Marina Chavez
Events and Digital Marketing Specialist - EMEA Region at Embelleze Europe- Claim this Profile
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Bio
Experience
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Embelleze Europe
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Portugal
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Cosmetics
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1 - 100 Employee
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Events and Digital Marketing Specialist - EMEA Region
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May 2022 - Nov 2023
Lisbon, Portugal Managing the Social Media and Brand Events across Europe, the Middle East, and Africa region. Responsible for developing, managing, and operationalizing all phases of brand events, working on strategic planning, budget management, activation production, the definition of activities schedule, and interface with suppliers and partners until final execution. Planning and developing social media strategy on all digital platforms: Instagram, Facebook, TikTok, LinkedIn, and… Show more Managing the Social Media and Brand Events across Europe, the Middle East, and Africa region. Responsible for developing, managing, and operationalizing all phases of brand events, working on strategic planning, budget management, activation production, the definition of activities schedule, and interface with suppliers and partners until final execution. Planning and developing social media strategy on all digital platforms: Instagram, Facebook, TikTok, LinkedIn, and Youtube. Content creation in different languages: Portuguese, English, Spanish, and French, aligned with the Key Accounts of each EMEA region. Analysis and creation of reports with studies of implemented strategies, understanding user behavior, in order to adjust them to data-based decisions. Support to the Logistics, Commercial, and Sales departments. Show less
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BRAX Sports Assets
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Brazil
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Marketing Services
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1 - 100 Employee
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Protocol and Hospitality Coordinator
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Jun 2023 - Jun 2023
Barcelona, Catalonia, Spain Responsible for organizing the Operation of the Presidential Tribune for Brazil friendly matches during June/2023 FIFA dates: - Brasil x Guinea (in Barcelona, Spain) - Brasil x Senegal (in Lisbon, Portugal)
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Rock in Rio
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Brazil
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Entertainment Providers
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200 - 300 Employee
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Executive Producer
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May 2022 - Jun 2022
Lisbon, Portugal Responsible for pre-production and production during the Festival, involved in the Test-Event, Corporate Events before and during the festival, coordination and support for the exclusive Rooftops of the brands: Hyundai and Tranquilidade, artistic coordination of the moment “1 minuto de silêncio: Por um Mundo Melhor”, assistance in the preparation of the Media Bunker, among other activities related to the general production of the event.
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Expo 2020 Dubai
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United Arab Emirates
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Government Administration
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700 & Above Employee
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Guest Services Team Leader - UAE Pavilion
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Aug 2021 - Feb 2022
Dubai, United Arab Emirates
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Rock in Rio
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Brazil
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Entertainment Providers
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200 - 300 Employee
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Producer
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Mar 2019 - Jul 2021
Lisbon Responsible for the planning, pre-production and management of the festival. Support budget control. Support the contracting of suppliers. Directly involved with the Partnerships Team, to align all the partners contractual requirements in the festival. Responsible for the digital marketing strategy and profile management at Rock in Rio Innovation Week 2019. Production of: - Worten Game City - Rock in Rio Innovation Week - Celebration 15 anos… Show more Responsible for the planning, pre-production and management of the festival. Support budget control. Support the contracting of suppliers. Directly involved with the Partnerships Team, to align all the partners contractual requirements in the festival. Responsible for the digital marketing strategy and profile management at Rock in Rio Innovation Week 2019. Production of: - Worten Game City - Rock in Rio Innovation Week - Celebration 15 anos Lisboa - Wine and Music Valley - Rock in Rio Academy 2019 - Rock in Rio Brasil 2019 Show less
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Web Summit
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Ireland
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IT Services and IT Consulting
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300 - 400 Employee
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Live Team
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Nov 2018 - Nov 2018
Lisbon Area, Portugal Responsible for capture main stage content from world-leading speakers including Ev Williams (Medium), Tim Berners-Lee (Web Foundation), Gillian Tans (Booking.com), Greg Peters (Netflix), Cal Henderson (Slack) or Young Sohn (Samsung Electronics). This content was used during and after the event to post on all social medias and channels of WebSummit.
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Gold Coast 2018 Commonwealth Games Corporation
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Australia
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Spectator Sports
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1 - 100 Employee
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Spectator Services Supervisor
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Feb 2018 - Apr 2018
Australia Responsable for Implement the operational plan at Rugby and Beach Volleyball Venues. Lead, manage and inspire up to 100 volunteers motivating them to perform SPS core functions at the highest standards. Support SPS workforce in issue resolution to ensure the operation is seamless and the spectator experience is of the highest standard. Support the implementation of accessibility requirements for the Spectator Client Group ensuring coordination with other service providers.
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UniSport Australia
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Australia
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Spectator Sports
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1 - 100 Employee
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Volleyball Sport Team Leader
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Sep 2017 - Sep 2017
Gold Coast Coordinated volunteers to support different activities in the competition operation. Supported the competition manager with venue set up and pack down, official results and track sport equipment. Accreditation service with all athletes before each match. Put the results in the online system.
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Organising Committee for the Rio 2016™ Olympic and Paralympic Games
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Brazil
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Spectator Sports
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200 - 300 Employee
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Brand Coordinator at Rio 2016 Organising Committee for the Olympic and Paralympic Games
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Aug 2016 - Sep 2016
Integrated coordination between Sport Presentation and Events Services for public entertainment in the operation of the Rio 2016 Mascots during the Games. Operated at clusters Copacabana, Maracanã and Barra during Olympic and Paralympic Games. Idealized the promotional action of the Olympic mascot with Usain Bolt, in the final of the 100 metres, promoting the interface of OBS (Olympic Broadcasting Services) with other functional áreas and the athlete at the end of the… Show more Integrated coordination between Sport Presentation and Events Services for public entertainment in the operation of the Rio 2016 Mascots during the Games. Operated at clusters Copacabana, Maracanã and Barra during Olympic and Paralympic Games. Idealized the promotional action of the Olympic mascot with Usain Bolt, in the final of the 100 metres, promoting the interface of OBS (Olympic Broadcasting Services) with other functional áreas and the athlete at the end of the race. Created the choreography of the mascots Vinicius and Tom. Goals Achieved: > Increased the spectator's experience during the Games; > Generated content for social media; > Promoted the sale of licensed products related to mascots.
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Brand Management Analyst
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Feb 2015 - Jul 2016
Participated in planning, defined and created branding positioning with the objective of generating value for all stakeholders; Foster communication with several functional areas of the committee to ensure the broadcast of the unique message for the Olympic and Paralympic Games to the public domain; Approved of all promotional material from suppliers, sponsors and government for the correct usage of the Rio 2016 visual identity; Accomplished actions and projects in… Show more Participated in planning, defined and created branding positioning with the objective of generating value for all stakeholders; Foster communication with several functional areas of the committee to ensure the broadcast of the unique message for the Olympic and Paralympic Games to the public domain; Approved of all promotional material from suppliers, sponsors and government for the correct usage of the Rio 2016 visual identity; Accomplished actions and projects in various areas, flow of production actions, conferences and approvals; Gathered data through surveys and information processing for the development of action plans for different committee programs. > Uniform Design for Victory Ceremonies: Worked with design and customer teams in the development of the exclusive award gifts and uniforms; Prepared briefs and the created project concepts and managed schedule; Interacted with the supply team on the tender process for the selection of suppliers and to ensure product quality.
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Brand Management Intern
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Feb 2014 - Jan 2015
Preparation of briefings; Liaise with different functional areas to monitor the development of actions and identify new opportunities; Development of ideas for communication programs; Coordinating with suppliers, deadline management and work progress updates;
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The Walt Disney Company
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United States
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Entertainment Providers
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700 & Above Employee
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Quick Service Food and Beverage
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Nov 2012 - Feb 2013
Quick Service Food and Beverage attendant, at Disney’s Magic Kingdom Theme Park, located in Orlando – Florida, USA. Provided an exclusive and magical experience for the guests visiting the restaurant. Acquired knowledge of the Walt Disney Company and some of it's marketing tools. Main functions: > Inventory management and organisation; > Guest assistance; > Point of sale and delivery of orders; > High interaction with guests and co-workers of… Show more Quick Service Food and Beverage attendant, at Disney’s Magic Kingdom Theme Park, located in Orlando – Florida, USA. Provided an exclusive and magical experience for the guests visiting the restaurant. Acquired knowledge of the Walt Disney Company and some of it's marketing tools. Main functions: > Inventory management and organisation; > Guest assistance; > Point of sale and delivery of orders; > High interaction with guests and co-workers of different nationalities; > Inventory logistics organization; > Reception of guests; > Assistance in applications; > Point of doubts and delivery of orders. Show less
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ESPM Escola Superior de Propaganda e Marketing
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Brazil
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Higher Education
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700 & Above Employee
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Planner
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Apr 2012 - Oct 2012
Responsible for attracting and retaining clients, negotiating and developing communication plans. Main functions: > Campaign planning; > development of briefs; > Brainstorm with creative teams; > Creative development; > after-sales actions; > Search for new business opportunities (differentiated actions, married sales); > measured result reports.
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Cirque du Soleil Entertainment Group
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Canada
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Entertainment Providers
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700 & Above Employee
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VIP Accreditation
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Dec 2011 - Jan 2012
Rio de Janeiro, Brazil
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Education
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NOVA IMS Information Management School
Master's degree, Marketing Intelligence -
Griffith University
Master of Business Administration - MBA, Tourism and Travel Services Management -
ESPM - Escola Superior de Propaganda e Marketing
Bachelor in Marketing and Social Communication, Marketing -
IADE - Creative University
Marketing Student, Marketing