Katarzyna Boińska

Brand Geeks Team Leader at RST Software Masters
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Contact Information
us****@****om
(386) 825-5501
Location
Wrocław, Dolnośląskie, Poland, PL
Languages
  • English Full professional proficiency
  • Polish Native or bilingual proficiency

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Adrian Kozlowski (He/Him)

Kasia to 100% teamplayerka. Jest ekspertką od social mediów, ale jej umiejętności wykraczają daleko poza ten zakres. Świetnie organizuje projekty, potrafi skoordynować i zaangażować zespół. Ludzie są dla niej zawsze na pierwszym miejscu. Do każdego z zadania podchodzi z myślą o tym jak jego realizacja wpłynie na wyznaczone cele zespołu i firmy. Jest super-optymistycznym, dobrym duchem zespołu. Współpracę z Kasią polecam w 100%

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Credentials

  • FACEBOOK ADS PRO (25.05.2022)
    Tigers
    May, 2022
    - Nov, 2024
  • Innovation Marketing Manager
    Wyższa Szkoła Bankowa we Wrocławiu
    Jun, 2018
    - Nov, 2024
  • Facebook PRO
    Social Media Now - merytorycznie o mediach społecznościowych
    Mar, 2018
    - Nov, 2024

Experience

    • Poland
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Brand Geeks Team Leader
      • Nov 2022 - Present

      ⚪ Showing the employer's brand in the IT world⚪ Recruitment support in acquiring new candidates⚪ Organization of the work of the employer branding team⚪ Team planning⚪ Implementation of tasks and assessment of their effectiveness⚪ Brainstorming and new ideas⚪ Review and retro of the team

    • Social Media Lead
      • Oct 2019 - Nov 2022

      ⚪ Designing and conducting communication in social media, primarily Facebook, LinkedIn, Instagram, YouTube, Twitter, Reddit and Quora⚪ Creating narrative strategies in social media⚪ Cooperation in creating creative concepts, brand communication strategies, regarding specific categories or brands in the field of social media communication⚪ Cooperating with the company's internal departments to coordinate activities in social media channels⚪ Creating, monitoring, analyzing the effectiveness and optimization of campaigns (Facebook, LinkedIn, YouTube, Instagram, Reddit and Quora)⚪ Analyzing social media trends and new opportunities⚪ Moderating the profile⚪ Copywriting Show less

    • Social Media Specialist
      • Jun 2018 - Oct 2019

    • Poland
    • Retail
    • 400 - 500 Employee
    • Social Media Specialist
      • Mar 2018 - Jun 2018

      - Designing and conducting communication in social media, primarily Facebook - Creating narrative strategies in social media - Cooperation in creating creative concepts, brand communication strategies, regarding specific categories or brands in the field of social media communication - Cooperating with the company's internal departments to coordinate activities in social media channels - Creating, monitoring, analyzing the effectiveness and optimization of campaigns (Facebook Ads) - Analysing of social media trends and new opportunities - Contacting and maintaining a positive relationship with the client (moderating the profile) - Copywriting Show less

    • United States
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Social Media and Content Manager
      • Sep 2015 - Mar 2018

      Responsibilities: - Perform research on current benchmark trends and audience preferences - Design and implement social media strategy to align with business goals - Set specific objectives and report on ROI - Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news) - Monitor SEO and web traffic metrics - Collaborate with other teams, like marketing and sales to ensure brand consistency - Communicate with followers, respond to queries in a timely manner and monitor customer reviews - Oversee social media accounts’ design (e.g. Facebook timeline cover and profile pictures) - Full ownership of executing LinkedIn and Facebook CPC/CPM campaigns. Duties include: preparing the offer, launching, optimization and reporting, occasional ad text copy development - Write editorial calendar for distribution to the community (calendars are typically produced monthly) - Suggest and implement new features to develop brand awareness, like promotions and competitions - Stay up-to-date with current technologies and trends in social media, design tools and applications Show less

    • Advertising Services
    • Project Manager
      • Jan 2015 - Jun 2015

      - Cooperation and contact with customers, - Organizing marketing activities, - Planning and implementation of projects, - Managing project teams, - Scheduling and supervising the timeliness of their implementation, - Creating a copy on websites, - Social Media campaigns. - Cooperation and contact with customers, - Organizing marketing activities, - Planning and implementation of projects, - Managing project teams, - Scheduling and supervising the timeliness of their implementation, - Creating a copy on websites, - Social Media campaigns.

    • Poland
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Content designer / Copywriter
      • Dec 2013 - Jan 2015

      - Participation in a development of marketing strategy, - Creation of advertising texts in English, - Writing articles on the company blog in English, - Creating e-mail marketing texts, - Writing scripts for video campaigns and e-books, - Planning and writing IT and mobile articles. - Participation in a development of marketing strategy, - Creation of advertising texts in English, - Writing articles on the company blog in English, - Creating e-mail marketing texts, - Writing scripts for video campaigns and e-books, - Planning and writing IT and mobile articles.

Education

  • Wyższa Szkoła Bankowa we Wrocławiu
    Master's degree, Innovation Marketing
    2016 - 2018
  • University of Phisical Education in Poznan, Poland
    Bachelor's degree, Journalism and Cultural Tourism
    2011 - 2014

Community

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