Madeline McDonald
Consumer Insights Manager at Nature's Way- Claim this Profile
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Topline Score
Bio
Jeremy DeWitt
Madeline was an indispensable partner to a variety of brand projects we worked on together including brand repositioning, portfolio harmonization, claims generation, and innovation development. Madeline is a stellar insights and analytics professional that always leads with the consumer and follows up with sound business thinking. Her enthusiasm and fun-loving nature are the cherry on top that makes her a true joy to work with! I highly recommend her!
Leanne Stacey
Madeline is one of the most dynamic and driven individuals I have ever had the pleasure to know. In working with her across multiple roles and organizations, she has consistently demonstrated a passion for insights, deep knowledge of methodologies and consumer behavior, and an ability to drive towards strategic and actionable outcomes. Her enthusiasm and earnestness is infectious, inspiring others to reimagine what is possible rather than settle for
Jeremy DeWitt
Madeline was an indispensable partner to a variety of brand projects we worked on together including brand repositioning, portfolio harmonization, claims generation, and innovation development. Madeline is a stellar insights and analytics professional that always leads with the consumer and follows up with sound business thinking. Her enthusiasm and fun-loving nature are the cherry on top that makes her a true joy to work with! I highly recommend her!
Leanne Stacey
Madeline is one of the most dynamic and driven individuals I have ever had the pleasure to know. In working with her across multiple roles and organizations, she has consistently demonstrated a passion for insights, deep knowledge of methodologies and consumer behavior, and an ability to drive towards strategic and actionable outcomes. Her enthusiasm and earnestness is infectious, inspiring others to reimagine what is possible rather than settle for
Jeremy DeWitt
Madeline was an indispensable partner to a variety of brand projects we worked on together including brand repositioning, portfolio harmonization, claims generation, and innovation development. Madeline is a stellar insights and analytics professional that always leads with the consumer and follows up with sound business thinking. Her enthusiasm and fun-loving nature are the cherry on top that makes her a true joy to work with! I highly recommend her!
Leanne Stacey
Madeline is one of the most dynamic and driven individuals I have ever had the pleasure to know. In working with her across multiple roles and organizations, she has consistently demonstrated a passion for insights, deep knowledge of methodologies and consumer behavior, and an ability to drive towards strategic and actionable outcomes. Her enthusiasm and earnestness is infectious, inspiring others to reimagine what is possible rather than settle for
Jeremy DeWitt
Madeline was an indispensable partner to a variety of brand projects we worked on together including brand repositioning, portfolio harmonization, claims generation, and innovation development. Madeline is a stellar insights and analytics professional that always leads with the consumer and follows up with sound business thinking. Her enthusiasm and fun-loving nature are the cherry on top that makes her a true joy to work with! I highly recommend her!
Leanne Stacey
Madeline is one of the most dynamic and driven individuals I have ever had the pleasure to know. In working with her across multiple roles and organizations, she has consistently demonstrated a passion for insights, deep knowledge of methodologies and consumer behavior, and an ability to drive towards strategic and actionable outcomes. Her enthusiasm and earnestness is infectious, inspiring others to reimagine what is possible rather than settle for
Credentials
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Product Marketing Foundations
LinkedInOct, 2020- Nov, 2024 -
Principles of Market Research
The University of GeorgiaSep, 2019- Nov, 2024 -
Designing and Conducting Focus Groups
University of Minnesota School of Public HealthJan, 2019- Nov, 2024
Experience
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Nature's Way
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United States
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Wellness and Fitness Services
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300 - 400 Employee
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Consumer Insights Manager
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Jul 2021 - Present
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Education
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2007 - 2012
Scripps College
Bachelor of Arts, Economics -
2004 - 2007
The Latin School of Chicago
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1996 - 2004
Breck School
Community
