Patcharadanai Thongnam

Business Director at Infographic Thailand
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Contact Information
us****@****om
(386) 825-5501
Location
Bangkok, Bangkok City, Thailand, TH

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Credentials

  • PowerPoint: Designing Better Slides
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Shane Snow on Storytelling
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Managing Your Manager
    LinkedIn
    Feb, 2020
    - Nov, 2024
  • The Winner LINE Creators Market Thailand Sticker Contest 2015
    LINE Company (Thailand)
    Aug, 2015
    - Nov, 2024
  • 1st runner up TRUEMONEY IDEA CHALLENGE
    TrueMoney Thailand
    Mar, 2014
    - Nov, 2024
  • B.A.D Student Workshop 2013
    Bangkok Art Directors' Association (B.A.D)
    Nov, 2013
    - Nov, 2024
  • Finalist of 2013
    Bangkok Art Directors' Association (B.A.D)
    Nov, 2013
    - Nov, 2024
  • MONDAY Serious Creative Workshop IV 2013
    Monday
    Jan, 2013
    - Nov, 2024

Experience

    • Thailand
    • Advertising Services
    • 1 - 100 Employee
    • Business Director
      • Aug 2022 - Present

      • Develop and execute strategic plans to drive business growth and achieve revenue targets.• Lead and manage a high-performing team, providing guidance, support, and fostering a collaborative work environment.• Identify new business opportunities, build strong relationships with clients, and negotiate contracts.• Monitor market trends, competitor activities, and industry developments to capitalize on emerging opportunities.• Collaborate with cross-functional teams to develop and implement marketing, sales, and operational strategies.• Analyze business performance, financial data, and key metrics to drive decision-making and identify areas for improvement.• Ensure effective communication and alignment between different departments and stakeholders.• Drive innovation and continuous improvement initiatives to enhance products, services, and processes.• Monitor and manage budget and resources, ensuring efficient allocation and cost optimization.• Represent the company at industry events, conferences, and networking opportunities to enhance brand visibility and reputation. Show less

    • Creative Director
      • Jan 2019 - Present

    • Special Infographic Instructor
      • Feb 2015 - Present

      • Lead the instruction and curriculum development for the "Essential Infographic for Everyone" Training and Workshop conducted by Infographic Thailand Academy.• Take charge as the Lead Instructor and Course Developer for the "Infographic Presentation" Training and Workshop organized by Infographic Thailand Academy.• Serve as the Lead Instructor and Course Developer for the online course "Principle of Infographic Design X Illustrator" offered by Infographic.• Fulfill the role of a Special Infographic Instructor at Bangkok University, imparting specialized knowledge and expertise.• Assume the position of a Special Infographic Instructor at Sripatum University, delivering specialized instruction in the field.• Act as a Special Infographic Instructor at Silpakorn University, providing valuable insights and guidance.• Serve as a Guest Instructor at the True Young Blogger 2018 event hosted by True Corporation.• Contribute as a Guest Instructor at the Content Marketing + Ad Experience - The Next Strategy for Brand 2020 event organized by Marketing. Show less

    • Creative Director
      • Feb 2015 - Feb 2018

      • Develop and execute creative concepts, guidelines, and strategies across diverse projects, ensuring their successful implementation.• Collaborate closely with account executives to gain a thorough understanding of client requirements.• Provide leadership and inspiration to teams of art directors, illustrators, copywriters, etc., effectively harnessing their talents.• Facilitate brainstorming and creative sessions to foster the generation of innovative ideas.• Create compelling and well-crafted copy that meets both client needs and our own standards.• Review and refine content and presentations, approving or rejecting ideas, and providing constructive feedback to the team.• Mentor and guide subordinates to help them develop into accomplished professionals.• Monitor and evaluate the outcomes of team efforts and recommend future actions for improvement. Show less

    • Thailand
    • Advertising Services
    • 1 - 100 Employee
    • Curriculum Development Manager
      • Feb 2018 - Present

      • Expand the team by recruiting and hiring additional developers according to the hiring plan. • Develop comprehensive project plans, ensuring timely project delivery, and maintain effective communication with all stakeholders regarding strategy, goals, and requirements. • Regularly evaluate, analyze, and report on course feedback and metrics to identify areas for improvement. • Collaborate closely with key stakeholders to prioritize content development based on product roadmap, skill gaps, customer demand, and quality enhancements. • Continuously strive to improve learning content efficiency, student satisfaction, instructor satisfaction, and student certifications. • Coordinate with other managers to secure subject matter experts for various projects when necessary. • Lead the establishment of standards and ensure their consistent implementation in training materials. • Document processes related to the curriculum development lifecycle. • Work with stakeholders to design and implement instructor enablement plans for new and updated courses as required. Show less

  • Monday
    • กรุงเทพมหานคร, ประเทศไทย
    • Junior Art Director
      • Oct 2014 - Nov 2014

      • Collaborate closely with the copywriter to develop well-defined ideas and concepts. • Create sketches, storyboards, and rough drafts to visually represent and bring ideas to life. • Gain a deep understanding of marketing initiatives, strategic positioning, and the target audience. • Collaborate effectively with the rest of the creative team, spanning various media formats. • Drive projects from initial concept to final execution, ensuring timely delivery. • Delegate tasks to other designers, manage their responsibilities, and provide clear directions. • Generate visual concepts that align with project requirements and objectives. Show less

Education

  • Silpakorn University
    Bachelor's degree, Advertising
    2011 - 2014

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