Isabelle Lewis

SEO Executive at PMW
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Contact Information
us****@****om
(386) 825-5501
Location
Billingshurst, England, United Kingdom, UK

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5.0

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Lois E.

I have the pleasure of working closely with Izzy at PMW within the digital team, and I cannot recommend her enough. Izzy is not only talented with both on-page and technical SEO, she is also an absolute pleasure to work with. From day one, Izzy impressed me with her reliability. She consistently delivers high-quality work, meeting deadlines without fail. No matter the task at hand, Izzy approaches it with dedication, ensuring that every project is completed to the best of her ability. Her attention to detail and meticulous approach to her work are truly admirable, most-recently going the extra-mile by creating a Google Tag Manager guide for the entire team to refer to. But what truly sets Izzy apart is her helpful and friendly nature. She possesses a genuine willingness to assist her colleagues and go the extra mile to ensure client success. Whenever I need support or have SEO-related questions, Izzy is always there, offering valuable insights and guidance. Her approachable and supportive attitude creates a positive and collaborative work environment within the digital team. Overall, Izzy is an incredibly reliable, helpful, and friendly professional. She is not only excellent at what she does, but she also possesses the interpersonal skills that make her a valuable asset to any team.

Maly BERTRAND

I highly recommend Isabelle for her exceptional work as my main contact during my time as Project Manager for the Magimix mobile application. Isabelle's professionalism, efficiency, and quality of work in adapting the English version of the app were truly efficient. She has always delivered the work on time. And her contributions greatly contributed to the quality of the English version of the Magimix app. I really appreciated to work with her, and I have no doubt that Isabelle has a bright future ahead of her and would be a valuable asset to any team or project.

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Credentials

  • Google Analytics
    Google
    Feb, 2019
    - Nov, 2024
  • Google Garage Certificate
    Google
    Feb, 2019
    - Nov, 2024
  • Adobe Certified Associate (ACA)
    Adobe
    Mar, 2018
    - Nov, 2024

Experience

    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • SEO Executive
      • Dec 2022 - Present

      As an SEO Specialist at PMW, my mission is to help our clients improve their website's search engine rankings and increase organic traffic. My daily tasks involve conducting keyword research, performing on-page optimisation, and carrying out technical SEO audits to enhance website structure and user experience. To boost our clients' website authority, I develop and execute link building strategies and monitor website performance data to track progress and make data-driven decisions. Staying up-to-date with industry trends and best practices for SEO is essential in this constantly evolving field. I play a vital role in helping our clients achieve their online business goals by implementing effective SEO strategies and continuously improving their website's search engine visibility. I take pride in being a valuable member of our team, and I am dedicated to delivering exceptional results for our clients. Show less

    • United Kingdom
    • Machinery Manufacturing
    • 1 - 100 Employee
    • Marketing Executive
      • Oct 2021 - Dec 2022

      As part of a small and dynamic marketing team within a highly reputable international company, I played an integral role in planning and executing a comprehensive marketing strategy across online and offline channels. Working closely with the Marketing Manager and Managing Director, I was able to bring my expertise and creativity to the table and develop innovative ideas to drive brand awareness and boost sales. One of my key responsibilities was leading the social media strategy, working in collaboration with a talented content creator to enhance our brand image and connect with our target audience. In addition, I was also responsible for assisting with professional product and food photography, ensuring that our visual assets accurately reflected the brand and resonated with our customers. Working with the HQ team in France, I helped to ensure brand consistency and cohesion in all communications, whilst also utilising my copywriting skills to craft compelling social content, blogs, and editorials. I designed marketing materials using Adobe InDesign and Canva to create branded leaflets, brochures, and posters, and used Adobe Photoshop to manipulate imagery to be used on retailer websites. A key aspect of my role involved strategically planning and implementing promotional activity for our own e-commerce website and exclusive products at various retailers. I analysed promotional activity, liaised with the sales team on new product launches, and created launch decks to promote and market new products. In addition, I coordinated the production of POS (point of sale) materials from start to finish, from organising the design to printing and distribution to stores. I also managed the content of our e-commerce site, continuously improving the imagery, copy, and user experience. Show less

    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Communications and Events Manager
      • Mar 2016 - Oct 2021

      As the sole person responsible for the school's marketing strategy, event coordination, and internal communications, my role included a variety of responsibilities.To accurately represent the school and convey our values and strengths to potential students and parents, I designed and produced marketing materials and promotional advertisements, such as the school prospectus, event banners, and online adverts.I organised professional photo shoots for school promotion, including photography and videography, editing using Adobe Photoshop and Sony Vegas Pro, to ensure all visual assets reflected the school's brand and values, and resonated with our target audience.Coordinating school events, such as annual Open Evenings and Gold Awards Ceremonies, each with over 600 guests, from conception to execution, involved working closely with the senior leadership team, teachers, and support staff to ensure that these events were engaging, informative, and ran smoothly.Leveraging various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn, I developed and executed social media strategies and content management to communicate with current and prospective parents and students, showcase the school's achievements and events, and increase engagement within the community.Managing the school's website content was another important aspect of my role, ensuring that the website was up-to-date, user-friendly, and accurately reflected our values and strengths. I also created and maintained internal Google sites and communicated with parents externally via SIMS Intouch.In addition to my responsibilities, I wrote and edited articles for the monthly newsletter (e-Weald), highlighting the school's achievements and upcoming events.Lastly, I provided training and support to new staff members to ensure they were able to carry out their roles effectively. Show less

    • Communications and Events Assistant
      • Nov 2014 - Mar 2016

      As part of a small team, I was responsible for managing all school and sixth form events and external communications. This included coordinating photography and videography for school promotion and occasionally collaborating with outside organisations. I was also responsible for event administration and managing social media content.Working in this fast-paced environment, I was able to support all aspects of the role and work collaboratively with my colleagues to ensure the smooth running of all events and communications. I took pride in delivering high-quality work, paying close attention to detail, and ensuring that all events and communications were executed flawlessly. Show less

    • United Kingdom
    • Travel Arrangements
    • 100 - 200 Employee
    • Catering Assistant
      • 2011 - Mar 2014

      As a part-time Kitchen Assistant at Abingworth Hotel, my main responsibility was to support the kitchen team in preparing and cooking food for hotel guests. I assisted in the daily operations of the kitchen, ensuring that all food was prepared, cooked, and presented to the highest standard. My duties included preparing ingredients, washing and chopping vegetables, and assisting the chefs in cooking and plating dishes. I was also responsible for maintaining a clean and organised kitchen environment, which included washing dishes, cleaning surfaces, and emptying the bins. Working in a fast-paced kitchen environment, I was able to develop my culinary skills and learn new techniques from the experienced chefs. I also learned about food hygiene and safety regulations, ensuring that the kitchen adhered to strict health and safety guidelines. In addition to my core responsibilities, I was also required to communicate effectively with the kitchen team, ensuring that we worked together efficiently to meet the demands of hotel guests. I took pride in delivering excellent customer service, and I was always willing to go the extra mile to ensure that guests enjoyed their dining experience at the hotel. Show less

Education

  • Creative Process Digital, Brighton
    Level 3 Pass
    2018 - 2019
  • Northbrook College Sussex
    Level 2 Distinction
    2014 - 2015
  • Steyning Grammar School & Sixth Form
    2012 - 2014
  • Steyning Grammar School & Sixth Form
    2009 - 2012

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