Experience

House of Wellness

• Pakistan
• Mental Health Care
• 1 - 100 Employee

• Founder & Consultant Psychologist

  • Mar 2018 - Present

  House of Wellness (HOW) is a Mental Health Treatment & Training Center, established by myself and Dr. Saiyida Tasmeera in 2018 where trained life coaches, counseling and clinical psychologists render their service in the realms of personal, occupational, relational wellbeing on psychological and emotional grounds. Online and In-person sessions are held with clients hailing from Pakistan and abroad with customized coaching, counselling and treatment programs to meet each client’s peculiar needs while covering a broad spectrum of adjustment issues, challenges and disorders. In addition to be being an OPD facility (with allied residential treatment options) I am spearheading HOW as a resource center for raising awareness through its massive outreach programs and training workshops at HOW and client organizations’ premises. Occupational Health or Wellness at Work Employees Assistance Programs (EAPs) are core strengths of House of Wellness. Show less



MYMACOM

• Pakistan
• Professional Training and Coaching
• 1 - 100 Employee

• Chief Executive Officer | Lead Trainer

  • Jan 2015 - Present

  Established MYMA Communications (Pvt) Ltd (abbreviated as MYMACOM) as a leading specialized knowledge enterprise with a team of distinguished Organizational Psychologists, Personal & Occupational Health Practitioners. MYMACOM is poised to extend its services with authentic application of Organizational Psychology in the spectrum of Experiential Learning & Training Workshops, Behavioral Economics, Organizational Development, Training & Development Needs Assessments, Leadership Coaching, Management Diagnostics and Psychometric Interventions. MYMACOM's clients include wide ranging organizations hailing from Public, Corporate and Not-For Pofit Sectors. Show less

• Trainings & Organizational Development

  • Jan 2015 - Present

  As an acclaimed trainer, delivered various 2-days or daylong syndicated and in-house training sessions on following subjects:  Training of Trainers (Training Design & Instructional Method)  Annual Retreats & Strategic Planning  Organizational Wellness & Occupational Health Psychology  Emotional & Social Intelligence @ Work Unleashing & Maximizing Leadership Potentials  Life Skills & Personal Effectiveness  Psychometric Interventions for Organizational Development  Stress Management & Wellbeing  Crisis Communications & Media Handling  Behavioral Interviewing: Skills & Strategies Show less



Self Employed

• Academics | Visiting Faculty

  • Jul 2006 - Present

  Conducted various trainings for the faculty of universities like COMSATS University, NUST, NUML and NDU. Guest/Key Note Speaker & Panelist at dozens of Universities talking about subject specific areas, personal and professional development and employability skills. Visiting Faculty at Business Schools (MBA program) Social Sciences & Engineering Department of following varsities:  Pakistan Institute of Development Economics (Consumer Behavior & Brand Management)  Bahria University, Islamabad ( Market Research )  Air University, Islamabad (Organizational Behavior, Advertising & Entrepreneurship)  International Islamic University, Islamabad (Integrated Marketing Communications)  Institute of Space Technology (Industrial & Organizational Psychology) Riphah International University (Therapeutic Interventions / Crisis Interventions) Show less

• TV & Radio Broadcasting

  • Jun 1999 - Present

  Hosted various seminars, conferences and literary evenings owing to exuberant communication skills and cross-disciplinary knowledge.  Hosted a 26 episodes program on Career Guidance on Pakistan Television in 2013. In addition to repeat broadcast, the program relayed on PTV Global as well.  Moderated a 25 minutes interview based English program “INSIGHT” on National Current Affairs Channel (NCAC) - Radio Pakistan (2006 - 2008) Presenter of FM 101 International (2001-2003) Moderating weekly program ‘Bazm-e-Talaba’ on Radio Multan (1999-2000) Show less



UNODC

• Austria
• International Affairs
• 700 & Above Employee

• National Behavior Change Consultant

  • Aug 2019 - Dec 2022

  As a National Behavior Change Consultant, designed and conducted wide ranging Training Workshops for National and Provincial Police Departments on Work Ethics, Effective Management, Leadership and Efficient Organizational Response. As a National Behavior Change Consultant, designed and conducted wide ranging Training Workshops for National and Provincial Police Departments on Work Ethics, Effective Management, Leadership and Efficient Organizational Response.



Ipsos

• France
• Market Research
• 700 & Above Employee

• Country Business Lead - MediaCT & Public Affairs Specializations, Resident Head Islamabad

  • Oct 2011 - Dec 2014

  As a founding member of Ipsos Pakistan’s operations, part of world’s third largest research conglomerate, my core responsibility is to envisage scalable business prospects and turn them into a mutually winning scenario for my company and clients. With a dual reporting to the President MediaCT Research of Middle East, Africa & Pakistan (MEAP) Region and MD, Ipsos Pakistan, my portfolio brought me an exposure to work with all leading clients from diverse sectors within and outside Pakistan in close collaboration with counterparts from Ipsos MORI (UK), Public Affairs Head Office (USA) and Media, Content & Technology research specialism of MENA Region. Spearheaded mega syndicated pan-industry research initiatives like Out of Home Media Monitoring, BRANDPuls, Consumer Multimedia Index (the media currency in Pakistan) and its byproducts like Media Book of Pakistan 2012-13, Brand Elections (2010 and 2013) & Multimedia Establishment Survey. Imparting insights in the boardrooms of almost all leading business concerns like Media Operators /Advertising Agencies, Academic Institution and Think Tanks, Electronics/Durable, Financial Services, FMCG, Government, Social/Non-profit, Telecom and Tobacco Industry; based on customized and syndicated researches including but not limited to:  Retail Census / Tracking / Market Size Estimations  Media Establishment, Habits & Tracking/Monitoring Studies  Brand Image/ Equity/ Health Studies  Customer & Employee Engagement & Satisfaction Studies  Product / Concept / Ad Testing & Impact Evaluation Studies Show less



MEMRB Pakistan

• Pakistan
• Market Research
• 1 - 100 Employee

• Business Unit Head

  • Sep 2008 - Sep 2011

  Focal person to execute the landmark study, Consumer Multimedia Index (CMi), a pan-industry initiative commissioned by Pakistan Advertisers' Society heading business development and PR alignment to Market the CMi through a broad based internal & external communication. Actively involved in developing research & instrument design for the consumer insight research study ascertaining Media Consumption Patterns, Product Consumption Patterns & Psychographic Profiling of Pakistani Consumers embedded in a single source data. Heading the business unit, undertaking social and development sector research studies in quantitative and qualitative domains while supervising end-to-end execution of large scale projects. Show less



MCOM Pvt. Ltd.

• Pakistan
• Advertising Services

• Head of Creative & Strategic Communications

  • Sep 2006 - Aug 2008

  Joined MCOM as Creative Manager and rose to the position of Associate Creative Director in less than a couple of years. Heading the creative department of the leading advertising agency of Pakistan, conceived, developed and presented numerous strategic communications proposals for brand and service promotions, mass media mobilization and activations for commercial and nonprofit organizations. Worked with almost all public sector clients including ministries, divisions and regulatory authorities for their short and long term public engagement and behavior change communications (BCC) campaigns. Remained a lead contributor in developing nationwide communication campaigns for Social Development Sector Clients like UN (and its allied organizations), USAID, WWF, AEDB, Save the Children and WHO etc. Show less



Government of Pakistan

• International Affairs
• 700 & Above Employee

• Military Psychologist

  • May 2003 - Apr 2005

  Proactively contributed in the continuous process of Personnel Selection based on highly sophisticated psychometric tools and techniques. Devised and implemented research based personality, aptitude and intelligence tests followed by its administration and evaluation. Availed a unique opportunity of visiting North Waziristan Agency (FATA) and held training sessions for the psychological wellbeing of more than 300 troops deployed at the height of over 7000 ft. Proactively contributed in the continuous process of Personnel Selection based on highly sophisticated psychometric tools and techniques. Devised and implemented research based personality, aptitude and intelligence tests followed by its administration and evaluation. Availed a unique opportunity of visiting North Waziristan Agency (FATA) and held training sessions for the psychological wellbeing of more than 300 troops deployed at the height of over 7000 ft.