Experience

Kiteworks

• United States
• Software Development
• 100 - 200 Employee

• Digital Marketing Manager

  • Jan 2022 - Present



Concora Credit

• United States
• Financial Services
• 200 - 300 Employee

• Marketing Analyst

  • Oct 2021 - Jan 2022

• Senior Digital Marketing Coordinator

  • Feb 2021 - Oct 2021

  - Managed trusted relationships with affiliate partners, including the onboarding of new partners, and determined where optimizations can be implemented in order to yield higher results for three consumer credit cards- Researched a solution for auditing process improvement resulting in a decreased effort of 80 hours per quarter and improved overall regulatory compliance- Launched email marketing campaigns using Salesforce Marketing Cloud to re-engage potential customers: results 10% increase in account originations per month Show less

• Digital Marketing Coordinator

  • Jan 2020 - Feb 2021



Kroger

• United States
• Retail
• 700 & Above Employee

• Media Planning Coordinator

  • Nov 2019 - Dec 2019

  - Planned for 2020 national digital, out-of-home, television, and radio campaigns with Planners and Senior Planners using MediaTools - Provided insight to Planners on campaign development through market research, cost comparisons, and reach and frequency data in Excel utilizing Pivot Tables - Planned for 2020 national digital, out-of-home, television, and radio campaigns with Planners and Senior Planners using MediaTools - Provided insight to Planners on campaign development through market research, cost comparisons, and reach and frequency data in Excel utilizing Pivot Tables



Marcia Daszko & Associates

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Marketing Communications Manager

  • Sep 2018 - Oct 2019

  - Design social media campaigns, results: 10% increase in viewership and social media following - Oversee the tracking of book giveaways, sales, and other relevant diagnostics - Schedule 15+ speaking engagements with podcast, radio, and conference leaders - Design social media campaigns, results: 10% increase in viewership and social media following - Oversee the tracking of book giveaways, sales, and other relevant diagnostics - Schedule 15+ speaking engagements with podcast, radio, and conference leaders



Rent The Runway

• United States
• Retail
• 300 - 400 Employee

• RTR Representative

  • Jan 2019 - Jun 2019

  - Promoted Rent the Runway through social media - Collaborated with campus team to promote the company at Santa Clara University - Promoted Rent the Runway through social media - Collaborated with campus team to promote the company at Santa Clara University



Santa Clara University

• United States
• Higher Education
• 700 & Above Employee

• Neighborhood Ambassador

  • Jan 2018 - Jun 2019

  - Liaised between the university and off-campus students through Neighborhood University Relations Committee meetings, inclusive of our team of six, local government officials, Santa Clara Police Department, city code enforcement, and local neighbors- Provided resources and education to off-campus students through events, off-campus housing orientation, and online resources

• Van Fleet Operations Manager

  • Jan 2018 - Jun 2019

  - Managed use of four Center for Student Involvement owned vans for student organization use- Coordinated van scheduling through Google Calendar and online key system- Maintained quality of vans through routine checks and maintenance requests



QuickCarl, Inc.

• United States
• Consumer Services

• Market Research Intern

  • Sep 2018 - Dec 2018

  - Researched target market and initial assumptions - Developed Market Analysis survey to collect 39 responses using Google Forms - Created Human Intelligence Test on Amazon's Mechanical Turk. Collected 31 initial responses, validating market research assumptions, before releasing to an additional 220 respondents - Researched target market and initial assumptions - Developed Market Analysis survey to collect 39 responses using Google Forms - Created Human Intelligence Test on Amazon's Mechanical Turk. Collected 31 initial responses, validating market research assumptions, before releasing to an additional 220 respondents



COUNTRY Financial®

• United States
• Insurance
• 700 & Above Employee

• Administrative Assistant

  • Dec 2017 - Jan 2018

  - Assisted in administrative tasks - Updated organizational structure of client resources - Sorted through existing client files - Assisted in administrative tasks - Updated organizational structure of client resources - Sorted through existing client files



PepsiCo

• United States
• Food and Beverage Services
• 700 & Above Employee

• Nutrition and Marketing Intern

  • Aug 2017 - Nov 2017

  - Researched and developed a nutritional product, which unfortunately did not make it to market - Coordinated with managers located globally, with an emphasis on SE Asia - Core intern elect of Robbert Rietbroek, former CEO. Learned about effective leadership and communication - Researched and developed a nutritional product, which unfortunately did not make it to market - Coordinated with managers located globally, with an emphasis on SE Asia - Core intern elect of Robbert Rietbroek, former CEO. Learned about effective leadership and communication



Santa Clara University

• United States
• Higher Education
• 700 & Above Employee

• Community Facilitator

  • Aug 2016 - Jun 2017

  - Led 40 students in year-long community development- Planned, coordinated, and executed six to eight quarterly events for up to 500 residents, building community and challenging stereotypes- Managed a quarterly budget of $350 to develop student learning designed to promote a safe and inclusive environment (e.g. Random Acts of Kindness Floor Committee)

• Peer Educator Leavey School of Business

  • Sep 2016 - Dec 2016

  - Conducted class presentations kicking-off the Smartsims simulation assignment, "Mikes Bikes"- Facilitated student learning in "Mikes Bikes" simulation assignment- Served as a mentor for students- Answered questions and met with students outside of class- Assisted in grading exams and recording scores

• Orientation Leader

  • Mar 2016 - Sep 2016

  - Represented Santa Clara University to all incoming students and parents including history and insights (e.g. shortest walking paths and best places to eat)- Coordinated with team of 25 the safety and well-being of 1,400 incoming students over seven orientation sessions



Bon Appétit Management Company

• United States
• Restaurants
• 700 & Above Employee

• Marketing Assistant

  • Sep 2015 - Jun 2017

  - Maintained the overall integrity of the 12 on-campus cafés with the Marketing Director - Designed, created, and developed action-based marketing directed toward students, such as catering initiatives and holiday bake sales - Maintained the overall integrity of the 12 on-campus cafés with the Marketing Director - Designed, created, and developed action-based marketing directed toward students, such as catering initiatives and holiday bake sales



Forever 21

• United States
• Retail Apparel and Fashion
• 700 & Above Employee

• Sales Associate

  • Jul 2015 - Sep 2015

  - Supported customers in their inquiries and, when appropriate, offered suggestions regarding their clothing, shoes, and accessories needs - Supported customers in their inquiries and, when appropriate, offered suggestions regarding their clothing, shoes, and accessories needs



RedTail Golf Center

• Beaverton, Oregon

• Camp Counselor

  • Jun 2015 - Sep 2015

  - Provided golf instruction and safety training for children aged 3-16 - Oversaw the completion and organization of Daily Activity Reports for each camper every day (usually 100 a day) - Fostered a safe and creative environment for students to play practice games to prepare for time on the golf course - Provided golf instruction and safety training for children aged 3-16 - Oversaw the completion and organization of Daily Activity Reports for each camper every day (usually 100 a day) - Fostered a safe and creative environment for students to play practice games to prepare for time on the golf course



Catholic Youth Organization

• United States
• International Affairs
• 1 - 100 Employee

• Basketball and Volleyball Referee

  • Sep 2011 - Jun 2015

  - Facilitated and helped educate Elementary aged players on the safety and the rules of basketball and volleyball - Facilitated and helped educate Elementary aged players on the safety and the rules of basketball and volleyball