Antra Silova, MBA

Marketing and Customer Experience Manager at DataBasics Pty Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Riga, Latvia, LV

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5.0

/5.0
/ Based on 2 ratings
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Rachel Kitchens-Cole, LCSW

My father and I met Antra through business classes we audited at Kennessaw State University. This particular class was one in which inventors/potential entrepreneurs presented products and students chose one and worked as teams to create a business plan. We were fortunate enough to have Antra choose Faux EZ. Not only did Antra help lead us to qualification for a business competition in Canada where we won, "Most ready to go to market," but she also continued to work with us even after the class was over. Antra obviously has drive coupled with a strong intellect, and was willing to put in time and effort to see the project through.

Dagzen Kahraman

I worked with Antra on several projects during my MBA program and it was a great pleasure to have her as a team mate in each project. Antra is a creative and energetic person with excellent communication skills. Her international background and experience always makes her so distinctive with every insight she brings to the table. We miss you here in Atlanta, Antra! Good luck in Chicago...

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Experience

    • Australia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing and Customer Experience Manager
      • Jan 2016 - Present

      - Develop and implement marketing strategy, branding and social strategy to reinvent company in order to build brand awareness and pipeline, including redeveloping website, rebranding, managing marketing channels. - Transition the company from traditional to inbound marketing for traffic and lead growth. - Pioneer and manage marketing automation within the company (Hubspot, Hootsuite, SurveyMonkey). - Lead all content marketing, email marketing, SEO, social media, advertising, including ideation, creation and distribution of content. - Create and deliver sales enablement materials, blogs, datasheets, webinars, competitive differentiation materials, customer case studies, proposal templates. - Optimise processes to support marketing and sales initiatives. - Collaborate with senior managers to align teams to reach goals and meet our customers’ needs.

Education

  • Kennesaw State University - Michael J. Coles College of Business
    MBA, Business, Management, Marketing, and Related Support Services
    -
  • University of Latvia
    Bachelor of Arts (BA) Education
    -

Community

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