Director of Revenue Engineering

• Nov 2020 - Present

Revenue Engineering Consultant

• Feb 2020 - Feb 2021

Director of Marketing Automation

• Jun 2018 - Feb 2020

Technical Marketing Cloud Architect

• Oct 2017 - May 2018

Responsibilities • Meet with clients to define and articulate business requirements and architect complex solutions leveraging Eloqua Marketing Automation, CRM, and potentially BI and data warehouse • Conduct data workflow workshops with clients in order to devise user stories and project plans for implementation • Manage large-scale data integration projects • Develop thorough client technical design documentation on data implementation and integration projects • Act… Show more Responsibilities • Meet with clients to define and articulate business requirements and architect complex solutions leveraging Eloqua Marketing Automation, CRM, and potentially BI and data warehouse • Conduct data workflow workshops with clients in order to devise user stories and project plans for implementation • Manage large-scale data integration projects • Develop thorough client technical design documentation on data implementation and integration projects • Act as the expert on the function of our marketing and sales technologies with respect to how they interact with one another, pass data, and contribute to lead scoring and respective workflows • Researches 3rd party technologies that could enhance client's ability to add intelligence to leads that are passed to sales • Continually monitors and assesses lead enrichment and lead management processes, driving continuous improvement in those functions • Establish database schema and data governance strategies for marketing automation platforms and 3rd party integrations • Serve as integration SME for existing clients and be brought on as needed for special projects, working closely with lead consultants to devise and recommend solutions. Show less Responsibilities • Meet with clients to define and articulate business requirements and architect complex solutions leveraging Eloqua Marketing Automation, CRM, and potentially BI and data warehouse • Conduct data workflow workshops with clients in order to devise user stories and project plans for implementation • Manage large-scale data integration projects • Develop thorough client technical design documentation on data implementation and integration projects • Act… Show more Responsibilities • Meet with clients to define and articulate business requirements and architect complex solutions leveraging Eloqua Marketing Automation, CRM, and potentially BI and data warehouse • Conduct data workflow workshops with clients in order to devise user stories and project plans for implementation • Manage large-scale data integration projects • Develop thorough client technical design documentation on data implementation and integration projects • Act as the expert on the function of our marketing and sales technologies with respect to how they interact with one another, pass data, and contribute to lead scoring and respective workflows • Researches 3rd party technologies that could enhance client's ability to add intelligence to leads that are passed to sales • Continually monitors and assesses lead enrichment and lead management processes, driving continuous improvement in those functions • Establish database schema and data governance strategies for marketing automation platforms and 3rd party integrations • Serve as integration SME for existing clients and be brought on as needed for special projects, working closely with lead consultants to devise and recommend solutions. Show less

Marketing Technology Manager

• May 2016 - Sep 2017

Played a pivotal role in managing and developing Domo’s marketing technology stack. Thought strategically as well as technically to see the big picture while implementing and developing at the tactical level. Used in-depth knowledge of marketing automation APIs, salesforce automation APIs, web development technologies, web server maintenance, and technology infrastructure/architecture principles to research, recommend, architect and develop solutions that bridge gaps between existing systems… Show more Played a pivotal role in managing and developing Domo’s marketing technology stack. Thought strategically as well as technically to see the big picture while implementing and developing at the tactical level. Used in-depth knowledge of marketing automation APIs, salesforce automation APIs, web development technologies, web server maintenance, and technology infrastructure/architecture principles to research, recommend, architect and develop solutions that bridge gaps between existing systems connections/integrations. Show less Played a pivotal role in managing and developing Domo’s marketing technology stack. Thought strategically as well as technically to see the big picture while implementing and developing at the tactical level. Used in-depth knowledge of marketing automation APIs, salesforce automation APIs, web development technologies, web server maintenance, and technology infrastructure/architecture principles to research, recommend, architect and develop solutions that bridge gaps between existing systems… Show more Played a pivotal role in managing and developing Domo’s marketing technology stack. Thought strategically as well as technically to see the big picture while implementing and developing at the tactical level. Used in-depth knowledge of marketing automation APIs, salesforce automation APIs, web development technologies, web server maintenance, and technology infrastructure/architecture principles to research, recommend, architect and develop solutions that bridge gaps between existing systems connections/integrations. Show less

Marketing Technology Manager

• Jul 2015 - May 2016

Managed and Coordinated the planning, ongoing development, maintenance, and accessibility of marketing website in a way that ensured the consistency of the site’s design and navigation. Updated and advised colleagues on how to best optimize content for online deployment. In addition to the website, also managed all technologies utilized by the Marketing team including acted as an admin, explored new technologies, made recommendations on new/existing technologies, implemented purchased… Show more Managed and Coordinated the planning, ongoing development, maintenance, and accessibility of marketing website in a way that ensured the consistency of the site’s design and navigation. Updated and advised colleagues on how to best optimize content for online deployment. In addition to the website, also managed all technologies utilized by the Marketing team including acted as an admin, explored new technologies, made recommendations on new/existing technologies, implemented purchased technologies with complete roll out plans (timelines and training), managed system integrations and trained team members on technology usage.

Webmaster

• Jul 2013 - Jul 2015

Web Developer

• Feb 2013 - Apr 2013

Developed and designed internal web sites for clients using CodeIgniter. Developed and designed internal web sites for clients using CodeIgniter.

Social Media Coordinator

• Aug 2010 - Apr 2013

Maintain social media accounts across several platforms while increasing outside sales. Maintain social media accounts across several platforms while increasing outside sales.

IT Intern

• Jun 2006 - Jun 2007

Assist in servicing computers and computer labs Assist in servicing computers and computer labs