Genna Hill, MBA

National Account Director at Darwin Research Group
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Contact Information
us****@****om
(386) 825-5501
Location
Phoenix, Arizona, United States, US

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Experience

    • United States
    • Market Research
    • 1 - 100 Employee
    • National Account Director
      • May 2022 - Present

      Scottsdale, Arizona, United States Helping healthcare executives make informed data-driven decisions about their business strategy through custom interviews and market analysis. Our data scientists collaborate with a nationwide network of KOL's and industry leaders to deliver the IDN and physician group insights needed to empower field based executives excel in their roles. Products include: -Detailed profiles of 98% of the top 100 IDN's -Cancer Center Profiles -Physician Group Profiles -Service Line and… Show more Helping healthcare executives make informed data-driven decisions about their business strategy through custom interviews and market analysis. Our data scientists collaborate with a nationwide network of KOL's and industry leaders to deliver the IDN and physician group insights needed to empower field based executives excel in their roles. Products include: -Detailed profiles of 98% of the top 100 IDN's -Cancer Center Profiles -Physician Group Profiles -Service Line and Therapeutic Area Profiles -ACO and Value-Based Care Intelligence -Custom Engagements Show less

    • United States
    • Medical Practices
    • 200 - 300 Employee
    • Physician Liaison
      • Mar 2021 - May 2022

      Arizona, United States -Responsible for strategic planning and marketing initatives for all service lines including Medical Oncology, Hematology, Gynecologic Oncology, Patient Support Services, Value Based Care Alliances, Physician Outreach, Social Media Strategy, Event Planning, Fundraising, Educational Events, Lobbying Efforts, Community Networking and Patient Advocacy. -Phoenix Magazine ‘Top Doc’ award for all represented physicians .

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Business Development Manager
      • Feb 2020 - Mar 2021

      Phoenix, Arizona Area Market Business Development - Orthopedic, Spine & Neuroscience Service Lines

    • Physician Relationship Manager
      • May 2017 - Feb 2020

      Scottsdale, Arizona Responsible for physician relationships and surgical growth for bariatric, general surgery/robotics, orthopedic, spine, sports medicine and urology service lines.

    • United States
    • Biotechnology Research
    • 1 - 100 Employee
    • Business Development Manager
      • Jun 2015 - Dec 2016

      Phoenix, Arizona Area -Launched an innovative diagnostic product and service into a pilot market. -Developed execution efforts surrounding any contracts, alliance or partnerships, inclusive of MCO, ACO and employer groups. -Collaborated with leadership team to manage new partnership requests and engage customer base. -Developed and executed corporate social responsibility strategy. -Initiated customer facing marketing materials and collateral. -Researched and identified optimal location sites for… Show more -Launched an innovative diagnostic product and service into a pilot market. -Developed execution efforts surrounding any contracts, alliance or partnerships, inclusive of MCO, ACO and employer groups. -Collaborated with leadership team to manage new partnership requests and engage customer base. -Developed and executed corporate social responsibility strategy. -Initiated customer facing marketing materials and collateral. -Researched and identified optimal location sites for expansion. -Conducted data mining exercises to create and forecast growth plans. Responsibilities: Start-Up ▪ Competitive Strategy ▪ Market Analysis ▪ Strategic Marketing ▪ Team Training & Mentoring ▪ Financial Strategy ▪ New Product Launching ▪ High-Performance Team Leadership ▪ Client Retention ▪ Corporate Branding ▪ Market Expansion ▪ Account Management ▪ Customer Satisfaction ▪ Oncology ▪ Infectious Disease ▪ Biotechnology ▪ Diagnostics

    • Senior Account Executive
      • Mar 2014 - Jun 2015

      Phoenix, Arizona Area -Championed an innovative diagnostic service to physicians during pilot launch of commercialization. -Developed key accounts across various levels of decision makers in a variety of settings: small medical practices, multi-provider networks, urgent care facilities and regional hospital systems. -Initiated electronic medical record contracts and interfaces with physician groups. -Team Mentor for training, on-boarding and development of new sales representatives… Show more -Championed an innovative diagnostic service to physicians during pilot launch of commercialization. -Developed key accounts across various levels of decision makers in a variety of settings: small medical practices, multi-provider networks, urgent care facilities and regional hospital systems. -Initiated electronic medical record contracts and interfaces with physician groups. -Team Mentor for training, on-boarding and development of new sales representatives. Responsibilities: Competitive Strategy ▪ Market Analysis ▪ Strategic Marketing ▪ Team Training & Mentoring ▪ Financial Strategy ▪ New Product Launching ▪ IT Contracts ▪ Data Mining ▪ Market Development ▪ Market Expansion ▪ Account Management ▪ Healthcare Contracting ▪ Managed Care Analysis

    • Hospitals and Health Care
    • 700 & Above Employee
    • Account Manager
      • Oct 2012 - Sep 2013

      Greater Seattle Area Full portfolio sales and marketing of laboratory diagnostic products to hospitals in Washington. Responsibilities: ▪ CRM ▪ GPO Contracting ▪ Team Management ▪ Financial Strategy ▪ New Product Launching ▪ IT Integration ▪ Capital Equipment Sales ▪ C-Suite Selling ▪ Product Demos ▪ Account Management ▪ Healthcare Contracting ▪ Managed Care Analysis ▪ IDN Management ▪ Hospital & Healthcare Sales ▪ Upstream Marketing

    • Chemistry Sales Specialist
      • Oct 2011 - Oct 2012

      Greater Seattle Area Laboratory diagnostic instrument and reagent sales to hospital, reference, research and biotech laboratories.

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Certified Technical Representative
      • Nov 2010 - Jul 2011

      Medical device and technology sales for hospitals, ambulatory centers and physician offices. Women's Health Capital Equipment and Disposable Sales including: -Her Option Cryoablation (Ultrasound Guided Global Endometrial Ablation) -Lumax Urodynamic Systems (Fiberoptic Cystometry System) -Leisegang Digital Colposcopes with Patient Management System +90.58% Q1 Sales Growth +39% Q2 Sales Growth +339% YTD (Q1 & Q2) sales increase of ablation… Show more Medical device and technology sales for hospitals, ambulatory centers and physician offices. Women's Health Capital Equipment and Disposable Sales including: -Her Option Cryoablation (Ultrasound Guided Global Endometrial Ablation) -Lumax Urodynamic Systems (Fiberoptic Cystometry System) -Leisegang Digital Colposcopes with Patient Management System +90.58% Q1 Sales Growth +39% Q2 Sales Growth +339% YTD (Q1 & Q2) sales increase of ablation probes +60.5% YTD (Q1 & Q2) sales increase of colposcopy line +8.2% YTD (Q1 & Q2) sales increase of incontinence line Responsibilities: ▪ Women's Health ▪ Infectious Disease ▪ Oncology ▪ Urology ▪ GPO Contracting ▪ Team Management ▪ Financial Strategy ▪ New Product Launching ▪ IDN Sales

    • Territory Manager
      • Feb 2008 - Nov 2010

      Selling medical devices and procedure solutions to OBGYN’s, hospitals and surgery centers in Central and South Florida. 2010 Nationally ranked in the top 5, 114% of budget goal 2009 National Sales Award Winner (President's Club) 2009 Southeast Territory Manager of the Year

    • Pharmaceutical Manufacturing
    • 100 - 200 Employee
    • Pharmaceutical Representative
      • Jan 2007 - Feb 2008

      Launched an innovative one-year project with Johnson & Johnson focused on pharmacy activity. Initiated and hosted regional pharmacy programs aimed at driving strong clinical messages throughout the territory. National Award Winner for pharmacy programs and reversal rate

    • United States
    • Truck Transportation
    • 700 & Above Employee
    • Technology Consultant
      • Jun 2004 - Jul 2007

      Business to business sales in Tampa, St. Petersburg, Bradenton and Sarasota area.

Education

  • Northeastern University
    MBA, Finance and International Business
    2009 - 2011
  • Lomonosov Moscow State University (MSU)
    2011 - 2011
  • Indiana University of Pennsylvania
    BA, Political Science and Psychology
    1999 - 2002

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