Marketing Manager

• Jun 2023 - Present

Direct Trade Manager - South

• Oct 2022 - May 2023

Area Sales Manager

• Jul 2021 - Jan 2023

Handling Vizag Area Business, quarterly ~21 Cr - 38 Stockist- 85+ Salesmen force

BLP Associate

• Jun 2020 - Jun 2021

Developed understanding & contributed across multiple domains of Sales & Marketing during the 1 year program. - Customer MarketingDeveloped strategy involving stakeholders across Value Chain to grow Palmolive - Body Wash & Hand Wash category in Indirect Trade. - Consumer MarketingPlanned and executed the internal & external launch strategy of Colgate Vedshakti Mouth Protect Spray - India's first on-the-go germ kill solution for mouth.- Customer Development OfficerHandled stockists business, ~1.1 Cr monthly turnover, across Retail Channels in North Bangalore. Show less

Marketing Intern

• Apr 2019 - May 2019

Precision Marketing  Piloted Cohort Development Strategy for Unilever Bangladesh | Brands: TRESemme and Fair & Lovely – Men  Developed 3 & 4 cohorts and pen-portraits for respective brand using 5W framework & 6 decision criteria  Presented to General Manager, Digital Transformation – HUL & Digital Activation Lead – UB | Awarded PPI Data Strategy  Built intuitive and comprehensive data catalogue for Unilever Bangladesh around brand, customer & store  Suggested quick win opportunities and derived actionable insights by tracing data linkages & spotting data gaps Use-Case Analysis  Identified ~ 45 data points captured by 22 companies during customer engagement via app/service/product  Suggested 5 use cases to enhance consumer intimacy with categories and increase traffic on MyKirana App Show less

Associate Consultant

• Aug 2016 - May 2018

As Forensic Investigator worked on 15 projects spanning across E-commerce, Manufacturing Industry, Automobile Industry and Engineering Services, which involved the suspect indulging in misconduct Achievements  Received a "Letter of Appreciation" from the Technical Director, Risk Consulting, KPMG India Pvt. Ltd.  Awarded with ‘Super Team’ award for a high profile engagement with a client – revenue EUR 7.697 billion  Represented winning team for Risk Consulting division in the Intra-KPMG (Bangalore) Cricket tournament Market Intelligence  Made ghost visits to 50+ retailers as part of field intelligence to identify procured goods & distribution channels  Contacted 20+ vendors & discreetly garnered quotations to perform cost-mapping & identify potential red flags Project Management  Spearheaded the project for an E-commerce client – revenue USD 2.8 billion | Established nexus between suspects  Ensured the profitability and the project timeliness of the engagement by assisting the project manager  Appointed to the suspect interview team | Client lodged FIR against suspect based on the evidence presented Responsibility  Prepared proposal deck for 25+ prospective clients underlining the go-to-market strategy & potential risk areas  Mentored 3 newly recruited analysts with the induction process & knowledge transfer during engagements Show less

Summer Intern

• Feb 2016 - May 2016

Summer Intern

• Jun 2015 - Jul 2015