Saffa S.
Marketing Intern at ISNA Canada- Claim this Profile
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Bio
Experience
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ISNA Canada
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Non-profit Organizations
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1 - 100 Employee
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Marketing Intern
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Jun 2023 - Present
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MIST Toronto
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Canada
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Professional Training and Coaching
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1 - 100 Employee
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Marketing Organizer
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Oct 2022 - Present
- Develop and implement social media strategies to attract new registrations and increase brand awareness- Create and coordinate video content like TikTok(s) and Reels to renew hype and awareness around MIST tournament- Manage social media account by posting regular stories, promoting content and regualrly checking and working towards increasing engagement metrics
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Competitions Organizer
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Sep 2021 - Sep 2022
- Reached out to potential judges through cold emailing for various competitions that resulted in over 30+ interested judges- Coordinated and executed training seminars of audiences of up to 15 on tournament policies, and appropriate competition ballot rulebook- Conducted 3 in-person competitions with over 100+ MISTees and judges to overall lead an effective tournament outcome
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Sponsorship Organizor
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Jan 2021 - Aug 2021
- Outreached to potential sponsors by cold emailing local business and business with similar vision to get over 10 interested sponsors - Organized an instagram live event every week with different hosts to create a safe space for muslim students to discuss trending topics that increased engagement by 20% - Reached out to small and local businesses to be apart of our "local business campaign" to allow them more reach within our community with different sponsorship packages resulted in over 20 business in our campaign Show less
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Lexus Of Oakville
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Canada
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Concierge
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Jun 2022 - Present
- Operated a multi-line phone system to provide acquired knowledge to each guest and redirect them to respective departments accumulating to 100 calls a day - Handled confidential customer financial information in processing purchases and finalization of sales and accurately inputted detailed transaction information in Microsoft Excel for financial tracking - Coordinated foot traffic into the dealership by assigning available sales consultants and increasing guest satisfaction by 34% - Operated a multi-line phone system to provide acquired knowledge to each guest and redirect them to respective departments accumulating to 100 calls a day - Handled confidential customer financial information in processing purchases and finalization of sales and accurately inputted detailed transaction information in Microsoft Excel for financial tracking - Coordinated foot traffic into the dealership by assigning available sales consultants and increasing guest satisfaction by 34%
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DeGroote Commerce Society
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Canada
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Non-profit Organization Management
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1 - 100 Employee
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Financial Merchandise and Sales Associate
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Nov 2022 - Jun 2023
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DeGroote Real Estate Association
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Canada
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Real Estate
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1 - 100 Employee
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VP of Marketing
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Sep 2022 - Jun 2023
- Creating engaging marketing campaigns that resulted in over 40 new members and 100+ followers- Utilizing Canva and Procreate to design multiple graphical elements that promoted our events and club presence on our online platforms- Using polls and other engagement techniques to increase our engagement by 171% and reaching over 282% more accounts than the previous month (Aug 2022)
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VP of Corporate Relations
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Apr 2022 - Sep 2022
- Outreaching to potential sponsors & schedule discovery sessions with over 10+ interested sponsors- Creating a detailed sponsorship package in order to secure sponsors for club's growth and reach
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McMaster Orphan Sponsorship Program
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Canada
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Fundraising
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1 - 100 Employee
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Treasurer
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Aug 2022 - Jun 2023
Managing all finances like collecting receipts, issuing reimbursements, creating financial summaries for events, creating cash flow statements, making monetary decisions in order to promote transparency by creating financial summary available to public Managing all finances like collecting receipts, issuing reimbursements, creating financial summaries for events, creating cash flow statements, making monetary decisions in order to promote transparency by creating financial summary available to public
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Delectables Co
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Oakville, Ontario, Canada
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Small Business Owner
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Jun 2021 - Apr 2022
- Started DTC brand of luxury edible arrangements such as strawberry towers, charcuterie boards, bouquet boxes and specializing in dessert tables perfect for any occasion. - Developed marketing and branding materials and worked with influencer marketing to increase customer reach through organic growth - Started DTC brand of luxury edible arrangements such as strawberry towers, charcuterie boards, bouquet boxes and specializing in dessert tables perfect for any occasion. - Developed marketing and branding materials and worked with influencer marketing to increase customer reach through organic growth
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Product Manager
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Jul 2020 - Apr 2022
Started DTC brand, Resinö Co, specializing in resin and personalized items such as cards, keychains, coasters, trays, mugs and cake toppers - Utilized wave for invoicing, accounting and bookkeeping purposes that resulted in profits of $10,000+ - Administered social media accounts for the use direct communication, promoting offers, answering questions with customers that help in business growth - Designed multiple graphical advertisements to promote our variety of products resulting in profits of $9,000+ and 103 new customers - Initiated a marketing collaboration with a luxury consignment store based in Alberta that resulted in profits of approximately $2000 and 10 new customers Show less
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Education
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DeGroote School of Business - McMaster University
Honours Bachelor of Commerce