Melissa Viljoen

Digital Strategy Manager at Turrito Networks (Pty) Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
ZA
Languages
  • Afrikaans Elementary proficiency
  • English Full professional proficiency

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Thabiso Kgabung

Melissa featured on our company's #WomenInMarketing series. I interviewed Melissa and I can comfortably say that she is a wonderful marketer to work with. Her creative flair apparent which is also accompanied by her passion for marketing and communications.

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Credentials

  • Online Masterclass: Behavioural Linguistics
    GIBS Business School (Gordon Institute of Business Science)
    Aug, 2022
    - Nov, 2024
  • Marketing Manager ConnectWise Manage
    ConnectWise
    Jul, 2022
    - Nov, 2024
  • Microsoft Office 365 Power BI: Level 1
    Mecer Inter-Ed
    Feb, 2022
    - Nov, 2024
  • PoPIA Executive awareness training
    Bizmod Consulting
    Jun, 2021
    - Nov, 2024
  • Microsoft Power Automate for End Users
    Mecer Inter-Ed
    Feb, 2021
    - Nov, 2024
  • Yoast SEO for beginners
    Yoast.com
    Nov, 2019
    - Nov, 2024
  • Google Analytics for Power Users
    Google
    Mar, 2022
    - Nov, 2024
  • Advanced Google Analytics
    Google
    Jul, 2021
    - Nov, 2024
  • Google Analytics For Beginners
    Google
    Dec, 2020
    - Nov, 2024
  • Google Ads - Measurement Certification
    Google
    Sep, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google
    Jul, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Jul, 2021
    - Nov, 2024
  • Google Ads Search Cerification
    Google
    Oct, 2020
    - Nov, 2024

Experience

    • South Africa
    • Information Technology & Services
    • 1 - 100 Employee
    • Digital Strategy Manager
      • May 2021 - Present

      As the Digital Strategy Manager at Turrito and Dial a Nerd I am responsible for the internal and external digital strategies for both businesses. Responsibilities include: Marketing (Digital and Traditional)Internal Digital Systems - improvements and enhancementsExternal Digital Systems - CX/UI/UXPartner training, certification, marketing and claimingInternal Culture - Virtual quizzes and events.

    • Marketing Manager
      • Jan 2016 - May 2021

      Managing B2B marketing strategy and campaigns in the SME and enterprise space. Roles include but are not limited to:- Public Relations- Digital Marketing- Website Maintenence- Search Engine Optimization- Social Media Marketing- Email Marketing- Major focus on Accounts Based Marketing

    • South Africa
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2015 - Present

      Manage all the marketing for Dial a Nerd. Roles and responsibilities include but are not limited to: - Social Media Management - LinkedIn, Facebook, Twitter, Google My Business - Media Bookings - Search Engine Marketing - Content Marketing - Digital Marketing - Event Marketing - Traditional Marketing Management - Execution and Development of Creative Ideas - Extensive Marketing Reporting Manage all the marketing for Dial a Nerd. Roles and responsibilities include but are not limited to: - Social Media Management - LinkedIn, Facebook, Twitter, Google My Business - Media Bookings - Search Engine Marketing - Content Marketing - Digital Marketing - Event Marketing - Traditional Marketing Management - Execution and Development of Creative Ideas - Extensive Marketing Reporting

    • IT Services and IT Consulting
    • Marketing Manager
      • Jan 2019 - Jan 2021

      Marketing Manager responsible for the following: - Search Engine Optimization and Search Marketing - PPC Marketing - Website Management - Digital Advertising - Reporting Marketing Manager responsible for the following: - Search Engine Optimization and Search Marketing - PPC Marketing - Website Management - Digital Advertising - Reporting

    • South Africa
    • Computer Hardware Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Feb 2016 - Jan 2021

      Marketing Manager for CloudGate South Africa. Job includes: - Social Media Marketing - Digital Marketing - Website and online management - B2C Marketing Strategies - Creative Campaign Development and Execution - Search Engine Optimization - Graphic Design - HTML Development (basic) - Public Relations - monitoring and management Marketing Manager for CloudGate South Africa. Job includes: - Social Media Marketing - Digital Marketing - Website and online management - B2C Marketing Strategies - Creative Campaign Development and Execution - Search Engine Optimization - Graphic Design - HTML Development (basic) - Public Relations - monitoring and management

  • Keps Aftercare
    • Johannesburg
    • Bookkeeper
      • Jun 2011 - Jun 2018

      Recording and data capturing of casual attendees. Requires communicating with parents and invoicing accounts. Recording and data capturing of casual attendees. Requires communicating with parents and invoicing accounts.

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Traffic Manager
      • Dec 2014 - Oct 2015

      Market Research, Campaign and Concept Development, Team Management, Brain Storming, Media Booking and Planning, Human Resources, Brand Strategy, Google Search Champion, Quotation 'getter', Novice copy-writer, Junior digital strategist. Basically, a miracle worker. Market Research, Campaign and Concept Development, Team Management, Brain Storming, Media Booking and Planning, Human Resources, Brand Strategy, Google Search Champion, Quotation 'getter', Novice copy-writer, Junior digital strategist. Basically, a miracle worker.

  • Reel Media
    • Johannesburg Area, South Africa
    • Intern
      • Oct 2014 - Nov 2014

      Movie Scheduling, Business Profile building, Research and Branding. Reel Media is one of the main media partners of Mnet and is contracted to them. Movie Scheduling, Business Profile building, Research and Branding. Reel Media is one of the main media partners of Mnet and is contracted to them.

  • Aupairs and Housesitters 4 Africa
    • Johannesburg Area, South Africa
    • Pet/Housesitter
      • Apr 2013 - Nov 2014

      Respect and Responsibility for other peoples homes and needs one to have caring nature towards pets. Requires insane organisational skills. Also managed their social media at a stage. Respect and Responsibility for other peoples homes and needs one to have caring nature towards pets. Requires insane organisational skills. Also managed their social media at a stage.

  • JR Promotions
    • Johannesburg Area, South Africa
    • Promoter
      • May 2012 - Nov 2014

      SAB Miller and Distelle promotions. Entails knowing the SAB brands and Sub brands extensively in prder to sell to consumers, The same applies to Distelle and their wines. Need to know how to 'shmooze' people. SAB Miller and Distelle promotions. Entails knowing the SAB brands and Sub brands extensively in prder to sell to consumers, The same applies to Distelle and their wines. Need to know how to 'shmooze' people.

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Activator
      • Mar 2012 - Nov 2014

      Promoting the Pick n Pay brand to the youth via in store activations and Box Squad Deliveries to schools Promoting the Pick n Pay brand to the youth via in store activations and Box Squad Deliveries to schools

  • Volkswagen Commercial
    • Johannesburg Area, South Africa
    • Brand Ambassador
      • Nov 2013 - Nov 2013

      Brand Ambassador at the Johannesburg International Motor Show 2013. Required 12 hour shifts, on foot all day and intensive knowledge of VW Commercial Vehicles. Brand Ambassador at the Johannesburg International Motor Show 2013. Required 12 hour shifts, on foot all day and intensive knowledge of VW Commercial Vehicles.

Education

  • Vega School
    Bachelor of Business Administration (B.B.A.), Brand Building and Management
    2012 - 2014
  • Treverton College
    National Senior Cerificate, Maths, English, Afrikaans, Life Orientation, Maths Paper 3, AP Maths, Science, Art and Accounting
    2007 - 2011

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