Fraser Mackenzie DipWSET, MBA (IL)

Group General Manager at Artisans of Barossa
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Contact Information
us****@****om
(386) 825-5501
Location
Vine Vale, South Australia, Australia, AU

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Bio

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5.0

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Amy Stephens

Fraser's passion for business, innovation and sales transferred through to me and has positively influenced the way I handle myself professionally and how I personally look at the world around me. Within my career I had not experienced a mentor like Fraser before and I am unsure if I will again. He is a natural leader, mentor and teacher. Through our time working together I saw how he operated demonstrating how to intuitively communicate to different stakeholders, consistently thinking beyond of what has been done before, displaying resilience and courage in an every changing world and making timely decisions with the diligence and consideration required. Fraser kept me accountable for my role in the business, working with me to enable me to work independently and simultaneously achieve the businesses' strategic and operational goals. The speed at which our team functioned was ultimately a result of Fraser's direction and leadership. Fraser is truly an invaluable and inspiring asset to any team, business or industry.

anton hobbs

Fraser looks after our Champagne Lanson brand in the Gulf, - covering our sales in Domestic, Airlines and Duty Free. He has taken our distribution to another level - particularly in the Duty Free area. If you're thinking of working in the Middle East then get in touch with Fraser !

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Credentials

  • Operating a hospitality business in a COVID-19 environment
    Department of Health & Human Services, Victoria
    Oct, 2020
    - Nov, 2024
  • COVID-19 Contact Tracing
    The Johns Hopkins University
    Jul, 2020
    - Nov, 2024
  • Oral History Research, Recording and Abstracting
    Alexander Turnbull Library
    Jan, 2018
    - Nov, 2024
  • Certificate
    Court of Master Sommeliers, Americas
    Jan, 2004
    - Nov, 2024

Experience

    • Australia
    • Wineries
    • 1 - 100 Employee
    • Group General Manager
      • Aug 2022 - Present

    • Australia
    • Wholesale Alcoholic Beverages
    • Director, Wine Business Consultant
      • Jul 2004 - Present

    • Vice President
      • Oct 2021 - Jun 2022

    • Australia
    • Leisure, Travel & Tourism
    • 1 - 100 Employee
    • Non Executive Board Member
      • Oct 2020 - Jun 2022

    • Australia
    • Wine & Spirits
    • 1 - 100 Employee
    • Contributor, Marketing Sub-Committee
      • Dec 2019 - Jun 2022

    • Australia
    • Wineries
    • 1 - 100 Employee
    • Marketing Director
      • Mar 2019 - Jun 2022

    • New Zealand
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Commercial Manager
      • Jan 2016 - Jan 2019

    • United Arab Emirates
    • Manufacturing
    • 100 - 200 Employee
    • Marketing and Procurement Manager ~ Wine
      • Dec 2011 - Dec 2015

    • Packaging and Containers Manufacturing
    • 700 & Above Employee
    • Business Development Manager ~ Wine
      • May 2011 - Nov 2011

    • Australia
    • Beverage Manufacturing
    • 400 - 500 Employee
    • Sponsorship Project Manager ~ Rugby World Cup 2011
      • Dec 2010 - Apr 2011

    • International Market Manager, Americas
      • Jan 2008 - Nov 2010

    • Trade Activation Manager
      • Dec 2005 - Dec 2007

    • Territory Manager
      • May 2003 - Nov 2005

Education

  • Ducere Global Business School
    Master of Business Administration - MBA (IL), Innovation and Leadership
    2021 - 2022
  • Wine & Spirit Education Trust
    WSET Level 4 Diploma in Wines & Spirits -, wine and spirit production, business, analytics and tasting.

Community

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