Experience

Finfolk Indonesia

• Indonesia
• Media Production
• 1 - 100 Employee

• Content Creator

  • Oct 2021 - Present

  - Handles strategic planning, content strategy, and execution of posts across company's Instagram account - Manages Finfolk's Instagram editorial calendar, conceptualizes ideas, creates and publishes content related to finance - Developed engaging content for Finfolk's Instagram which increased followers by 100K in one year - Analyzes and presents analytics reports consistently to gain insights on traffic, audience and engagement - Conducted research and interviews with industry leaders to create deeper and compelling content - Responsible for handling sponsored content and brand collaboration - Takes a lead role in overseeing and approving all copywriting and designs for Instagram Show less



PT. ASTRA DAIHATSU MOTOR

• Indonesia
• Automotive
• 700 & Above Employee

• Social Media Specialist

  • Aug 2021 - Sep 2021

  - Built and executed social media strategy across brand's Instagram and Facebook pages. - Maximized social ads to boost engagement, increase brand awareness, and create leads and conversions. - Scheduled and published relevant content, including copywriting and designing of posts, in accordance to current campaigns and promotions. - Collaborated with brand's PIC and sales team to create conversions. - Built and executed social media strategy across brand's Instagram and Facebook pages. - Maximized social ads to boost engagement, increase brand awareness, and create leads and conversions. - Scheduled and published relevant content, including copywriting and designing of posts, in accordance to current campaigns and promotions. - Collaborated with brand's PIC and sales team to create conversions.



Doctor Self

• Indonesia
• Mental Health Care

• Social Media Specialist

  • May 2021 - Aug 2021

  - Built and executed social media strategy across all social media channels. - Scheduled and published valuable content, including copywriting and designing of social media posts. - Executed social media activation to increase audience engagement. - Analysed and presented analytics reports consistently to gain insights on traffic, audience, and engagement; in order to coordinate better marketing plans for the future. - Achieved KPI target on engagement rate for brand's Instagram, Facebook and TikTok accounts. Show less



Orange Sky Management Company

• Indonesia
• Hospitality
• 1 - 100 Employee

• Business Development Executive

  • Oct 2019 - Dec 2020

  - Took a lead role in the development of proposals and presentations to create business opportunities and partnerships. - Developed strategies and oversee new business development efforts for OS in Indonesia. - Researched and identified hotels that meet OS standards in terms of location, pricing, infrastructure qualities. - Maintained relationships with clients to build trust and expand networks. - Collaborated with other teams within OS, such as marketing and finance, to optimize revenue. Show less



PT. Lima Luar Biasa

• Batam, Indonesia

• Co-Founder

  • Jan 2019 - Sep 2019

  - Took active role as General Manager - Role includes but not limited to monitoring revenue stream and maintaining expenditure through accurate planning and budgeting, designed cost-effective operating procedures on weekly basis to maximize profitability, supervised food preparation method and presentation to ensure that restaurant standards were maintained consistently and are in line with food safety guidelines, assigned responsibilities to team members, ensuring each member is accountable for making decisions that reflects the mission and vision for the company Show less