Strategic Planner

• Oct 2023 - Present

Junior Strategic Planner

• Oct 2022 - Oct 2023

Concept | Brand Experience Designer |Events Specialist

• Mar 2019 - Oct 2022

Creation and development of Experiential Marketing projects, from conceptualization to implementation. Clients such as Ipiranga, Essilor, LG, and FEMSA. Overview of activities: -Member of the concept development team, aligned with marketing strategy. - Moodboard creation and reference search -Set Design conceptualization - Sketch development - Technical design development - Attending Operations meetings - Aligning product with creation - Drafting specifications for technical and set design suppliers - Briefing technical and set design suppliers - Overseeing technical and set design suppliers - Overseeing installations Show less

Stage Designer

• Sep 2018 - Mar 2019

Development of the executive project and oversight of the installation of Bradesco’s “Natal É Tempo de Sonhar” stage at Palácio Avenida in Curitiba, under the supervision of artistic director Wado Gonçalves. Client: Bradesco Overview of activities: - Sketch development - Technical design development - Attending Operations meetings - Development of budget specifications - Briefing technical and set design suppliers - Overseeing technical and set design suppliers - Overseeing installations Show less

Brand Experience Designer

• Nov 2017 - Feb 2018

Development of the executive project and oversight of the installation of the “Feel Like No Other” Camarote Salvador, alongside architect Débora Lopes and under the supervision of artistic directors Wado Gonçalves and Diego Ognibeni, The VIP area overlooking the street Carnaval celebrations in Salvador had three stages and was over 10.000 square meters in size, with various services and activations for brands such as Devassa, Revlon, Tinder, Beefeater, among others. Client: Premium Entretenimento Overview of activities: - Sketch development - Technical design development - Development of budget specifications - Attending Operations meetings - Briefing technical and set design suppliers - Overseeing technical and set design suppliers - Overseeing installations Show less

Brand Experience Designer

• Aug 2017 - Nov 2017

Developing preliminary drafts for bids at Bradesco’s Executive Meeting 2018, under the supervision of artistic director Wado Gonçalves. Responsible for event set up, meeting rather complex demands, with a stream of participants arriving in different waves. Co-creation of the preliminary set design draft for an area of nearly 40 square meters. Client: Bradesco Overview of activities: -Member of the concept development team - Aligning production needs to determine the amount of materials for a detailed budget. - Briefing and further oversight of set design providers and 3D designers. - Sketch development - Set Design conceptualization - Development of technical design - Briefing set design and 3D suppliers. - Aligning production with creation Show less

Concept | Brand Experience Designer | Events Specialist

• Jan 2014 - Aug 2017

Creation and development of Experiential Marketing projects, from conceptualization to implementation. Clients such as Ipiranga, Renault, Senai, LG, etc. Overview of activities: - Member of the concept development team, aligned with marketing strategy. - Moodboard creation and reference search - -Set Design conceptualization - Sketch development - Technical design development - Attending Operations meetings - Aligning production with creation - Drafting specifications for technical and set design suppliers - Briefing technical and set design suppliers -Overseeing technical and set design suppliers - Overseeing installations Show less

Brand Experience Designer

• Jun 2012 - Dec 2013

Creation and development of projects of various scales: furnishings, stages, road shows, and large events. Projects such as FIFA’s Final Draft 2013, Confederations Cup Draw 2012, Hermès Cup 2013, stage for the 2011 New Year’s Party at Avenida Paulista. Overview of activities: - Moodboard creation and reference search - -Set design conceptualization - Sketch development - Technical design development - Development of budget specifications - Briefing suppliers - Overseeing suppliers - Overseeing installations Show less

Brand Experience Designer

• May 2011 - Jun 2012

Creation and development of projects of various scales: furnishings, POSs fairs, booths for sponsors, and festivals. Projects such as shop window displays for Chanel (Iguatemi), Nike, and Sónar SP festival. Member of the team that developed the sponsor booths for Rock in Rio 2011. Overview of activities: - Moodboard creation and reference search - Set Design conceptualization - Sketch development - Technical design development - Development of budget specifications - Briefing suppliers - Overseeing suppliers - Overseeing installations Show less

Concept | Brand Experience Designer| Project manager

• Mar 2010 - Jul 2011

Project creation and development for product launch events, fashion shows, shop windows, exhibitions, and brand parties, under the supervision of creative director Carlos Pazetto. Clients such as Chanel, Veuve Clicquot, Eudora, Ricardo Almeida, Hope Intimates, etc. Overview of activities: - Managing the delivery progress at the Creative Department -Member of the concept development team, aligned with marketing strategy. - Set Design conceptualization - Moodboard creation and reference search - Sketch development - Technical design development - Attending Operations meetings - Aligning production with creation - Drafting specifications for suppliers - Briefing suppliers - Overseeing suppliers Show less