respected home builders in British Columbia. Locally owned and operated since 1980, the Polygon family of companies has built more than 23,000 homes throughout the Lower Mainland, ranging from concrete high rises to wood-frame condominiums, townhomes and single family communities. At Polygon, Macartney managed residential project marketing for multi-family and masterplanned communities throughout the Lower Mainland. + Leadership and strategic development of marketing campaigns for multi-family and masterplanned residential communities + Strategic and tactical planning, from project launch through tempo sales + Collaboration with sales teams to ensure ongoing absorption and sales targets are achieved + Brand development, from envisioning through tactical execution + Management of internal and external resources Show less

    • Senior Project Marketing Manager
      • Jun 2011 - Oct 2014

      Rennie Marketing Systems is the leading condominium sales and marketing force in North America. The Rennie brand is a mark of success, attracting purchasers of quality properties to top residential and mixed-use developments. With an integrated approach to design, marketing and sales, Rennie enables developers to deliver a highly desirable product to a motivated market – resulting in sizeable returns on marketing dollars. At Rennie, Macartney managed high-profile accounts including Aquilini Development and Construction, Intergulf Group of Companies, Shape Properties, and Rize Alliance, among others. + Strategic planning of sales and marketing campaigns, from launch through tempo sales + Tactical execution of print, environmental, and digital marketing programs + Management of budgets in excess of $4million + Sourcing, selection and management of internal and external resources + Expertise in environmental design, fabrication methods, and installation techniques Show less

    • Canada
    • Design Services
    • 1 - 100 Employee
    • Project Manager
      • Apr 2005 - Jun 2011

      Managing ongoing accounts specializing in print and environmental design for clients such as Nintendo of Canada, Mountain Equipment Co-op, Polygon Group of Companies, Omicron, and Bastion Development. Involvement in integrated, multi-component projects from concept through to completion, with a particular focus on retail and real estate marketing. At Switch, Macartney managed all client accounts and employees within the Real Estate division of the company. + Strategic and tactical planning + Management of full multi-component projects + Facilitation of integrated teams + Understanding of environmental design, fabrication methods, and installation techniques + Understanding of print process and bindary techniques + Extensive written and oral communication Show less

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