Ruben Vančo

Innovation Marketing Manager at Up Česká republika
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Contact Information
us****@****om
(386) 825-5501
Location
Prague, Czechia, CZ
Languages
  • English Professional working proficiency
  • Slovak Native or bilingual proficiency
  • Czech Full professional proficiency
  • Russian Limited working proficiency
Skills

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Je nesmírně vzácné potkat tak jedinečně kreativního kolegu, kterému nikdy neschází nadhled a humor. Ela Honická HR Director

If I had to choose and go to someone who understands and knows performance marketing, I would choose Ruben. Ruben is one of the real professionals in this field that I have known. He is also friendly and helps junior colleagues.

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Credentials

  • Change Management
    ICG-Capability s.r.o.
    Nov, 2017
    - Nov, 2024
  • Marketing Controlling
    top vision s.r.o.
    Oct, 2015
    - Nov, 2024
  • Mobile web, apps, responsive design
    Dobrý web
    Feb, 2013
    - Nov, 2024
  • Real Time Bidding
    Dobrý web
    Jan, 2013
    - Nov, 2024
  • Advanced Marketing Tools
    Business Success, spol. s r.o.
    May, 2012
    - Nov, 2024
  • Media Planning in the Digital Environment
    H1.cz
    May, 2012
    - Nov, 2024
  • Brand Marketing
    H1.cz
    Apr, 2012
    - Nov, 2024
  • Tools and Methods UX
    Dobrý web
    Oct, 2011
    - Nov, 2024
  • A/B Testing
    Dobrý web
    Jul, 2011
    - Nov, 2024
  • Google Analytics
    H1.cz
    Apr, 2011
    - Nov, 2024
  • Web Linkbuilding
    H1.cz
    Mar, 2010
    - Nov, 2024
  • QMS Internal Auditor EN ISO 9001:2009
    DNV GL - Business Assurance NL | Certificering & Training
    Aug, 2004
    - Nov, 2024

Experience

  • Up Česká republika
    • Czechia
    • Financial Services
    • 1 - 100 Employee
    • Innovation Marketing Manager
      • Feb 2019 - Present

      • Together with Strategy Marketing, I radically digitized the product portfolio, launched payment methods based on Mastercard, Apple & Google Pay.• I built an acquisition website and microsites and set up comprehensive online campaigns: SEO, Display, Video, PPC, Content, Social Media, Direct...

  • Citfin
    • Czechia
    • Financial Services
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2018 - Feb 2019

      A year-long B2B performance online marketing project. I prepared Citfin for online entry into the Slovak, Hungarian and Romanian markets and led a team of three experts.

  • Bisnode
    • Sweden
    • Information Services
    • 400 - 500 Employee
    • Head of Marketing
      • Jun 2009 - Dec 2017

      • Building a most powerful CZ&SK brand covering the collection and interpretation of economic information about companies.• Managing CZ and SK cluster marketing and HR marketing activities, with the fusion and rebranding of five companies.• Performance Marketing: lead generation development from a group of company web sites, e.g. e-shop, acquisition conferences and seminars, direct mailing, trade marketing campaigns etc.

  • Presto - translation agency and language school
    • Czechia
    • Translation and Localization
    • 1 - 100 Employee
    • Director of Language School
      • Nov 2006 - Apr 2009

      • Bringing the company out of "the red numbers" through crisis management and performance marketing.• Under my management the number of students increased from 1,710 to 4,847 per school year.• Leadershp of 19 full-time employees and the management of another 483 part-time employees.

  • AKCENT International House Prague
    • Czechia
    • Education Management
    • 1 - 100 Employee
    • Marketing and PR Manager
      • Apr 2004 - Oct 2006

      • Establishing and taking control of Corporate Identity with interaction of establishing of uniform companie’s Corporate Design.• Fulfillment of all classes of the second largest language school in the Czech Republic through 360° campaigns and consistent brand building.

  • ITC, International School of English
    • Director
      • Apr 1999 - Dec 2001

      • Founded language school as the daughter company of ITC s.r.o. • Managed 15 full-time employees and 91 part-time employees.• Under my management, the number of students increased from 0 for 560 per semester.• Strategically planned the company’s development.

Education

  • Academia Rerum Civilium - College of Political and Social Sciences - Kolín
    MBA, Business Administration and Management, General
    2015 - 2017

Community

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