Experience

Crowe PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Director of Consumer Products

  • Feb 2021 - Present

• Group Manager

  • May 2019 - Feb 2021



ANDERSON GROUP PUBLIC RELATIONS, LTD

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Executive l Talent & Entertainment

  • Jun 2017 - May 2019

  Client Relations – Cultivate rapport and partnership through proven resultsLiaise with client's network/studio publicity teams to coordinate travel, pull show clips, and other various press opportunities built around their show or film.Create, write and disseminate press materials for clients including press releases, talking points, media alerts, etc.Cultivate and expand positive relationships with media across broadcast, print (weekly/short lead/long lead) online/blogs, entertainment trade segments and emerging media.Plan and execute all aspects of client's press trips including local/regional/national media tours, SMTs, etc.Extensive knowledge and understanding of publicity campaingsMedia Relations /Desk Side – Schedule and attend appointments to introduce clients to editors/producers, and update them on latest company product/newsSecuring Media Placement for Clients – Create media lists, research appropriate editors/producers, pitch client’s, give recommendations to clients and follow up accordinglyProven ability to identify, nurture and refine compelling creative ideas and conceptsSample Tracking - Ensured delivery of literature and samples with media contactsAttend red carpets with clients and walk them down the press line to ensure photographs and interviews.Following PR LeadsCreating schedules for client’s pressinterviews/eventsCoordinating glam budgets for individual talent's press opprotunitiesCreating offers for potential press for clientsServicing features to clientsDevelop, edit and distribute EPKsProcessing Data, Weekly Updates & Month End ReportsManage/Oversee Interns Excellent communication skills, attention to details, team player and deadline-oriented



Cell-Crete Corporation

• United States
• Construction
• 1 - 100 Employee

• Digital Content Manager

  • May 2016 - Dec 2018



Allettare Public Relations

• Co-Founder

  • Jan 2015 - Jun 2017

  Allettare Public Relations is a San Diego based PR Firm specializing in beauty, fashion, & lifestyle brands.Client Relations – Cultivate rapport and partnership through proven resultsMedia Relations /Desk Side – Schedule and attend appointments to introduce clients to editors/producers, and update them on latest company product/newsSecuring Media Placement for Clients – Create media lists, research appropriate editors/producers, pitch client’s products and follow up accordinglySample Tracking - Ensured Delivery of Literature and Samples with Media ContactsProcessed PR LeadsUpdating social media platforms such as Instagram, Snapchat, Twitter, Facebook, LinkedInProcessing Data & Month End ReportsManage/Oversee InternsSales & Securing New ClientsCreating Marketing Material such as Facebook and Instagram adsPress Release Writing



Mission Valley Gymnastics

• Women's Team Coordinator

  • Dec 2007 - Jun 2017

  • Help organize and run various events • Apparel logo design for team members • Design and purchase year end awards• Create, design and edit monthly newsletter• Website updates• Customer Relations• Annual Campaign Fundraiser Worker - Arrive prepared to start classes on time. - Prepare and train girls with gymnastic skills and apparatus. - Supervise and instruct children on proper use of equipment. - Maintain a safe environment at all times. - Ability to motivate children. - Understand and enforce safety regulations and apply appropriate policies and procedures. - Create training plans. - Attend all scheduled staff meetings and trainings. - Attend all scheduled competitions



ChicExecs Brand Strategy Agency

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• PR Account Manager / Publicist

  • Nov 2011 - Dec 2014

  Securing media placement for clientsProcessing PR leadsMedia desk sides visitsEnsure delivery of literature and samples with media contactsCelebrity gifting suitesUpdating Twitter & FacebookProcessing dataProgress reports Securing media placement for clientsProcessing PR leadsMedia desk sides visitsEnsure delivery of literature and samples with media contactsCelebrity gifting suitesUpdating Twitter & FacebookProcessing dataProgress reports



Cell-Crete Corporation

• United States
• Construction
• 1 - 100 Employee

• Communications Assistant To VP

  • Jul 2010 - Nov 2011

  Create marketing materials used during presentations & trade shows Create marketing materials used during presentations & trade shows



Seventh House PR / Showroom Seven

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• PR Intern

  • Jan 2011 - Jul 2011

  I Heart Ronson & JC Penny EventProject Trade ShowCelebrity GiftingPress WeeksPress PullsSample Tracking I Heart Ronson & JC Penny EventProject Trade ShowCelebrity GiftingPress WeeksPress PullsSample Tracking



Art Meets Fashion

• Communications Coordinator

  • 2011 - 2011

  Media placementMedia kit Media placementMedia kit



NBC News

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Creative Services Intern

  • Mar 2010 - Jul 2010

  Developing & writing community articles & press releasesCommunity Calendar Developing & writing community articles & press releasesCommunity Calendar



PGN Dance Company

• Events & Fundraising Coordinator

  • Oct 2008 - 2010

  Organize events Staff instructors for company classDesign and create flyers Facebook, Myspace, & Youtube promotions Organize events Staff instructors for company classDesign and create flyers Facebook, Myspace, & Youtube promotions