Shyam kapri
Assistant Professor at Graphic Era Hill University- Claim this Profile
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Bio
Credentials
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Email Marketing Certified
www.hubspot.comMay, 2017- Oct, 2024 -
Hubspot Content Marketing Certified
HubSpot AcademyApr, 2017- Oct, 2024 -
Hubspot Inbound Certified
HubSpot AcademyApr, 2017- Oct, 2024 -
Google Adwords Certification
Google, Social Marketing ToolsMay, 2017- Oct, 2024 -
Sustainable Homestay Tourism Framework
Office Of The Controller General Of Patents, Designs And Trade Marks (Cgpdtm)
Experience
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Graphic Era Hill University
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India
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Higher Education
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500 - 600 Employee
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Assistant Professor
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Oct 2018 - Present
Assistant Professor & President of Innovation Council at Graphic Era Hill University. My area of specialization is digital and social media marketing and e-commerce. Assistant Professor & President of Innovation Council at Graphic Era Hill University. My area of specialization is digital and social media marketing and e-commerce.
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Dhawaj Digital Marketing Agency Pvt. Ltd.
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Chief Consultant
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Dec 2016 - Oct 2018
Helping people and organizations to accomplish their business and social goals by harnessing the power of the internet. Digital Marketing Strategist, Conversion Rate Optimiser, Social Media Expert, SEO Expert, Google Adwords & Analytics Certified, Content Writer, Speaker, Trainer, and Blogger. Helping people and organizations to accomplish their business and social goals by harnessing the power of the internet. Digital Marketing Strategist, Conversion Rate Optimiser, Social Media Expert, SEO Expert, Google Adwords & Analytics Certified, Content Writer, Speaker, Trainer, and Blogger.
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Sr. Manager Marketing
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Apr 2015 - Dec 2016
• Key official of selection panel formed for empanelment of seed production companies. • Production and Marketing Partnerships development and management with seed companies. Business association with firms is formed for increasing seed production in different geographical areas with selected crops and varieties for reaching among maximum farmers with brand name “Pantnagar Seeds” • Brand management, marketing communication and ATL • Pricing strategies for different crops and varieties • Communicating with purchasers, distributors and dealers to assemble market information and intelligence regarding latest trends in market • Product Management. Show less
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Vice President
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May 2007 - Mar 2015
• Responsible for establishing a modern public school equipped with digital technology as per the need of the hour with maintaining growth and profitability. • Sole responsibility from selection of site, building plan, advertisement, marketing strategies, Human Resource Development, academic policy, fee policy, admission policy, transportation and affiliation with CBSE up to 10+2 • Sole responsibility for establishing a Bachelors of Education college which is recognized from NCTE Jaipur and affiliated to Kumaon University, Nainital • Many new concepts were created, designed and implemented for quality education. Which were USP of school and points of difference among established competitors; they had been communicated specifically and intensively in the market using ATL and BTL. • Planning and management of finance for construction, transportation and affiliation related activities • Achieved y-o-y growth of 140% • Experience of staff recruitment, training and motivating a cross functional team of more than 50 people; employed in different work areas • Vendor relationship management, affiliation related activities and many other were practiced Show less
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Dhanush Technologies
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India
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Internet Publishing
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1 - 100 Employee
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Software Consultant
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Mar 2002 - Dec 2007
Dhanush Technologies (from March 2002 to December 2007) Dehradun, Uttarakhand • Worked as a software consultant, led marketing and development team of five people. • To liaison with Government Department for market development • Achievement of marketing & developing customized software for relatively less computer literate government organizations. • High level officials were persuaded by showing user friendly input forms and beauty of a customized software to generate varieties of complex reports on a click. • Emphasis was on finding problems on complex report generation, and suggesting one click software solution for it. • Technically sophisticated customized software were developed and implemented successfully for many state government organizations. Show less
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Assistant Manager IT
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Dec 1998 - Mar 2002
• Worked at corporate office, in the marketing department. • Web design, intranet application development and IT infrastructure management. • Email advertising, content design and communication. • Website promotion on search engines. • Worked at corporate office, in the marketing department. • Web design, intranet application development and IT infrastructure management. • Email advertising, content design and communication. • Website promotion on search engines.
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Education
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2015 - 2017
Indian Institute of Management Kashipur
Two year EPGPM, Marketing -
2019 - 2022
Graphic Era Hill University
Doctor of Philosophy - PhD, Digital Communication and Media/Multimedia -
1994 - 1998
Kamla Nehru Institute of Technology, Sultanpur
Bachelor of Technology (B.Tech.), Electronics
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