Lorraine Oddo

Executive Vice President, Global Sales at Ramy Brook LLC
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Teri Hardin

Lorraine is an amazing merchant. Her ability to develop and nurture outstanding relationships with the market, the stores and her buyers, allowed her to be highly successful. Lorraine is a true business partner.

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Experience

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Executive Vice President, Global Sales
      • Jun 2017 - Present

      Private Contemporary womenswear brand designed for a woman by a woman. Available in high-end retailers worldwide such as Neiman Marcus, Saks Fifth Avenue, Bergdorf Goodman, Nordstrom and Bloomingdales as well as Ramy Brook flagship boutiques Madison Avenue and Southampton NY and RamyBrook.com. Creates strategy and leads vision across the organization from Sales and Business Planning to Merchandise Planning, Category expansion, Marketing, Events and Visual Presentation. Focus on driving top line sales and bottom line profit. Proficient at optimizing business path to growth and profit to leverage brand and product expansion, building upon core collection, and expanding customer and market reach. Full responsibility for Global Wholesale Sales, Major Department Stores, E Commerce, Off Price, as well as DTC Retail Division, and over 500 Specialty and International accounts. Created path to growth between product expansion and marketing with top retailers (online and in stores); Launched new business categories since joining - RTW, Denim, Swimwear, Eveningwear. Leads execution for Seasonal Sales Fashion Markets NYC , LA, Paris, Miami . Restructured and integrated Sales team; Redeveloped Planning and Merchandising divisions, Hired and trained Retail team, Visual , Field team , and implemented best in class processes to support growth plans. To date have achieved + 150% Sales and Margin growth for the brand. Show less

    • United States
    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • President of Collection (President of Retail 2015/2016)
      • Jan 2015 - Mar 2017

      International American luxury fashion brand founded by Elie Tahari, which designs, manufactures, distributes, and retails RTW fashion and accessories, available throughout Neiman Marcus, Bergdorf Goodman, Bloomingdales and Saks Fifth Avenue with a global distribution network of over 40 countries and more than 800 points of distribution worldwide. Rehired as President of Retail ( 2015) to rebuild the Elie Tahari Retail and E Commerce Divisions. Assumed full P&L responsibility for the Elie Tahari Retail Division of 36 stores , across Collection Boutiques, Outlet stores and E Commerce. Reworked Planning and Product strategy , re launched E Commerce site and rebuilt the entire Retail and E Commerce teams across Buying, Planning, Field leadership, Marketing and Visual. January 2016 expanded role to include full P&L responsibility for Elie Tahari Collection Division managing Global Wholesale Business as well as Omni Retail Division – overseeing a team of 150 people. Focus on driving Top Line Growth while reducing Dilution and improving Profit Margins. Partnered with Design & Merchandising on product strategies for key accounts: Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue, Bloomingdales and Harrods. Show less

    • United States
    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Senior Vice President, Retail
      • Apr 2013 - Jan 2015

      Brought on board to build the Alexis Bittar Omni Retail /DTC Division of Contemporary Fashion and Fine Jewelry (Collection Boutiques, Outlet stores, E Commerce) with full P&L responsibility across stores and E Commerce. Oversaw expansion across 18 Stores + Web and created entire Retail Org plan; recruited, trained and develop new teams; re-launched E Commerce site (design and platform); negotiated real estate deals in key markets; and managed entire build out for Store Design. *Successfully doubled the business in 18 months. Show less

    • United States
    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • President of Retail
      • 2006 - 2012

      Full P&L responsibility for Elie Tahari Retail Division across 34 stores (Collection Boutiques, Outlet stores, E Commerce). Successfully opened 26 new stores, maximized Retail Sales Volume, and Improved Operating Profit for overall division. Managed team of 150; established 5-year growth plan targeting expansion; re-launched E Commerce Site (Fall 2011); and helped to secure real estate in key markets. Full P&L responsibility for Elie Tahari Retail Division across 34 stores (Collection Boutiques, Outlet stores, E Commerce). Successfully opened 26 new stores, maximized Retail Sales Volume, and Improved Operating Profit for overall division. Managed team of 150; established 5-year growth plan targeting expansion; re-launched E Commerce Site (Fall 2011); and helped to secure real estate in key markets.

    • United States
    • Retail
    • 700 & Above Employee
    • Vice President, Divisional Merchandise Manager
      • 1989 - 2005

      World-renowned retailer and international fashion authority offering the finest assortment of designer apparel, handbags, shoes, jewelry, cosmetics and gifts, and for its superlative selling and merchandise offerings. Promoted to VP, Divisional Merchandise Manager (2005) for $350.0M Modern Collections, Bridge Sportswear, Special Sizes, Evening and Private Brand Business for 57 stores nationwide. Developed seasonal plans, controlled Open to Buy, and ensured financial profitability. Traveled to Milan and Paris, secured exclusive Modern Collections, Modern Separates – planned re-launch Fall ‘05. Earlier Roles: Vice President, DMM (2000 – 2004) – *President’s Award Winner, 2001 Divisional Merchandise Manager (1998 – 2000) – Bridge Sportswear, Bridge Career and Casual Business Buyer, Bridge Sportswear (1995 – 1998) – *Buyer of the Year, 1997 Buyer, Dresses (1991 – 1994) Associate Buyer, Designer Sportswear (1989 – 1991) Show less

Education

  • State University of New York at Albany
    Bachelor of Arts - BA, Major in Psychology, with Minor in Business and Spanish

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