Experience

Cofidis CZ

• Czechia
• Financial Services
• 1 - 100 Employee

• Head of Marketing

  • May 2022 - Present

  Responsibility for developing the marketing strategy including CRM activities, direct acquisition and product management.

• Business Analyst

  • Nov 2020 - Apr 2022

  Responsibility for definition and adaption of new ideas/requirements/projects. Main role is the connection between business and IT units and local or international suppliers.

• Product Manager

  • Jan 2018 - Nov 2020

  Responsibility for product development of all Direct products incl. whole management of credit cards. Product development, P/L, settings of processes and participatation on transversal projects.



Freelancer - Payment Cards Industry

• Prague, The Capital, Czech Republic

• Consultant

  • Oct 2014 - Dec 2017

  Consulting focusing on payment cards industry, including product strategy proposition, business plan & sales strategy, life cycle management, audit of technical solution, etc. Consulting focusing on payment cards industry, including product strategy proposition, business plan & sales strategy, life cycle management, audit of technical solution, etc.



Česká spořitelna

• Czechia
• Banking
• 700 & Above Employee

• Senior Product Manager - Credit Cards

  • Dec 2012 - Sep 2014

  Product management of credit and charge cards (private and business) for mass market, affluent and top affluent segment. P/L responsibility, development of new value-added propositons, branch sales and motivation, non-branches selling channels, new co-branded program, simplification of old portfolio, pricing offers (cost cuttings/revenue increasing), technical development of new features and upgrades, participation on bank projects, methodology and processes, marketing campaigns, etc. Product management of credit and charge cards (private and business) for mass market, affluent and top affluent segment. P/L responsibility, development of new value-added propositons, branch sales and motivation, non-branches selling channels, new co-branded program, simplification of old portfolio, pricing offers (cost cuttings/revenue increasing), technical development of new features and upgrades, participation on bank projects, methodology and processes, marketing campaigns, etc.



CETELEM CR, a.s.

• Head of credit cards

  • Jan 2003 - Nov 2012

  Responsible for credit card department: card development, back office, processing.

• Credit card specialist

  • Dec 1999 - Dec 2002

  Managed credit card development, back office and processing. Responsible for card procurement, new alternative sales channels, automatic channels (web, IVR, SMS), portfolio analysis, activation and usage campaigns.