Judy Lim
Public Affairs & Marketing Officer at Hong Kong Sports Institute- Claim this Profile
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Mandarin -
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Cantonese -
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Bio
Credentials
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Certificate in Adobe InDesign x Photoshop x Illustrator
AdobeOct, 2020- Nov, 2024
Experience
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Hong Kong Sports Institute
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Hong Kong
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Spectator Sports
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200 - 300 Employee
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Public Affairs & Marketing Officer
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Jan 2019 - Present
• Accumulated strong time and project management skills by being in charge of the Annual Report production, leading to over 200% increase in view for the interactive online version • Managed digital platform by creating timely bilingual content, recording a 400% increase in traffic during the Tokyo Olympics • Shaped brand standard for consistent and positive brand image by collaborating with departments and agencies • Knowledgeable in identifying opportunities and creating social content and strategies based on trends • Communicated and cooperated with agencies on projects to ensure efficiency • Assisted in numbers of corporate promotional and media events, i.e. Open Day, Meet-the-Media sessions, awards presentation ceremony Show less
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Campus Minister
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Jul 2013 - Jul 2018
• Leaded and trained up teams to set, manage and evaluate strategies, succeeded in expanding the international team to other campuses in a year • Implemented and managed promotion campaigns for multi-national student group, contributing to a 300% increase in group size • Communicated with individuals and organisations by initiating and managing partnership with organisations, professor and churches • Managed social media platforms by reaching 400+ followers in 3 months for a new project targeting teens Show less
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Education
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2010 - 2013
The Hong Kong University of Science and Technology
Bachelor of Business Administration - BBA, Marketing and Management
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