Lilly Barrios

Digital Marketing Team Lead at TopSpot Internet Marketing
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Contact Information
us****@****om
(386) 825-5501
Location
Houston, Texas, United States, US
Languages
  • Spanish Native or bilingual proficiency

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Credentials

  • Advanced Google Analytics
    Google
    Jul, 2021
    - Nov, 2024
  • Advanced Social Media Strategy Training and Certification
    HubSpot
    Sep, 2019
    - Nov, 2024
  • Hootsuite Platform Certification
    Hootsuite
    Sep, 2019
    - Nov, 2024
  • Standard First Aid, CPR and AED
    CPR and First Aid Instructor
    Jun, 2017
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Digital Marketing Team Lead
      • Aug 2022 - Present

    • Search Engine Optimization Specialist
      • Jun 2021 - Present

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Apr 2020 - Apr 2021

      • Optimized landing pages while working directly in Wordpress, SEMRUSH, Google Analytics, Google Ads and Google Tag Manager • Implemented Schema Markup on client websites using JSON-LD • Used Google Keyword Planner, Optmyzer and ClickGuard to optimize PPC campaigns • Managed organic ranking for upwards of 60 clients • Diagnosed strengths, weaknesses, opportunities and threats to a site's current and future status Daily Tasks Included: -Advanced Keyword Research -A/B Testing -Monitoring Budgets -Creating Unique & Motivating Ad Copy -Advanced Targeting Techniques -Setting Up Conversion Tracking -Google Tag Manager/Google My Business -Optimizing Responsive, and Expanded Text Ads -Disavowing Toxic Backlinks -Finding Errors of Google Crawling -Managing Citations Show less

    • United States
    • Telecommunications
    • 700 & Above Employee
    • Mobile Expert Sales Representative
      • Jun 2018 - Jan 2020

      • Explored individual needs and provided hands-on demonstrations of the latest technology in-store contributing to the department's sales initiative • Maintained high standards of customer service during high-volume, fast-paced operations • Explored individual needs and provided hands-on demonstrations of the latest technology in-store contributing to the department's sales initiative • Maintained high standards of customer service during high-volume, fast-paced operations

    • United Kingdom
    • 1 - 100 Employee
    • Social Media Marketing Assistant
      • Jan 2018 - Aug 2018

      • Set up and optimized the company website and social media pages within each platform to increase the visibility of the company’s social content • Formatted posts for social media and created weekly content that targeted the college market by offering discounts and giveaways for the students • Took photographs and videos to create promotional content for the Instagram and Facebook page • Set up and optimized the company website and social media pages within each platform to increase the visibility of the company’s social content • Formatted posts for social media and created weekly content that targeted the college market by offering discounts and giveaways for the students • Took photographs and videos to create promotional content for the Instagram and Facebook page

Education

  • Texas State University
    Bachelor of Science - BS, Digital Media Innovation
    2015 - 2019

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