Experience

WALTONWOOD SENIOR LIVING

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Independent Living Manager

  • Feb 2021 - Present



Leisure Care

• United States
• Hospitality
• 300 - 400 Employee

• Marketing & Outreach Manager | Guest Services Manager

  • Sep 2018 - Feb 2021



Open Desk

• Sales and Marketing Manager

  • 2017 - Sep 2018

  Open Desk is a professional services firm providing research and data to corporations. We deliver social media research and criminal background checks to the hiring, legal, risk management, and marketing communities, ultimately offering a complete background solution. Open Desk is a professional services firm providing research and data to corporations. We deliver social media research and criminal background checks to the hiring, legal, risk management, and marketing communities, ultimately offering a complete background solution.



Viamedia

• United States
• Advertising Services
• 200 - 300 Employee

• Account Executive

  • Aug 2015 - 2017

  Viamedia delivers a pre-qualified audience to your business and builds your brand. Please contact me for a personalized consultation and recommendation designed to INCREASE your sales. Viamedia's product suite includes: Cable Television Advertising (HGTV, TBS, FOX News, CNN, USA and MORE!) AdMessenger: Scrolling Mobile Ad Message EXCLUSIVE to Viamedia! Online Video Advertising delivered to hyper-targeted pre-qualified audience! Banner Advertising Viamedia is the… Show more Viamedia delivers a pre-qualified audience to your business and builds your brand. Please contact me for a personalized consultation and recommendation designed to INCREASE your sales. Viamedia's product suite includes: Cable Television Advertising (HGTV, TBS, FOX News, CNN, USA and MORE!) AdMessenger: Scrolling Mobile Ad Message EXCLUSIVE to Viamedia! Online Video Advertising delivered to hyper-targeted pre-qualified audience! Banner Advertising Viamedia is the LEADING independent cable advertising firm in the US and a TOP digital company that delivers audiences to medical, auto and restaurant businesses as well as to political campaigns, entertainment arenas and more! Viamedia is focused on driving revenue through a powerful multi-screen approach, offering full turn-key solutions with our powerful suite of services. Show less Viamedia delivers a pre-qualified audience to your business and builds your brand. Please contact me for a personalized consultation and recommendation designed to INCREASE your sales. Viamedia's product suite includes: Cable Television Advertising (HGTV, TBS, FOX News, CNN, USA and MORE!) AdMessenger: Scrolling Mobile Ad Message EXCLUSIVE to Viamedia! Online Video Advertising delivered to hyper-targeted pre-qualified audience! Banner Advertising Viamedia is the… Show more Viamedia delivers a pre-qualified audience to your business and builds your brand. Please contact me for a personalized consultation and recommendation designed to INCREASE your sales. Viamedia's product suite includes: Cable Television Advertising (HGTV, TBS, FOX News, CNN, USA and MORE!) AdMessenger: Scrolling Mobile Ad Message EXCLUSIVE to Viamedia! Online Video Advertising delivered to hyper-targeted pre-qualified audience! Banner Advertising Viamedia is the LEADING independent cable advertising firm in the US and a TOP digital company that delivers audiences to medical, auto and restaurant businesses as well as to political campaigns, entertainment arenas and more! Viamedia is focused on driving revenue through a powerful multi-screen approach, offering full turn-key solutions with our powerful suite of services. Show less



Curtis Media Group

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Account Executive

  • Jul 2013 - Apr 2015

  • Serviced over 60 clients who advertised on WQDR, the number one radio station in the market • Managed clients, tracked goals, viewed progress via Efficio, a media-based CRM sales tool • Entered on-air and digital orders via Marketron • Tracked client billing and collected on all invoices • Customized proposals to fit the needs of the client and presented the proposals to key decision makers • Lead brainstorming facilitations based on a clear and concise marketing objective to… Show more • Serviced over 60 clients who advertised on WQDR, the number one radio station in the market • Managed clients, tracked goals, viewed progress via Efficio, a media-based CRM sales tool • Entered on-air and digital orders via Marketron • Tracked client billing and collected on all invoices • Customized proposals to fit the needs of the client and presented the proposals to key decision makers • Lead brainstorming facilitations based on a clear and concise marketing objective to create cool, custom, and effective ideas for clients to grow and differentiate their brand • Voiced spots for brands such as McDonald's, Mattress Warehouse, Great Wolf Lodge, etc... Show less • Serviced over 60 clients who advertised on WQDR, the number one radio station in the market • Managed clients, tracked goals, viewed progress via Efficio, a media-based CRM sales tool • Entered on-air and digital orders via Marketron • Tracked client billing and collected on all invoices • Customized proposals to fit the needs of the client and presented the proposals to key decision makers • Lead brainstorming facilitations based on a clear and concise marketing objective to… Show more • Serviced over 60 clients who advertised on WQDR, the number one radio station in the market • Managed clients, tracked goals, viewed progress via Efficio, a media-based CRM sales tool • Entered on-air and digital orders via Marketron • Tracked client billing and collected on all invoices • Customized proposals to fit the needs of the client and presented the proposals to key decision makers • Lead brainstorming facilitations based on a clear and concise marketing objective to create cool, custom, and effective ideas for clients to grow and differentiate their brand • Voiced spots for brands such as McDonald's, Mattress Warehouse, Great Wolf Lodge, etc... Show less



WakeMed

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Public Relations Specialist

  • Jan 2012 - Sep 2012

  • Managed communications needs across the assigned service lines • Managed work flow, deliverables, and deadlines with graphic designers (internal and external) • Maintained consistent messaging on the hospital’s intranet • Compiled, edited, and scheduled the weekly employee newsletter via Bronto • Editor of monthly employee newsletter, Microscope • Editor of quarterly family publication, Families First • Escorted teams/groups (e.g. Carolina Mudcat players) who visit the… Show more • Managed communications needs across the assigned service lines • Managed work flow, deliverables, and deadlines with graphic designers (internal and external) • Maintained consistent messaging on the hospital’s intranet • Compiled, edited, and scheduled the weekly employee newsletter via Bronto • Editor of monthly employee newsletter, Microscope • Editor of quarterly family publication, Families First • Escorted teams/groups (e.g. Carolina Mudcat players) who visit the Children’s Hospital • When needed, “performed” as Twinkle, the Children’s mascot Show less • Managed communications needs across the assigned service lines • Managed work flow, deliverables, and deadlines with graphic designers (internal and external) • Maintained consistent messaging on the hospital’s intranet • Compiled, edited, and scheduled the weekly employee newsletter via Bronto • Editor of monthly employee newsletter, Microscope • Editor of quarterly family publication, Families First • Escorted teams/groups (e.g. Carolina Mudcat players) who visit the… Show more • Managed communications needs across the assigned service lines • Managed work flow, deliverables, and deadlines with graphic designers (internal and external) • Maintained consistent messaging on the hospital’s intranet • Compiled, edited, and scheduled the weekly employee newsletter via Bronto • Editor of monthly employee newsletter, Microscope • Editor of quarterly family publication, Families First • Escorted teams/groups (e.g. Carolina Mudcat players) who visit the Children’s Hospital • When needed, “performed” as Twinkle, the Children’s mascot Show less



Marbles Kids Museum

• United States
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Marketing Manager

  • Sep 2010 - Nov 2011

  • Identified and managed communication needs across all teams • Managed work flow, deliverables, and deadlines with graphic designers and additional team members • Managed marketing team interns • Lead and maintained consistent messaging across all mediums • Managed Web site and search engine optimization • Communicated museum and IMAX happenings with media contacts • Wrote copy, edited, and proofed all communication pieces generated by all teams • Managed social media… Show more • Identified and managed communication needs across all teams • Managed work flow, deliverables, and deadlines with graphic designers and additional team members • Managed marketing team interns • Lead and maintained consistent messaging across all mediums • Managed Web site and search engine optimization • Communicated museum and IMAX happenings with media contacts • Wrote copy, edited, and proofed all communication pieces generated by all teams • Managed social media efforts – grew Facebook likes (105% in 12 months) • Built partner relationships and community outreach efforts • Assisted with promotions for events – both internal and external • Supported all public relations and development efforts Show less • Identified and managed communication needs across all teams • Managed work flow, deliverables, and deadlines with graphic designers and additional team members • Managed marketing team interns • Lead and maintained consistent messaging across all mediums • Managed Web site and search engine optimization • Communicated museum and IMAX happenings with media contacts • Wrote copy, edited, and proofed all communication pieces generated by all teams • Managed social media… Show more • Identified and managed communication needs across all teams • Managed work flow, deliverables, and deadlines with graphic designers and additional team members • Managed marketing team interns • Lead and maintained consistent messaging across all mediums • Managed Web site and search engine optimization • Communicated museum and IMAX happenings with media contacts • Wrote copy, edited, and proofed all communication pieces generated by all teams • Managed social media efforts – grew Facebook likes (105% in 12 months) • Built partner relationships and community outreach efforts • Assisted with promotions for events – both internal and external • Supported all public relations and development efforts Show less



Expedite Group

• United States
• Consumer Services
• 1 - 100 Employee

• Marketing Manager

  • Jun 2004 - Dec 2010

  • Worked closely with President in regards to developing company • Published and managed weekly newsletters via Constant Contact • Managed company’s social media: Facebook, Twitter, LinkedIn • Wrote and updated Web site copy and images • Helped prepare and submit various awards. Winner of Carolina Parent Family-Friendly Award and First Citizens Bank Exceptional Customer Experience Award • Led development of company Web site, from initial concept to post-launch evaluation •… Show more • Worked closely with President in regards to developing company • Published and managed weekly newsletters via Constant Contact • Managed company’s social media: Facebook, Twitter, LinkedIn • Wrote and updated Web site copy and images • Helped prepare and submit various awards. Winner of Carolina Parent Family-Friendly Award and First Citizens Bank Exceptional Customer Experience Award • Led development of company Web site, from initial concept to post-launch evaluation • Planned and executed company and client events • Interviewed and wrote testimonials that supported company’s mission • Managed graphic designer and printer for all marketing and general company collateral • Wrote and distributed all press releases • Compiled and presented competitive benchmarking reports • Facilitated on-site company promotion • Wrote and recorded voice-over for online tutorial • Filled clients’ requests via phone and/or email • Assisted in new client implementation • Managed all small accounts Show less • Worked closely with President in regards to developing company • Published and managed weekly newsletters via Constant Contact • Managed company’s social media: Facebook, Twitter, LinkedIn • Wrote and updated Web site copy and images • Helped prepare and submit various awards. Winner of Carolina Parent Family-Friendly Award and First Citizens Bank Exceptional Customer Experience Award • Led development of company Web site, from initial concept to post-launch evaluation •… Show more • Worked closely with President in regards to developing company • Published and managed weekly newsletters via Constant Contact • Managed company’s social media: Facebook, Twitter, LinkedIn • Wrote and updated Web site copy and images • Helped prepare and submit various awards. Winner of Carolina Parent Family-Friendly Award and First Citizens Bank Exceptional Customer Experience Award • Led development of company Web site, from initial concept to post-launch evaluation • Planned and executed company and client events • Interviewed and wrote testimonials that supported company’s mission • Managed graphic designer and printer for all marketing and general company collateral • Wrote and distributed all press releases • Compiled and presented competitive benchmarking reports • Facilitated on-site company promotion • Wrote and recorded voice-over for online tutorial • Filled clients’ requests via phone and/or email • Assisted in new client implementation • Managed all small accounts Show less



Williams-Sonoma, Inc.

• Sales Associate

  • Jun 2004 - Sep 2010

  • Began as holiday associate and was brought on as a permanent associate • Upheld the high standard of Williams-Sonoma customer service • Worked closely with cooking demonstration chef • Described product features and benefits on the sales floor and during cooking demonstrations • Used register for purchases, returns and exchanges • Welcomed guests by offering samples and informed guests of promotions • Built relationships with frequent guests • Assisted brides and grooms… Show more • Began as holiday associate and was brought on as a permanent associate • Upheld the high standard of Williams-Sonoma customer service • Worked closely with cooking demonstration chef • Described product features and benefits on the sales floor and during cooking demonstrations • Used register for purchases, returns and exchanges • Welcomed guests by offering samples and informed guests of promotions • Built relationships with frequent guests • Assisted brides and grooms in creating wedding registries Show less • Began as holiday associate and was brought on as a permanent associate • Upheld the high standard of Williams-Sonoma customer service • Worked closely with cooking demonstration chef • Described product features and benefits on the sales floor and during cooking demonstrations • Used register for purchases, returns and exchanges • Welcomed guests by offering samples and informed guests of promotions • Built relationships with frequent guests • Assisted brides and grooms… Show more • Began as holiday associate and was brought on as a permanent associate • Upheld the high standard of Williams-Sonoma customer service • Worked closely with cooking demonstration chef • Described product features and benefits on the sales floor and during cooking demonstrations • Used register for purchases, returns and exchanges • Welcomed guests by offering samples and informed guests of promotions • Built relationships with frequent guests • Assisted brides and grooms in creating wedding registries Show less



Saint Mary's School

• United States
• Education Administration Programs
• 100 - 200 Employee

• Director of Activities

  • Aug 2001 - May 2004

  • Developed, structured, and implemented current activities program • Coordinated and maintained the school’s Web site for the Student Programs office • Published daily electronic newsletter and updated to web site • Communicated to parents and students about activities (e.g., detailed monthly activities calendars and flyers; notices through traditional, monthly parent mailings; bulletin boards, posters, announcements in assemblies/hall meetings/class meetings; web site and… Show more • Developed, structured, and implemented current activities program • Coordinated and maintained the school’s Web site for the Student Programs office • Published daily electronic newsletter and updated to web site • Communicated to parents and students about activities (e.g., detailed monthly activities calendars and flyers; notices through traditional, monthly parent mailings; bulletin boards, posters, announcements in assemblies/hall meetings/class meetings; web site and e-mail notifications) • Organized weekend duty for faculty/staff • Organized and facilitated weekend activities including dances, cultural events, trips to other schools, and others • Organized and facilitated on-campus activities including assemblies & chapels, evening activities, special lunches/dinners, dorm/hall parties/trips, and others • Organized graduation preparations: class ring, cap and gown, and graduation announcements orders with Josten’s. • Served as the school’s contact to B.S.S.A.C (Boarding Schools Social Activities Committee) • Supervised Holt Student Center (student behavior, cleanliness of building, cubbies/lockers and lost and found) Show less • Developed, structured, and implemented current activities program • Coordinated and maintained the school’s Web site for the Student Programs office • Published daily electronic newsletter and updated to web site • Communicated to parents and students about activities (e.g., detailed monthly activities calendars and flyers; notices through traditional, monthly parent mailings; bulletin boards, posters, announcements in assemblies/hall meetings/class meetings; web site and… Show more • Developed, structured, and implemented current activities program • Coordinated and maintained the school’s Web site for the Student Programs office • Published daily electronic newsletter and updated to web site • Communicated to parents and students about activities (e.g., detailed monthly activities calendars and flyers; notices through traditional, monthly parent mailings; bulletin boards, posters, announcements in assemblies/hall meetings/class meetings; web site and e-mail notifications) • Organized weekend duty for faculty/staff • Organized and facilitated weekend activities including dances, cultural events, trips to other schools, and others • Organized and facilitated on-campus activities including assemblies & chapels, evening activities, special lunches/dinners, dorm/hall parties/trips, and others • Organized graduation preparations: class ring, cap and gown, and graduation announcements orders with Josten’s. • Served as the school’s contact to B.S.S.A.C (Boarding Schools Social Activities Committee) • Supervised Holt Student Center (student behavior, cleanliness of building, cubbies/lockers and lost and found) Show less



Brodeur Partners

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Coordinator

  • Jan 2000 - Jun 2001

  • Pitched story angles that placed clients in media outlets such as The Boston Globe, HR Magazine, Photo Marketing Magazine, WorkWise (a syndicated column) and several webzines • Prepared and conducted media audits to analyze outlets for appropriate client positioning • Conducted ongoing research to locate correct media/analyst contacts • Assisted in managing many accounts in the B2B space including Deploy Solutions, Varimetrix, Cirqit.com and Dataware • Wrote and developed press… Show more • Pitched story angles that placed clients in media outlets such as The Boston Globe, HR Magazine, Photo Marketing Magazine, WorkWise (a syndicated column) and several webzines • Prepared and conducted media audits to analyze outlets for appropriate client positioning • Conducted ongoing research to locate correct media/analyst contacts • Assisted in managing many accounts in the B2B space including Deploy Solutions, Varimetrix, Cirqit.com and Dataware • Wrote and developed press materials including releases and bios • Gained the ability to adapt client’s image to reflect current trends • Prepared monthly client public relations activity report, weekly client conference call status documents and participated in weekly client calls • Worked as an intern during last semester of college on the Consumer Tech team, which included working on the 3M account and the IBM Voice Recognition account • Worked closely with the 3M and IBM teams. Duties included tracking media coverage, research, pitch letter writing, and organizing press materials Show less • Pitched story angles that placed clients in media outlets such as The Boston Globe, HR Magazine, Photo Marketing Magazine, WorkWise (a syndicated column) and several webzines • Prepared and conducted media audits to analyze outlets for appropriate client positioning • Conducted ongoing research to locate correct media/analyst contacts • Assisted in managing many accounts in the B2B space including Deploy Solutions, Varimetrix, Cirqit.com and Dataware • Wrote and developed press… Show more • Pitched story angles that placed clients in media outlets such as The Boston Globe, HR Magazine, Photo Marketing Magazine, WorkWise (a syndicated column) and several webzines • Prepared and conducted media audits to analyze outlets for appropriate client positioning • Conducted ongoing research to locate correct media/analyst contacts • Assisted in managing many accounts in the B2B space including Deploy Solutions, Varimetrix, Cirqit.com and Dataware • Wrote and developed press materials including releases and bios • Gained the ability to adapt client’s image to reflect current trends • Prepared monthly client public relations activity report, weekly client conference call status documents and participated in weekly client calls • Worked as an intern during last semester of college on the Consumer Tech team, which included working on the 3M account and the IBM Voice Recognition account • Worked closely with the 3M and IBM teams. Duties included tracking media coverage, research, pitch letter writing, and organizing press materials Show less



Michael P. Wasserman, Inc.

• Event Coordinator

  • Sep 1999 - May 2000