Marketing Communications Manager

• Jun 2022 - Present

Content Marketing Specialist

• May 2021 - Jun 2022

- Drive content production workflows by working efficiently with content teams, demand generation, product marketing, partner marketing, and more, to ensure content delivery is on track to meet promotional deadlines - Manage several content projects at a time (eBooks, White Papers, Blogs, Executive Briefs, and more) including creating and providing comprehensive outlines for writers, authoring content, reviewing content pieces for grammatical errors, optimizing for SEO when required, and delivering promotional copy for team members to leverage in campaigns- Collaborate with internal and external design teams, writers, and other agency personnel- Measure and optimize existing content on an ongoing basis making updates based on industry trends, data, product or solution changes, and more Show less

Board Member - Women's Leadership Group

• May 2021 - Jun 2022

Marketing Specialist, Demand Generation

• Dec 2020 - May 2021

Marketing Coordinator

• Feb 2018 - Dec 2020

My role as a Marketing Coordinator continually adapted and changed throughout my time with Rave Mobile Safety and Alert Solutions, which Rave acquired. Initially, in our smaller team at Alert Solutions, I was responsible for creating engaging copy for email campaigns to assist in generating qualified leads to pass over to sales teams. I also managed Alert Solution's social media channels and blog before Rave acquired the company. At Rave I created and managed our blog schedule which included authoring, proofreading, optimizing and publishing about 7-8 blogs a week. I spearheaded Rave's social media strategy across multiple channels increasing our clicks, engagement and followers, and developed a comprehensive internal guide to support employees social media efforts and employee advocacy. Additionally, I managed and deployed digital advertising across our social media channels. Show less

Marketing Account Manager

• Jul 2016 - Feb 2018

As a Marketing Account Manager I was responsible for many client's digital marketing strategies and was the point of contact for several small business owners looking to grow their marketing efforts. I worked with client budgets for strategic advertising on Google AdWords, Twitter and Facebook and also managed client's social media channels, email marketing schedules and efforts, website training on WordPress, as well as maintained client websites and blogs. I also created engaging copy for emails, blogs and landing pages. This busy role required me to be great with time management and effectively meeting deadlines. Show less

Operations Support Specialist

• Sep 2015 - Jul 2016

As an Operations Support Specialist I wore many hats. I was the social media liaison working directly with a small marketing agency to help improve the TradeSource online presence. I managed our Editorial Calendar which included TradeSource blogs and social media. Additionally, I assisted in maintaining the Rhode Island Staffing Association's website. I was also a help to the various TradeSource branch offices by supporting their sourcing efforts. I was also responsible for running several reports every week and supporting internal employees by performing basic IT help desk support including password resets, troubleshooting problems, etc. Show less

Customer Service Social Media Specialist

• Nov 2014 - Sep 2015

As a Social Media Specialist I responded to clients via social media, including Facebook, Twitter and Instagram, to guarantee customer satisfaction. I helped customers with product concerns and questions, as well as sharing and passing along positive feedback. The goal of this position was to ensure great customer service through a social platform.

Sales Associate

• Jul 2012 - Nov 2014

As a sales associate in ALEX AND ANI East Greenwich I was a member of the Visual Merchandising team, responsible for changing the product displays, and creating a good store environment. I worked with my team to promote in-store charity events, assist customers, perform inventory, and train new hires.

Intern

• Jun 2014 - May 2015

As an intern at the James L. Maher Center in the Early Intervention department I worked alongside Speech Therapists, Physical Therapists and Field Supervisors. The intentions of Early Intervention are to assist families with their children ages 0-3 years with various developmental delays in a comfortable home environment, and to ensure that the therapies and treatments can be enforced in the home. My responsibilities there were to help and observe the home visits to families and help run the weekly playgroup. The purpose of the playgroup was to introduce families to one another and to lead discussions about various topics to help educate the parents. Show less