Ceren Alumert
Customer Value Management Senior Manager at Hopi- Claim this Profile
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Bio
Credentials
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Basic SQL
BilgeAdam TeknolojiJun, 2021- Nov, 2024 -
Etkili Konuşma
Dialog Anlatım İletişimJun, 2021- Nov, 2024
Experience
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Hopi
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Türkiye
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Software Development
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100 - 200 Employee
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Customer Value Management Senior Manager
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Jun 2023 - Present
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İsteGelsin
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Türkiye
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Technology, Information and Internet
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1 - 100 Employee
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Head of Growth
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Jul 2022 - May 2023
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Growth Lead
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Nov 2021 - Jul 2022
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Turk Telekom
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Türkiye
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Telecommunications
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700 & Above Employee
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Senior Marketing Specialist / Revenue Management
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May 2018 - Nov 2021
Responsible for defining mobile postpaid segment strategy to deliver the revenue, acquisition and ARPU budget. • Developing 360 degree marketing activities for existing customer• Working closely with Digital, CRM, Analytic and Planning to increase revenue• Identifying existing customer needs with deeply analysis to drive acquisition & revenue growth• Developing an analytical model for upsell and re-commitment find out the most eligible postpaid customers for generating incremental revenue. • Creating new channels in order to get maximum efficiency from analytical models • Designing and launching end-to-end marketing campaigns to increase revenue and customer loyalty.• Keeping closely main KPIs of the whole team and identifying opportunities to drive incremental revenue from existing customers• Leading team as assistant manager• Working on new projects and business models for increase revenue considering customer loyalty and experience • Managing and improving communication between business partners• Planning, forecasting and conducting marketing budgets. Show less
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Marketing Specialist / Revenue Management
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Jan 2016 - May 2018
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Mobile Marketing Specialist
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Jun 2013 - Dec 2015
Mainly responsible for customer, offer and communication management of Postpaid Segment with the aim of increasing its subscriber market share.• Launching new tariffs and campaigns to maintain competitiveness• Developing new campaigns for new acquisition, improving services and also for customer satisfaction.• Leading the 4.5G project on behalf of marketing, planning new campaign launches by forecasting new customer needs with changing technology• Leading and coordinating key operational stakeholders such as segment, pricing, IT, MarCom, Finance, Sales, CRM, Regulation and Legal departments for perfect execution.• Identifying market opportunities, product positioning and to drive acquisition & revenue growth• Monitoring and reporting acquisition performance of all sales channels to senior management Show less
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Turk Telekom
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Türkiye
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Telecommunications
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700 & Above Employee
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Corporate Mobile Sales Systems Intern
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Jun 2012 - Sep 2012
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Brand Ambassador
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Sep 2010 - Jan 2012
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Ford Motor Company
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United States
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Motor Vehicle Manufacturing
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700 & Above Employee
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Technical Intern
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Jul 2011 - Aug 2011
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Education
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İstanbul Teknik Üniversitesi
Engineering/Industrial Management -
Ayvalık Anadolu Lisesi