Experience

AdQuick

• United States
• Advertising Services
• 1 - 100 Employee

• Account Manager

  • Jan 2021 - Present



Trooh

• United States
• Advertising Services
• 1 - 100 Employee

• Manager, Network Relationships & Development

  • Oct 2018 - Sep 2020

  • Responsible for business development of fast-growing media agency, with a focus on building out Midwest territory. o Significantly grew Women’s and Men’s Networks to 130 active accounts with a focus on campaign driven demographic and geographic targets. o Expanded sales into Minneapolis, one of the newest additions to the US Women’s Network. o Maintained Midwest network partnerships through national print/digital/experiential campaign execution, PR initiatives and coordinating semi-annual payments.• Developed digital Campus Network utilizing cold call prospecting and in-person networking within the Midwest territory and at regional conferences (ACUI). • Signed multi-year contracts with non-academic departments (Housing, Entertainment, Food Halls, etc.) at universities with an enrollment over 10,000 students. o Placed digital assets in high-traffic locations for maximized visibility and impressions. o Performed full sales cycle including 30 to 40 outbound touch points daily (phone & email) with a focus on sales opportunities created. o Conducted a thorough discovery phase of sales process to develop an understanding of department and university goals (regarding digital signage and campus communications).• Collaborated with internal Operations Department for campaign site selection and completion. • Hired and managed a representatives team to identify and sign account partners to multi-year exclusivity advertising contracts. o Created training materials and productivity systems to streamline new hire onboarding.

• Network Relationships & Development Representative

  • Oct 2016 - Sep 2018

  • Responsible for business development across 6 major U.S. cities (Atlanta, Chicago, Houston, New York City, Philadelphia, Washington DC), acquiring new traditional and digital out-of-home advertising assets through door-to-door sales. o Launched new Men’s Network development in New York and Washington DC. • Prospected through cold calling and in-person networking, with an emphasis on new market expansion and achieving monthly objectives/targets. Prospected 20 to 30 local businesses daily. • Closed 200+ contracts originating from cold leads.• Led prospect meetings by utilizing media kits and visual aids of previous campaigns to demonstrate partnership value and financial opportunity.• Negotiated asset placement, royalty amounts and contract length to maximize impressions and company ROI.• Maintained new and existing business partnerships, ensuring print/digital/experiential campaign execution, partner retention and semi-annual payments.



Local West

• United States
• Food & Beverages
• 1 - 100 Employee

• Bartender/ Waitress

  • Jun 2012 - Sep 2016

  Provided quality and friendly service to local patrons and large parties. Worked within a fast paced high-volume environment in Midtown Manhattan. Provided quality and friendly service to local patrons and large parties. Worked within a fast paced high-volume environment in Midtown Manhattan.



Syracuse Housing Department

• Community Benchmarking Research Consultant

  • Jan 2016 - May 2016

  • Benchmarked neighborhood annual changes and patterns by comparing and analyzing city parcel data and census data. • Developed recommendations for a system to prioritize the remediation of blight.• Collaborated with a team of 14 students to study the housing vacancy trends in Syracuse. • Benchmarked neighborhood annual changes and patterns by comparing and analyzing city parcel data and census data. • Developed recommendations for a system to prioritize the remediation of blight.• Collaborated with a team of 14 students to study the housing vacancy trends in Syracuse.



Syracuse Peace Council

• Civic and Social Organizations
• 1 - 100 Employee

• Grassroots Fundraising Intern

  • Sep 2015 - Dec 2015

  • Organized the 2015 Plowshares Peace and Crafts Fair silent auction. Funds are used to run the organization and are a part of SPC’s annual budget.• Solicited donations from past donors and grew sponsorship through cold calling, social media outreach and outbound sales tactics.• Marketed the fundraiser through membership outreach/social media platforms to promote the event and online early open bidding.• Facilitated auction, post auction payments and product delivery. • Organized the 2015 Plowshares Peace and Crafts Fair silent auction. Funds are used to run the organization and are a part of SPC’s annual budget.• Solicited donations from past donors and grew sponsorship through cold calling, social media outreach and outbound sales tactics.• Marketed the fundraiser through membership outreach/social media platforms to promote the event and online early open bidding.• Facilitated auction, post auction payments and product delivery.



League of Women Voters of Syracuse Metropolitan Area

• Research Consultant

  • Jan 2015 - May 2015

  • Developed criteria and administrated a phone survey of lapsed members on their reasoning for discontinuation. • Provided recommendations for increased membership retention based on data analysis. • Developed criteria and administrated a phone survey of lapsed members on their reasoning for discontinuation. • Provided recommendations for increased membership retention based on data analysis.



OMC OP-Spiders

• Creative Design- Branding Representative

  • Jan 2013 - May 2015

  • Grew Spiders brand recognition on campus and within the department through products created at the SU MakerSpace. • Ran quality assurance on university websites for various platforms and systems before going live. • Learned fundamentals of HTML & CSS working in WordPress and building my own theme. • Learned the basics of digital designing on Adobe Photoshop and InDesign.• Spiders is a student creative design team within Syracuse University’s Office of Marketing and Communications - Online Platforms.



Tamara York Public Relations

• Public Relations Intern

  • May 2014 - Aug 2014

  • Prospected new brand partnerships through online research, social media channels, email and cold calling.• Coordinated potential new partners for client’s products and promotional events. • Prospected new brand partnerships through online research, social media channels, email and cold calling.• Coordinated potential new partners for client’s products and promotional events.



Mysteryland USA

• Brand Ambassador

  • Mar 2014 - Jun 2014

  • Promoted festival and ticket sales through social media channels. • Promoted festival and ticket sales through social media channels.



Younicef Firenze

• Intern

  • Sep 2012 - Dec 2012

  • Participated in fundraising events around the city.• Attended weekly meetings to brainstorm new initiatives. • Younicef is the youth force of Unicef with a mission of increasing youth involvement in community service and activism. • Participated in fundraising events around the city.• Attended weekly meetings to brainstorm new initiatives. • Younicef is the youth force of Unicef with a mission of increasing youth involvement in community service and activism.