Experience

Elwood's Organic Dog Meat

• Farming
• 1 - 100 Employee

• Co-Founder & CEO

  • Aug 2021 - Present

  Local Starting important conversations about who we eat & why.



www.mollyelwood.com

• Freelance Copywriter/Editor

  • Jan 2012 - Present



Impossible Foods

• United States
• Food and Beverage Services
• 400 - 500 Employee

• Copy Manager

  • Sep 2022 - Dec 2022

• Senior Copywriter

  • Mar 2022 - Sep 2022



Farm Sanctuary

• Non-profit Organizations
• 1 - 100 Employee

• Senior Writer/Editor

  • Feb 2021 - Mar 2022

  This strategic role sat at the intersection of animal agriculture, the environment, social justice, and public health. Our small, motivated communications team collaborated with other departments within our non-profit to deliver compelling content to drive awareness and create change. Key responsibilities: • Writing: I pitched, researched, and wrote blog posts, ads, event copy, video scripts, and magazine articles spanning light (22 Reasons to Go Vegan) to hard-hitting (the reality of… Show more This strategic role sat at the intersection of animal agriculture, the environment, social justice, and public health. Our small, motivated communications team collaborated with other departments within our non-profit to deliver compelling content to drive awareness and create change. Key responsibilities: • Writing: I pitched, researched, and wrote blog posts, ads, event copy, video scripts, and magazine articles spanning light (22 Reasons to Go Vegan) to hard-hitting (the reality of foie gras). I also wrote/oversaw our emails, creative campaigns, and web content. • Managing: I manage our staff writer and the work of freelance writers. Show less



KEEN

• United States
• Apparel & Fashion
• 400 - 500 Employee

• Senior Copywriter

  • Feb 2020 - Mar 2020

• Senior Copywriter

  • May 2018 - Feb 2020

  Portland, Oregon Area Our two-person editorial team supported KEEN’s marketing and e-commerce teams. I worked with art directors, product marketers, merchandisers, videographers, and SEO experts. Key responsibilities: • Email and web: I wrote KEEN’s 40+ marketing emails/month (and pushed our average open rates 26%+). I also wrote KEEN’s website copy, which included 20+ module updates/month. • Misc. copywriting: Blog, video scripts, signage, product descriptions, swag, and more. • KEEN Campfire: Due to… Show more Our two-person editorial team supported KEEN’s marketing and e-commerce teams. I worked with art directors, product marketers, merchandisers, videographers, and SEO experts. Key responsibilities: • Email and web: I wrote KEEN’s 40+ marketing emails/month (and pushed our average open rates 26%+). I also wrote KEEN’s website copy, which included 20+ module updates/month. • Misc. copywriting: Blog, video scripts, signage, product descriptions, swag, and more. • KEEN Campfire: Due to my experience at Jive Software, I was on the committee to evaluate and champion a new intranet for KEEN.

• Senior Copywriter

  • Jan 2018 - May 2018

  Portland, Oregon Area



Jive Software

• United States
• Software Development
• 100 - 200 Employee

• Copywriter

  • Apr 2015 - Dec 2017

  Portland, Oregon Area My small team supported the content needs of our large global organization. I worked closely with folks across Marketing, Sales, Product, and HR, on: • High-level brand work: Campaign concepts, creating supporting copy. • Brand voice: I cultivated and educated Jivers on Jive's brand messaging, tone, and editorial guidelines. • General marketing materials: Writing/editing for web, social, email, events, swag, etc. • Editing: Working with SMEs and C-level folks to clarify their… Show more My small team supported the content needs of our large global organization. I worked closely with folks across Marketing, Sales, Product, and HR, on: • High-level brand work: Campaign concepts, creating supporting copy. • Brand voice: I cultivated and educated Jivers on Jive's brand messaging, tone, and editorial guidelines. • General marketing materials: Writing/editing for web, social, email, events, swag, etc. • Editing: Working with SMEs and C-level folks to clarify their writing and broaden their impact. • Videos: Leading the creative team through concepts, scripts, producing, directing, editing, carving up content for distribution. • Internal communications: Collaborated with execs and our community manager on creating effective, timely content to ensure Jivers were informed, aligned, and inspired. (I also set aside time each month to focus on strengthening my meme- and GIF-creation skills.) Show less



CMD

• United States
• Marketing Services
• 300 - 400 Employee

• Copywriter

  • Apr 2013 - Apr 2015

  Portland, Oregon Area I worked with clients to simplify technical content and provide the creative punch to many a dry B2B/B2C concept, all while adhering to each brand’s specific voice. • Clients: Microsoft, Intel, HP, Expedia, Columbia Sportswear, Carl Zeiss, Jeld-Wen • Content created: Copy for video, print and web ads, blog series, apps, event swag, social, etc.



Sparkloft Media

• United States
• Advertising Services
• 1 - 100 Employee

• Social Media Strategist, Copywriter

  • Nov 2012 - Apr 2013

  Portland, OR I helped tourism clients develop unique social media initiatives specific to their industry and audience. • Clients: Inspirato (then Portico), One&Only Resorts, Travel South Africa, FlyPDX. • Copywriting: Writing/editing and posting unique, compelling copy across different social channels, while adhering to each brand’s specific voice. • Research and analysis: Researching current trends in social media, tracking industry success stories, and reporting performance across all social… Show more I helped tourism clients develop unique social media initiatives specific to their industry and audience. • Clients: Inspirato (then Portico), One&Only Resorts, Travel South Africa, FlyPDX. • Copywriting: Writing/editing and posting unique, compelling copy across different social channels, while adhering to each brand’s specific voice. • Research and analysis: Researching current trends in social media, tracking industry success stories, and reporting performance across all social media platforms. Show less



Scout Creative

• Advertising Services
• 1 - 100 Employee

• Copywriter

  • Mar 2010 - Aug 2012

  Portland, Oregon I collaborated with clients and provided editorial support for our internal team and freelancers. • Clients: HP, MacForce, Adidas, DreamWorks (via HP), and more • Content created: B2B/B2C content, promotional copy, and how-tos for web, video, and social



MKG Financial Group, Inc.

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Director

  • Dec 2008 - Mar 2010

  Portland, Oregon MKG Financial Group is a boutique investment firm in downtown Portland, Oregon. Duties Performed: • Created and edited mailers, newsletters, advertising, and brochures • Promoted weekly radio show; booked guests, wrote weekly email for 1600+ readers • Provided editorial support to company president • Implemented and managed social media (WordPress blog, Twitter) • Complete, successful planning of financial services events



FolkTime

• Development Assistant

  • Sep 2008 - May 2009

  Portland, Oregon FolkTime is a non-profit serving adults living with mental illness in Portland and Clackamas. Duties Performed: • Administrative support for Development Director, staff, and FolkTime members • Wrote newsletters, donor correspondence, and event materials • Completed general office duties, including managing: meetings, donations/donor list, donation procurement, website, and deposits • Successful planning and execution of Tennis Tournament, Brunch, and Auction



Filmprofit

• Research Assistant, Editor

  • Jan 2008 - Dec 2008

  Portland, Oregon FilmProfit creates thorough, customized business plans for filmmakers. Duties Performed: • Edited business plans for independent films • Researched the film/market industry, created marketing graphics • Redesigned and implemented update of company website



Engaging Media

• Publicist, Event Coordinator, Marketing Consultant

  • Dec 2007 - Sep 2008

  Portland, Oregon Engaging Media was a professional production company which provided marketing videos for companies, individuals, and events. Duties Performed: • Championed company’s multimedia production services • Nation-wide promotion and sales of documentary film • Promoted company clients; created PR kits, acquired radio interviews, secured appearances • Provided editorial support to staff



Shanghai Jazz English Training Institute

• English Teacher

  • Mar 2007 - Aug 2007

  Shanghai, China I taught English at a large pre-school and at a large high school. I was in charge of my own lesson planning.



Benxi Future English School

• English Teacher

  • Jul 2006 - Dec 2006

  Benxi, China I taught English to every age group, including university students and adults.



Timber Press

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Publicist

  • Sep 2005 - Jun 2006

  Portland, Oregon Timber Press is the world’s foremost publisher of horticulture and garden books. Duties Performed: • Designed and implemented marketing plans for new books • Wrote press releases, jacket copy, and web content • Promoted author/books; created PR kits, scheduled appearances, secured reviews and mentions • Researched and wrote mini-catalog which touted the publisher’s garden design books