Ian Barocas
Vice President Major Accounts at TrueCar, Inc.- Claim this Profile
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Bio
Sean Lehmkuhl
Ian understands the needs of the clients and takes an active role in high-level presentations, finding solutions to unique business challenges, and leads by example. He has an unparalleled ability to understand the strengths and weaknesses of individuals on his team and works to coach, develop, and improve their skills. Ian is genuine, honest, and hard-working. He provides input and analysis that have been invaluable in the success of his team and clients. Ian is the type of manager that makes everyone else around him better, more polished, and ultimately more successful.
Sean Lehmkuhl
Ian understands the needs of the clients and takes an active role in high-level presentations, finding solutions to unique business challenges, and leads by example. He has an unparalleled ability to understand the strengths and weaknesses of individuals on his team and works to coach, develop, and improve their skills. Ian is genuine, honest, and hard-working. He provides input and analysis that have been invaluable in the success of his team and clients. Ian is the type of manager that makes everyone else around him better, more polished, and ultimately more successful.
Sean Lehmkuhl
Ian understands the needs of the clients and takes an active role in high-level presentations, finding solutions to unique business challenges, and leads by example. He has an unparalleled ability to understand the strengths and weaknesses of individuals on his team and works to coach, develop, and improve their skills. Ian is genuine, honest, and hard-working. He provides input and analysis that have been invaluable in the success of his team and clients. Ian is the type of manager that makes everyone else around him better, more polished, and ultimately more successful.
Sean Lehmkuhl
Ian understands the needs of the clients and takes an active role in high-level presentations, finding solutions to unique business challenges, and leads by example. He has an unparalleled ability to understand the strengths and weaknesses of individuals on his team and works to coach, develop, and improve their skills. Ian is genuine, honest, and hard-working. He provides input and analysis that have been invaluable in the success of his team and clients. Ian is the type of manager that makes everyone else around him better, more polished, and ultimately more successful.
Experience
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TrueCar, Inc.
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United States
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Technology, Information and Internet
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300 - 400 Employee
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Vice President Major Accounts
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May 2016 - Present
I lead a team that is responsible for building relationships with our largest customers. Our goal is to provide best-in-class service, drive dealer engagement and exceed revenue objectives. My strength is understanding the needs of large complex accounts and unlocking the potential of partnership. President's Club I lead a team that is responsible for building relationships with our largest customers. Our goal is to provide best-in-class service, drive dealer engagement and exceed revenue objectives. My strength is understanding the needs of large complex accounts and unlocking the potential of partnership. President's Club
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University of South Florida Muma College of Business
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United States
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Higher Education
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100 - 200 Employee
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USF Digital Marketing Steering Committee
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Jun 2021 - Present
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Octane Automotive Consulting, LLC
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Greater Atlanta Area
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Managing Director
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Dec 2015 - May 2016
Develop go to market strategies including strategic planning, solution definition, product positioning, sales presentations and pricing. Develop go to market strategies including strategic planning, solution definition, product positioning, sales presentations and pricing.
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Cox Automotive Inc.
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United States
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Software Development
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700 & Above Employee
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Major Account Manager
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Nov 2013 - Nov 2015
Managed a sales team that developed relationships and drove revenue with major account automotive dealer groups nationwide. Consistently exceeding quota generating $2.03mm in net new annual revenue.President's Club
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Sr. Manager Sales Strategy
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Aug 2011 - Nov 2013
Provided the voice of dealer customers and sales within corporate environment. Cross functional leadership. Create go to market strategies for sales enablement projects.
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Major Account Executive
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May 2008 - Aug 2011
Developed and maintained executive relationships with AutoNation and Penske Automotive Group. Drove digital advertising revenue leveraging my relationships and my ability to ask challenging questions to develop a need.
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Advertising Consultant
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Nov 2005 - Apr 2008
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Recruitment Manager
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Sep 2002 - Oct 2005
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Education
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2021 - 2022
University of South Florida Muma College of Business
Digital Marketing Certificate -
University of Florida
BA, English / Business
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