Experience

Essentia Protein Solutions

• United States
• Food and Beverage Manufacturing
• 100 - 200 Employee

• Digital Marketing Specialist

  • Jul 2018 - Present

  Gråsten, Region Syddanmark, Danmark Overall responsibility: - Develop digital marketing strategy - Project management, content architecture and content building - new website - launched April 2019 - SEO optimization - LinkedIn - development of process and content maintenance - Competitors analysis - Coordinator of CRM development task in Microsoft Dynamics - Definition and implementation of marketing KPI’s in Power BI - Develop and maintain content plan for cross channels and content types - secure plan is… Show more Overall responsibility: - Develop digital marketing strategy - Project management, content architecture and content building - new website - launched April 2019 - SEO optimization - LinkedIn - development of process and content maintenance - Competitors analysis - Coordinator of CRM development task in Microsoft Dynamics - Definition and implementation of marketing KPI’s in Power BI - Develop and maintain content plan for cross channels and content types - secure plan is following time schedule and cordinate different types of content - Setting up and sending out newsletters - Develop of strategy and plan for marketing automation Show less



Dinesen

• Denmark
• Design Services
• 1 - 100 Employee

• Digital Marketing Coordinator -Maternity cover

  • Feb 2018 - Jun 2018

  Jels Overall responsibility: Maintenance of website and webshop Project management - development of new website Project management of different digital solutions MailChimp SEO optimization Google analytics



Würth Danmark A/S

• Denmark
• Wholesale
• 400 - 500 Employee

• eCommerce Manager

  • Apr 2016 - Jan 2018

  Kolding Overall responsible for online-shop (Intershop), website (First Spirit), SoMe and newsletters - setting up structure and guidelines for content. Specifikation of needed of integration between online-systems used by Intershop (PIM, ERP, newsletters tools etc). Project manager implementing new online-shop in corporate environment Development of online-campaigns Specification of online functionality Daily maintenance of content in online-shop and CMS. Development and… Show more Overall responsible for online-shop (Intershop), website (First Spirit), SoMe and newsletters - setting up structure and guidelines for content. Specifikation of needed of integration between online-systems used by Intershop (PIM, ERP, newsletters tools etc). Project manager implementing new online-shop in corporate environment Development of online-campaigns Specification of online functionality Daily maintenance of content in online-shop and CMS. Development and implementation of microsites Development of content plan for online-shop and online activities connected Show less



ECCO

• Denmark
• Retail Apparel and Fashion
• 700 & Above Employee

• Project employed, Trade Concept Development

  • Oct 2015 - Mar 2016

  Bredebro Updating masterdata in Marketing services Development of concept for adding masterdata for inventory and shop windows for retail shops - Data to be collected - Specification of requirements for IT system (SAP/Sales Force) - Workflow updating data - Developing Govenance Different sitecore task: - Test of country pages and correction of errors - Optimization of different types of content incl setup of new content Selection of products for giftfinder Contribute to… Show more Updating masterdata in Marketing services Development of concept for adding masterdata for inventory and shop windows for retail shops - Data to be collected - Specification of requirements for IT system (SAP/Sales Force) - Workflow updating data - Developing Govenance Different sitecore task: - Test of country pages and correction of errors - Optimization of different types of content incl setup of new content Selection of products for giftfinder Contribute to design of copy for facebook/instagram campaign Setup of KPIs in Domo Input for customer loyalty club Show less



The Nic. Christiansen Group

• Denmark
• Motor Vehicle Manufacturing
• 100 - 200 Employee

• IT Project Manager

  • Feb 2015 - Jul 2015

  Kolding området, Danmark • Setup overall overview of projects in IT-department – both business projects involving IT and technical IT-projects – including prioritization of projects and resources • Participate as IT advisor of a my car site project for one of the business areas – secure integration of CRM AX system with Online customer solution via external partner • Initiate project process on analysis of ERP systems within Nordic car dealers and service partners – here after secure IT-integration between… Show more • Setup overall overview of projects in IT-department – both business projects involving IT and technical IT-projects – including prioritization of projects and resources • Participate as IT advisor of a my car site project for one of the business areas – secure integration of CRM AX system with Online customer solution via external partner • Initiate project process on analysis of ERP systems within Nordic car dealers and service partners – here after secure IT-integration between Dealers ERP system and NCG CRM system – selecting vendor and implement integrations. • Project management when taking over or opening up new dealers – securing IT setup in the store. • Run different POC analysis within phone and Wifi solutions – Cisco tele statistics solution and customer analysis based on guest Wifi access in dealer stores. Show less



Danfoss A/S

• Performance Management Consultant

  • Dec 2006 - Aug 2014

  Nordborg Project management, workshops, presenting for steering committee, follow ups on project team, project planning, improvement of work processes, optimization of reporting procedures, identify optimization posibilities, identification of business needs, KPI implementation

• E-Business Consultant

  • Aug 2000 - Nov 2006

  Nordborg 2003-2006 Specify development requirement and implementation of MS CMS based platform in sales companies all over the world - Digital Marketing 2000-2003 Implementing own (internal company) developed Internet platform in sales companies all over the world - Digital Marketing

• Secretary, Marketing, Refrigeration & Air Conditioning

  • Jan 2000 - Jan 2002

  Nordborg Optimize processes, E-business related task and Internet/Intranet optimisation

• Trainee, Administration

  • Aug 1998 - Jul 2000

  Nordborg Project management, process optimisation