Head of Content

• Feb 2023 - Present

My role gives me an opportunity to lead and strategise the content creation efforts within Jaxl Innovations. -Creating a compelling narrative that aligns with the values and vision the company has set forth. -Inclusive but not exhaustive of managing a team of content creators, overseeing content production, driving engagement with the target audience -Shaping the brand's identity and conveying its message effectively to the audeince. My role gives me an opportunity to lead and strategise the content creation efforts within Jaxl Innovations. -Creating a compelling narrative that aligns with the values and vision the company has set forth. -Inclusive but not exhaustive of managing a team of content creators, overseeing content production, driving engagement with the target audience -Shaping the brand's identity and conveying its message effectively to the audeince.

Network Brand Solutions & Strategy || The Walt Disney Company

• Nov 2021 - Feb 2023

Head Of New Business Development

• Apr 2021 - Nov 2021

Bringing change and efficiency in the way companies and business owners exchange and inform their customers. Reducing the business costs and increasing profitability for businesses. Bringing change and efficiency in the way companies and business owners exchange and inform their customers. Reducing the business costs and increasing profitability for businesses.

Manager Brand solutions

• Dec 2019 - Apr 2020

#From Taking Brands live grow them to a sustainable business line for us. # End to End delivering marketing campaigns through various marketing tools and Inventory promotions #Analyzing what works and what bombs for each brand. # Taking brands business partners to a promised ROI on Magicpin. #From Taking Brands live grow them to a sustainable business line for us. # End to End delivering marketing campaigns through various marketing tools and Inventory promotions #Analyzing what works and what bombs for each brand. # Taking brands business partners to a promised ROI on Magicpin.

Assistant Manager

• Jun 2017 - Jul 2019

Content Partnerships • Aligning partners for the Short form content also including the Producers and the distributors of the same. • The selection involves the KPI for the content and certain internal metrics which are designed by me as he initiator of the project. Brand Integrations • Looking into the brand integration into the old and the new content which I onboard and initiating meeting for the same. • Seeking opportunity for the brand integration in the content onboard- making relevant efforts for the same. Content Performance • With the content being the heart of what I have been doing, ascertaining ambitious numbers opposite to the content is something that makes my adrenaline rush • Accountability in terms of the performance of the onboarded content, planning promotions for visibility and tracking the results form a part of my responsibility. Show less

Senior Executive

• Oct 2014 - May 2017

New Business Development • Entailing tasks and processes to develop content into relevant units for the client. • Exploring new business opportunities that can be taken up for long term business sustainability. • Exploring new opportunities with clients with respect to products, campaigns around it and customizing them according to the needs of the clients. Relationship Management • Coordination with Platform partners, internal content teams, production houses and producers for synergetic business operations. Revenue Management • Solely responsible to manage revenue of 160 MN and outgrow yourself every year. • Revenue Distribution amongst different content packets and products. Show less

Key Account Manager

• May 2012 - Oct 2014

Revenue Management • Promoting different VAS products in a strategic manner to get the maximum customer penetration & revenue. • New products marketing and selling for promotion time in the circle. • Key focus on high revenue generating products, ensuring product awareness, and targeted segment approach, resulting in increase of the total VAS Revenue. Relationships Management • Coordination with content partners, vendors, other circle VAS leads & Technical team for synergetic business operations • Effective management of customer relation operation and ensuring maximum customer satisfaction by providing timely resolution to VAS related complaints. • Developing effective relationships with VAS Heads and Vas Managers to enhance support for the designed services. Show less