Chris D.
Head of Commercial Strategy & Product Development at APL Media Limited- Claim this Profile
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Topline Score
Bio
Pete Fergusson
Chris would regularly commission my in-house commercial video team to create original film content as part of advertising partnerships. He controlled the overall campaign budgeting, but also generated a range of creative and innovative ideas include a media first - an interactive live TV broadcast using a bespoke mobile app.
Tom Middleditch
Always a pleasure to deal with, Chris consistently helps to develop plans that support my objectives whilst ensuring relevancy for the Bespoke Offers audience. Never afraid to look for a new solution when one is needed I have enjoyed working with Chris across my previous role at Virgin Holidays, where we supported the launch of the Bespoke Offers platform, and recently in my role at Europcar. I wouldn't hesitate to recommend working with him to anyone.
Pete Fergusson
Chris would regularly commission my in-house commercial video team to create original film content as part of advertising partnerships. He controlled the overall campaign budgeting, but also generated a range of creative and innovative ideas include a media first - an interactive live TV broadcast using a bespoke mobile app.
Tom Middleditch
Always a pleasure to deal with, Chris consistently helps to develop plans that support my objectives whilst ensuring relevancy for the Bespoke Offers audience. Never afraid to look for a new solution when one is needed I have enjoyed working with Chris across my previous role at Virgin Holidays, where we supported the launch of the Bespoke Offers platform, and recently in my role at Europcar. I wouldn't hesitate to recommend working with him to anyone.
Pete Fergusson
Chris would regularly commission my in-house commercial video team to create original film content as part of advertising partnerships. He controlled the overall campaign budgeting, but also generated a range of creative and innovative ideas include a media first - an interactive live TV broadcast using a bespoke mobile app.
Tom Middleditch
Always a pleasure to deal with, Chris consistently helps to develop plans that support my objectives whilst ensuring relevancy for the Bespoke Offers audience. Never afraid to look for a new solution when one is needed I have enjoyed working with Chris across my previous role at Virgin Holidays, where we supported the launch of the Bespoke Offers platform, and recently in my role at Europcar. I wouldn't hesitate to recommend working with him to anyone.
Pete Fergusson
Chris would regularly commission my in-house commercial video team to create original film content as part of advertising partnerships. He controlled the overall campaign budgeting, but also generated a range of creative and innovative ideas include a media first - an interactive live TV broadcast using a bespoke mobile app.
Tom Middleditch
Always a pleasure to deal with, Chris consistently helps to develop plans that support my objectives whilst ensuring relevancy for the Bespoke Offers audience. Never afraid to look for a new solution when one is needed I have enjoyed working with Chris across my previous role at Virgin Holidays, where we supported the launch of the Bespoke Offers platform, and recently in my role at Europcar. I wouldn't hesitate to recommend working with him to anyone.
Credentials
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Blockchain and Business: Applications and Implications
CourseraDec, 2022- Nov, 2024 -
W3F.01.0x: Introduction to Blockchain and Web3
Web3 FoundationNov, 2022- Nov, 2024 -
IDM Professional Diploma in Digital Marketing
The Institute of Direct and Digital Marketing (IDM)Feb, 2012- Nov, 2024
Experience
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APL Media Limited
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United Kingdom
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Periodical Publishing
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1 - 100 Employee
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Head of Commercial Strategy & Product Development
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Dec 2019 - Present
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Head of Creative Solutions: Branded content & digital marketing.
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Oct 2017 - Dec 2019
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Wanderlust Travel Media
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United Kingdom
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Book and Periodical Publishing
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1 - 100 Employee
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Head of Creative & Branded Content Solutions
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Aug 2015 - Oct 2017
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Barclaycard
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United Kingdom
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Financial Services
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700 & Above Employee
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VP at Barclaycard's Bespoke Digital
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May 2012 - Jul 2015
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The Telegraph
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United Kingdom
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Media Production
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700 & Above Employee
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Creative Solutions & Branded Content Manager
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Mar 2009 - May 2012
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Haymarket Media Group
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United Kingdom
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Media Production
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700 & Above Employee
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Head of Key Accounts - Client Direct
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Oct 2007 - Jan 2009
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VNU Europe
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Netherlands
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Advertising Services
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1 - 100 Employee
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Event Manager
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Oct 2006 - Jul 2007
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Nexus Media
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Book and Periodical Publishing
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1 - 100 Employee
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Group Sales Manager
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Mar 2004 - Sep 2006
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Sales Manager
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Feb 2001 - Mar 2004
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Community
