Yash Kumthekar CSPO®

Product Analytics Intern at Purdue University Daniels School of Business
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Contact Information
us****@****om
(386) 825-5501
Location
Lafayette, Indiana, United States, IN
Languages
  • German Elementary proficiency
  • Hindi Full professional proficiency
  • Marathi Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Gujarati Limited working proficiency

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5.0

/5.0
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Pritesh Haryan

Yash is an amazing person, who has all of the skills and expertise in a good sales professional! He can be described as Puntual, with good soft skills and a team player. His ability to connect with people is commendable and his 'Never give up' attitude makes him fit to not just survive but also thrive in a stressful sales environment!

Jigar Parekh

Having closely seen Yash in action, I am yet to find anyone as professional and dedicated to completing the task at hand as Yash. Being given the setting we were in, I have first hand witnessed Yash use his soft skills, wit and presence of mind to extract the best of results, even during a time of panic, and become a favourite at the organisation. He has the highest of my recommendations for any workplace that is looking to hire him.

Mansi Chokshi

I rarely come across talents who stand out like Yash. With exceptional skills in leadership, he has always proven to be dedicated, self motivated and methodical. Carries a positive attitude towards work and is an inspiring team player. He would definitely be an asset to the company.

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Credentials

  • Linkedin Growth Hacking Mastery
    Sisinty.com
    Sep, 2020
    - Nov, 2024
  • Linkedin Workshop
    Sisinty.com
    Sep, 2020
    - Nov, 2024
  • Becoming a product manager
    Udemy
    Apr, 2020
    - Nov, 2024
  • Google Digital Marketing Fundamentals
    Google
    Jul, 2019
    - Nov, 2024
  • Initiating And Planning Projects
    University of California, Irvine - The Paul Merage School of Business
    Dec, 2017
    - Nov, 2024
  • Certified Scrum Product Owner® (CSPO®)
    Scrum Alliance
    Jul, 2023
    - Nov, 2024

Experience

    • United States
    • Higher Education
    • 200 - 300 Employee
    • Product Analytics Intern
      • Jan 2023 - Present

      1. Increased South American applicants by 20% by conducting extensive market research using Qualtrics & PowerBI 2. Interpreted unstructured data using Excel to analyze rankings of online MSc courses; reduced marketing spend by 8% 3. Integrated metrics from 8 social media platforms into one Tableau dashboard to provide comprehensive reporting for marketing team leading to a 10% reduction in operational costs 1. Increased South American applicants by 20% by conducting extensive market research using Qualtrics & PowerBI 2. Interpreted unstructured data using Excel to analyze rankings of online MSc courses; reduced marketing spend by 8% 3. Integrated metrics from 8 social media platforms into one Tableau dashboard to provide comprehensive reporting for marketing team leading to a 10% reduction in operational costs

    • Sweden
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Product Management Intern (Market Intelligence)
      • May 2023 - Aug 2023

      1. Conducted data analysis for 20,000 dealers using Excel, SQL; built visualizations using Power BI to uncover insights 2. Innovated data collection by automating using Beautiful Soup library in Python; reduced project delivery time by 66.7% 3. Analyzed customer feedback data & collaborated with analytics and business intelligence teams on overarching product marketing strategy 1. Conducted data analysis for 20,000 dealers using Excel, SQL; built visualizations using Power BI to uncover insights 2. Innovated data collection by automating using Beautiful Soup library in Python; reduced project delivery time by 66.7% 3. Analyzed customer feedback data & collaborated with analytics and business intelligence teams on overarching product marketing strategy

    • United States
    • Medical Equipment Manufacturing
    • 100 - 200 Employee
    • Student Consultant - Analytics
      • Jan 2023 - May 2023

    • India
    • Advertising Services
    • 100 - 200 Employee
    • Product Manager
      • Dec 2021 - Jun 2022

      1. Spearheaded successful launch of Curly Tales, food and lifestyle mobile app by collaborating with cross functional team of 10 members comprising of engineers, analysts and designers, leading to $X Mn in revenue 2. Increased ad revenue by 22% by building a metric reporting dashboard for tracking advertising campaign effectiveness 3. Led software development lifecycle in agile environment using Jira; reduced technical inefficiencies and improved bug resolution to enhance development… Show more 1. Spearheaded successful launch of Curly Tales, food and lifestyle mobile app by collaborating with cross functional team of 10 members comprising of engineers, analysts and designers, leading to $X Mn in revenue 2. Increased ad revenue by 22% by building a metric reporting dashboard for tracking advertising campaign effectiveness 3. Led software development lifecycle in agile environment using Jira; reduced technical inefficiencies and improved bug resolution to enhance development efficiency 4. Collaborated with analytics to gather feedback using Qualtrics to improve UX & grow customer satisfaction by 15% 5. Conducted hypothesis testing by running A/B test experiments for product features and facilitated bug free releases Show less 1. Spearheaded successful launch of Curly Tales, food and lifestyle mobile app by collaborating with cross functional team of 10 members comprising of engineers, analysts and designers, leading to $X Mn in revenue 2. Increased ad revenue by 22% by building a metric reporting dashboard for tracking advertising campaign effectiveness 3. Led software development lifecycle in agile environment using Jira; reduced technical inefficiencies and improved bug resolution to enhance development… Show more 1. Spearheaded successful launch of Curly Tales, food and lifestyle mobile app by collaborating with cross functional team of 10 members comprising of engineers, analysts and designers, leading to $X Mn in revenue 2. Increased ad revenue by 22% by building a metric reporting dashboard for tracking advertising campaign effectiveness 3. Led software development lifecycle in agile environment using Jira; reduced technical inefficiencies and improved bug resolution to enhance development efficiency 4. Collaborated with analytics to gather feedback using Qualtrics to improve UX & grow customer satisfaction by 15% 5. Conducted hypothesis testing by running A/B test experiments for product features and facilitated bug free releases Show less

  • Valency Consulting
    • Mumbai, Maharashtra, India
    • Consultant
      • Apr 2021 - Dec 2021

      Stepped down from my role in Travelxp explore a career in product and marketing consulting. 1. Consulted early stage start-ups during the period on GTM strategy, product development and content marketing. 2. Diagnosed flaws user on-boarding for Kaam.com mobile app using in-app analytics; increased in-app engagement by 23% 3. Redesigned Pluckk mobile app with a faster check-out journey; boosted repeat purchases by 55% & revenue by $XX 4. Designed and executed targeted ads campaigns… Show more Stepped down from my role in Travelxp explore a career in product and marketing consulting. 1. Consulted early stage start-ups during the period on GTM strategy, product development and content marketing. 2. Diagnosed flaws user on-boarding for Kaam.com mobile app using in-app analytics; increased in-app engagement by 23% 3. Redesigned Pluckk mobile app with a faster check-out journey; boosted repeat purchases by 55% & revenue by $XX 4. Designed and executed targeted ads campaigns using FB Ads for Acuvisor Insurance; increased new user signups by 44% 5. Designed the distribution strategy for Gleamtech for increasing the revenue and improving operational redundancies. Show less Stepped down from my role in Travelxp explore a career in product and marketing consulting. 1. Consulted early stage start-ups during the period on GTM strategy, product development and content marketing. 2. Diagnosed flaws user on-boarding for Kaam.com mobile app using in-app analytics; increased in-app engagement by 23% 3. Redesigned Pluckk mobile app with a faster check-out journey; boosted repeat purchases by 55% & revenue by $XX 4. Designed and executed targeted ads campaigns… Show more Stepped down from my role in Travelxp explore a career in product and marketing consulting. 1. Consulted early stage start-ups during the period on GTM strategy, product development and content marketing. 2. Diagnosed flaws user on-boarding for Kaam.com mobile app using in-app analytics; increased in-app engagement by 23% 3. Redesigned Pluckk mobile app with a faster check-out journey; boosted repeat purchases by 55% & revenue by $XX 4. Designed and executed targeted ads campaigns using FB Ads for Acuvisor Insurance; increased new user signups by 44% 5. Designed the distribution strategy for Gleamtech for increasing the revenue and improving operational redundancies. Show less

    • India
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Project Manager (New Products)
      • Sep 2020 - Mar 2021

      1. Piloted product discovery to chart product roadmap aligning to vision; reduced native app launch time by 20% 2. Collaborated with API partners in travel industry to negotiate terms and ensure seamless data exchange; increased cross-selling and travel services offerings by 25% 3. Maintained product documentation and tracked metrics to measure success; increased subscription revenue by $X Mn 4. Managed product development backlog using JIRA and ensured timely releases of new features… Show more 1. Piloted product discovery to chart product roadmap aligning to vision; reduced native app launch time by 20% 2. Collaborated with API partners in travel industry to negotiate terms and ensure seamless data exchange; increased cross-selling and travel services offerings by 25% 3. Maintained product documentation and tracked metrics to measure success; increased subscription revenue by $X Mn 4. Managed product development backlog using JIRA and ensured timely releases of new features and app updates Show less 1. Piloted product discovery to chart product roadmap aligning to vision; reduced native app launch time by 20% 2. Collaborated with API partners in travel industry to negotiate terms and ensure seamless data exchange; increased cross-selling and travel services offerings by 25% 3. Maintained product documentation and tracked metrics to measure success; increased subscription revenue by $X Mn 4. Managed product development backlog using JIRA and ensured timely releases of new features… Show more 1. Piloted product discovery to chart product roadmap aligning to vision; reduced native app launch time by 20% 2. Collaborated with API partners in travel industry to negotiate terms and ensure seamless data exchange; increased cross-selling and travel services offerings by 25% 3. Maintained product documentation and tracked metrics to measure success; increased subscription revenue by $X Mn 4. Managed product development backlog using JIRA and ensured timely releases of new features and app updates Show less

    • India
    • E-Learning Providers
    • 700 & Above Employee
    • Business Development Analyst
      • Jul 2020 - Aug 2020

      1. Primarily responsible for driving the sales of a decacorn(USD 10.5 Billion) valuation start-up. 2. Analyzed the quarterly sales data for Tier 2 and 3 cities and assisted the marketing team to create SOPs for sales associates. 3. Recognized user behavioral patterns by analyzing user engagement data on Tableau. These patterns led us to accurately classify users based on engagement & build strategies for the non-engaging customers. 1. Primarily responsible for driving the sales of a decacorn(USD 10.5 Billion) valuation start-up. 2. Analyzed the quarterly sales data for Tier 2 and 3 cities and assisted the marketing team to create SOPs for sales associates. 3. Recognized user behavioral patterns by analyzing user engagement data on Tableau. These patterns led us to accurately classify users based on engagement & build strategies for the non-engaging customers.

    • India
    • Higher Education
    • 700 & Above Employee
    • Co Manager
      • Jan 2018 - Aug 2018

      1. Selected among 3000 entries as a Campus Ambassador. 2. Midway through the program, promoted as the Co-manager, for delegating tasks to ambassadors and ranking among top 25 campus ambassadors. 3. Managed social media campaigns via platforms like Facebook, Instagram & Linkedin 4. Planned & executed growth hacking strategies to generate leads and increased the page traffic by 300%. 5. Delegated & audited tasks to ambassadors and achieve daily targets. 1. Selected among 3000 entries as a Campus Ambassador. 2. Midway through the program, promoted as the Co-manager, for delegating tasks to ambassadors and ranking among top 25 campus ambassadors. 3. Managed social media campaigns via platforms like Facebook, Instagram & Linkedin 4. Planned & executed growth hacking strategies to generate leads and increased the page traffic by 300%. 5. Delegated & audited tasks to ambassadors and achieve daily targets.

Education

  • Purdue University Daniels School of Business
    Master's degree, Marketing Analytics (STEM)
    2022 - 2023
  • University of Mumbai
    Bachelor of Engineering - BE, Major: Electronics & Telecommunications
    2016 - 2020
  • PACE Junior Science College
    Physics, Chemistry, Mathematics, Computer Science as Majors, First Class
    2014 - 2016
  • Swami Vivekanand International School and Junior College
    First Class with Distinction.
    2003 - 2014

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