Annie Schtevie
Buyer/E-Commerce Merchandiser at Splendid, a contemporary lifestyle brand- Claim this Profile
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English Native or bilingual proficiency
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Hebrew Full professional proficiency
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Spanish Elementary proficiency
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Bio
Experience
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Splendid, a contemporary lifestyle brand
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Buyer/E-Commerce Merchandiser
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Apr 2023 - Present
• Develop and execute sitewide merchandising strategy using Bloomreach software for a $17 million e-commerce apparel business that has improved 16% to the previous year and 9% to plan in net sales since fiscal 2022• Plan and write omnichannel buys for all categories, consistently achieving sales and inventory targets• Ideate and implement curated shops and capsules on site to align with email marketing and homepage content, ensuring streamlined brand messaging across channels• Boost conversion and sales metrics through double-exposure opportunities, suggestive selling, collection grouping, and swift adjustment to the website in real time based on results, pricing, and inventory• Utilize Shopify Plus to optimize user experience through category management and product maintenance Show less
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E-Commerce Merchandiser/Associate Buyer
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Nov 2021 - Apr 2023
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Citizen Watch America
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United States
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Retail Luxury Goods and Jewelry
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300 - 400 Employee
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Assistant Manager, National Accounts
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Feb 2021 - Nov 2021
• Collaborated with national retail and e-commerce accounts to create bespoke customer and brand-specific assortments; identifying and capitalizing on opportunities in their existing portfolios to expand upon the dropship program or add new brand collections • Contributed strategic guidance to modernize e-commerce platforms, enhance site assets, and ensure an overall smoother customer navigation experience for heritage jewelry brands • Collaborated with national retail and e-commerce accounts to create bespoke customer and brand-specific assortments; identifying and capitalizing on opportunities in their existing portfolios to expand upon the dropship program or add new brand collections • Contributed strategic guidance to modernize e-commerce platforms, enhance site assets, and ensure an overall smoother customer navigation experience for heritage jewelry brands
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Splendid, a contemporary lifestyle brand
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Assistant Buyer
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Mar 2019 - Oct 2020
• Created apparel assortments for 17 stores and e-com through sales and margin analysis, style and color evaluation, and trend tracking by utilizing BI tools, trend forecasting platforms, and Microsoft Excel • Built out custom static and dynamic ad hoc reporting to be used by entire retail and e-com teams to inform markdown cadence, inventory movement, key investments, and store turnaround strategies • Designed marketing and media decks for paid influencer partnerships, seasonal direction, and philanthropy Show less
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Lord + Taylor
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Retail
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700 & Above Employee
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Assistant Buyer
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Jan 2018 - Mar 2019
• Developed assortment and pricing strategies for 15 million dollar business through execution of style-outs, market trend research, and monitoring of sales and gross margin in 44 doors and e-com • Partnered with Integrated Marketing and Site Merchandising to select compelling key items, boost relevant product online, and control promotional messaging to customer
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Merchant Development Trainee - Buying - Men’s Sportswear, Denim, and Active
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Aug 2017 - Jan 2018
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Lord + Taylor
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Retail
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700 & Above Employee
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Merchandising Intern - Planning - Ladies Denim
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Jun 2016 - Jun 2017
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Merchandise Buyer
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Dec 2014 - Jun 2017
• Appraised, authenticated, and purchased contemporary and vintage garments and accessories, assigning them respective prices that would both resonate with the store's consumer base and correlate to the products' resale values. • Negotiated with clients selling their garments to purchase their items at a fair market price that would also support the company's bottom line and profitability.
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Sales Associate/Visual Merchandiser
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Dec 2013 - Jun 2017
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University of Delaware
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United States
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Higher Education
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700 & Above Employee
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Peer Mentor - First Year Seminar
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Aug 2014 - May 2017
• Planned and executed weekly activities and presentations for a First Year Seminar class for freshmen students to help acquaint them with the University. • Collaborated closely with a faculty member to create unique lesson plans that students would find engaging, memorable, and genuine. • Planned and executed weekly activities and presentations for a First Year Seminar class for freshmen students to help acquaint them with the University. • Collaborated closely with a faculty member to create unique lesson plans that students would find engaging, memorable, and genuine.
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Paris Fashion Week
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Paris, France
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Dresser/Host
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Jan 2016 - Jan 2016
• Shows worked include Maison Margiela Menswear, Georges Hobeika Couture, Alexandre Vaultier Couture, Henri Vibskov, Bowie Wong Couture, and ILJA Couture. • Handled behind-the-scenes quick changes for 8 couture and menswear looks, ensuring that garments were arranged and accessible before the shows and repacked neatly after. I worked carefully with fragile couture garments to prevent any damage from handling or makeup. • Shows worked include Maison Margiela Menswear, Georges Hobeika Couture, Alexandre Vaultier Couture, Henri Vibskov, Bowie Wong Couture, and ILJA Couture. • Handled behind-the-scenes quick changes for 8 couture and menswear looks, ensuring that garments were arranged and accessible before the shows and repacked neatly after. I worked carefully with fragile couture garments to prevent any damage from handling or makeup.
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Unique Impressions, Inc.
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Advertising Services
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1 - 100 Employee
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Visual Merchandiser
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Sep 2014 - Jun 2015
• Independently designed and executed weekly themed window-displays to increase the store's foot traffic and attract new customers using unconventional and re-purposed materials to create my desired vision • Systematized a large portion of the store's back-stock and supplies for easier access • Independently designed and executed weekly themed window-displays to increase the store's foot traffic and attract new customers using unconventional and re-purposed materials to create my desired vision • Systematized a large portion of the store's back-stock and supplies for easier access
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Vector Marketing
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United States
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Manufacturing
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700 & Above Employee
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Receptionist
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Jun 2013 - Aug 2013
• Made and received upwards of 150 phone calls daily while managing paperwork and filing systems in an office of over 200 employees. • Made and received upwards of 150 phone calls daily while managing paperwork and filing systems in an office of over 200 employees.
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La Petite Marmoset Vintage
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Rockville, Maryland
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Intern
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Jun 2012 - Jun 2012
• Assisted at photo-shoot for La Petite Marmoset's vintage e-commerce shop by cataloging inventory photographed with great attention to detail and creating outfits for models ensuring desired fit and appearance • Assisted at photo-shoot for La Petite Marmoset's vintage e-commerce shop by cataloging inventory photographed with great attention to detail and creating outfits for models ensuring desired fit and appearance
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Education
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University of Delaware
Bachelor of Science (B.S.), Fashion Merchandising -
Fashion Institute of Technology
Executive Merchandising Training Program -
Paris American Academy
Trend Forecasting: Fashion Trends and the Zeitgeist -
Charles E. Smith Jewish Day School