Lindelwa Skenjana (MSc)
Head of Retail Growth Hacking at 10X Investments- Claim this Profile
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Bio
Zukisani Ndingaye
Lindelwa is a cool-headed leader who believes that everyone can win. She is a dedicated professional who wants to inspire others and help grow them too. She has achieved amazing feats at Old Mutual and continues to bring innovation and quick thinking to the table. A true team player.
Sahrah Jacobs
I had the privilege of working in Lindelwa’s team for 1 year where she taught me the ins and outs of marketing and stakeholder relations in the corporate environment. Lindelwa is an extraordinary individual who leads by example and a great manager. She has helped me improve my thinking when implementing strategies to increase brand awareness, enhance stakeholder management, etc. Working in her team really impacted my work and personal life because she took time to know me and because of that, we were able to work dynamically together.
Zukisani Ndingaye
Lindelwa is a cool-headed leader who believes that everyone can win. She is a dedicated professional who wants to inspire others and help grow them too. She has achieved amazing feats at Old Mutual and continues to bring innovation and quick thinking to the table. A true team player.
Sahrah Jacobs
I had the privilege of working in Lindelwa’s team for 1 year where she taught me the ins and outs of marketing and stakeholder relations in the corporate environment. Lindelwa is an extraordinary individual who leads by example and a great manager. She has helped me improve my thinking when implementing strategies to increase brand awareness, enhance stakeholder management, etc. Working in her team really impacted my work and personal life because she took time to know me and because of that, we were able to work dynamically together.
Zukisani Ndingaye
Lindelwa is a cool-headed leader who believes that everyone can win. She is a dedicated professional who wants to inspire others and help grow them too. She has achieved amazing feats at Old Mutual and continues to bring innovation and quick thinking to the table. A true team player.
Sahrah Jacobs
I had the privilege of working in Lindelwa’s team for 1 year where she taught me the ins and outs of marketing and stakeholder relations in the corporate environment. Lindelwa is an extraordinary individual who leads by example and a great manager. She has helped me improve my thinking when implementing strategies to increase brand awareness, enhance stakeholder management, etc. Working in her team really impacted my work and personal life because she took time to know me and because of that, we were able to work dynamically together.
Zukisani Ndingaye
Lindelwa is a cool-headed leader who believes that everyone can win. She is a dedicated professional who wants to inspire others and help grow them too. She has achieved amazing feats at Old Mutual and continues to bring innovation and quick thinking to the table. A true team player.
Sahrah Jacobs
I had the privilege of working in Lindelwa’s team for 1 year where she taught me the ins and outs of marketing and stakeholder relations in the corporate environment. Lindelwa is an extraordinary individual who leads by example and a great manager. She has helped me improve my thinking when implementing strategies to increase brand awareness, enhance stakeholder management, etc. Working in her team really impacted my work and personal life because she took time to know me and because of that, we were able to work dynamically together.
Experience
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10X Investments
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South Africa
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Financial Services
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1 - 100 Employee
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Head of Retail Growth Hacking
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Sep 2022 - Present
Head of Retail Growth Hacking Data Led| CRM| Acquisition| Retention| Deeper Share of Wallet - Focus on driving market expansion for the retail business by identifying growth opportunities - Interdisciplinary team with : Sales, Marketing, Product teams and IT to achieve business targets & goals - Analyse growth performance and growth opportunities - Use data and analytics to inform growth strategies - Experiment with creative strategies and test various outcomes - Implement new solutions and strategic partnerships - Lead initiatives to increase acquisitions, drive retention, nurture cross and upsell - Input into digital customer experience strategies Show less
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Old Mutual Limited
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South Africa
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Financial Services
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700 & Above Employee
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Head of Digital Adoption
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Jun 2019 - Sep 2022
Drive adoption- high use of digital solutions Champion customer centric promotion of digital platforms Go to market: Marketing and communication of self-servicing digital platforms Change management: Distribution channels as well as customer facing channels Education and awareness initiatives about digital platforms, capability and functionality Collaborate with digital marketing team for social media campaigns Collaborate with data analytics for targeted campaigns and customer engagement Partner with digital product owners, risk, compliance, fraud & security units Show less
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Masisizane Fund
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South Africa
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Financial Services
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1 - 100 Employee
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Marketing and Stakeholder Relations Manager
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Jun 2017 - Jun 2019
Co-develop marketing, client liaison and stakeholder engagement programs Position brand Maintain relationships with internal & external stakeholders Communicate & Position Masisizane's strategic objectives to external stakeholders Develop and implement Marketing & Communication plan for Masisiszane Fund Conduct client & stakeholder satisfaction surveys Branding and design of all Masisizane Fund marketing material Co-develop marketing, client liaison and stakeholder engagement programs Position brand Maintain relationships with internal & external stakeholders Communicate & Position Masisizane's strategic objectives to external stakeholders Develop and implement Marketing & Communication plan for Masisiszane Fund Conduct client & stakeholder satisfaction surveys Branding and design of all Masisizane Fund marketing material
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Old Mutual South Africa
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South Africa
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Financial Services
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700 & Above Employee
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Senior Marketing Consultant
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Jul 2015 - Jun 2017
Product campaign digital support Events & Stakeholder communication digital support Manage marketing work stream for projects with digital component Project stakeholder management Obtain (internal business unit) client digital strategy requirements for projects and campaigns Brief requirements into central digital marketing team Manage project and campaign specific relationships with agencies Manage project and digital campaign related budget Post campaign reporting and analysis Show less
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The University of Manchester
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United Kingdom
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Higher Education
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700 & Above Employee
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Postgraduate Student
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Sep 2013 - Sep 2014
Msc Information and Communication Technologies for Development (ICT4D) Majors: > ICTs and Socio Economic Development > Gender and Development > Planning and Managing Development Msc Information and Communication Technologies for Development (ICT4D) Majors: > ICTs and Socio Economic Development > Gender and Development > Planning and Managing Development
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Old Mutual South Africa
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South Africa
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Financial Services
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700 & Above Employee
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Marketing Consultant
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Apr 2013 - Sep 2013
Analytics and Customer Engagement > Liaise with business unit heads & external creative agency on customer engagement campaigns per business unit > Preparation of campaign reports per business unit > Knowledge share within team Analytics and Customer Engagement > Liaise with business unit heads & external creative agency on customer engagement campaigns per business unit > Preparation of campaign reports per business unit > Knowledge share within team
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Pygma Consulting
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South Africa
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Telecommunications
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1 - 100 Employee
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Jnr Head Public Relations, Communications, Researcher,CSI Strategy Planning
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Sep 2011 - Mar 2013
> Analysis of requirements for proposals to tender > Research and Compile tender for proposal > Managed : Company website : Public Relations initiatives : Stakeholder events : Marketing strategy > Analysis of requirements for proposals to tender > Research and Compile tender for proposal > Managed : Company website : Public Relations initiatives : Stakeholder events : Marketing strategy
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MTN
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South Africa
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Telecommunications
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700 & Above Employee
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Graduate Trainee
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Mar 2009 - Apr 2011
2011 B2B Marketing Team: > Managed MTN B2B team tactical marketing plan > Team lead MTN B2B strategic marketing events for 2011 > Team stakeholder relations management > Knowledge share 2010 Brand & Communications Division: Media Planning Team > Implementing, overseeing and monitoring of media strategy > Liaise with internal business units on media strategy and media utilisation > Competitor report concerning media strategy > Liaison with external media agency Show less
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Education
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2013 - 2014
The University of Manchester
Msc ICT for Development, ICTs and Socioeconomic Development, Planning and Managing Development, Gender and Development -
2010 - 2011
Vega School
BA Hons Brand Management and Leadership, Brand Management and Leadership -
2006 - 2008
University of Cape Town
Bachelor of Social Sciences -
2015 - 2015
University of Cape Town
Certificate, Digital Marketing -
2017 - 2017
USB
Certificate Digtial Marketing, Digital Marketing -
2018 - 2018
GIBS Business School (Gordon Institute of Business Science)
Certificate in Strategic Marketing, Marketing
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