Marketing and Communications Specialist

• Jul 2021 - Present

Indoor Cycling Instructor

• Jan 2021 - Nov 2021

• Instruct three indoor cycling classes a week, focusing on creating an inclusive environment, making fitness fun, and promoting overall wellbeing • Instruct three indoor cycling classes a week, focusing on creating an inclusive environment, making fitness fun, and promoting overall wellbeing

Marketing and Communications Coordinator

• May 2020 - Jul 2021

• Create and execute multifaceted B2C marketing campaigns of digital, print and in-person strategies for earned media and paid advertising • Manage business and CEO Facebook, Instagram, LinkedIn and Google accounts, generating sustainable follower and engagement growth and expanding brand awareness and recognition• Design and provide content strategy for all digital and print collateral for the organization, adhering to strict deadlines for multiple concurrent projects• Produce promotional videos, including writing, recording and editing• Maintain website content to support strategic priorities of local council and national organization• Established strategy to utilize Google Ad Grant for nonprofits

Social Media and Editorial Marketing Intern

• Aug 2019 - May 2020

• Wrote and proofread relevant editorial articles for school’s website, social media and marketing materials• Implemented social media marketing campaigns across Twitter, Facebook and Instagram• Collaborated with multiple individuals of differing specialties to produce content for various platforms • Wrote and proofread relevant editorial articles for school’s website, social media and marketing materials• Implemented social media marketing campaigns across Twitter, Facebook and Instagram• Collaborated with multiple individuals of differing specialties to produce content for various platforms

Group Exercise Instructor

• Aug 2018 - May 2020

• Designed full body cardio and strength workouts (Hip Hop Cardio, Cycle and Barre.)• Motivated and instructed patrons throughout exercise classes while creating a fun, welcoming environment.• Educated patrons on proper fitness technique and continued engagement on social media.

Fitness Supervisor

• Jun 2018 - May 2020

• Handled multiple concurrent responsibilities as an active manager on duty for the fitness staff.• Facilitated communication between higher management, fitness staff and patrons.• Enforced fitness safety and cleanliness policies while deescalating tense situations.

Writer

• Aug 2018 - May 2020

• Wrote online articles about a myriad of topics targeted toward college-age women.• Collaborated with brands to advertise products and host events on campus and across social media. • Wrote online articles about a myriad of topics targeted toward college-age women.• Collaborated with brands to advertise products and host events on campus and across social media.

Director of Social Media

• Aug 2018 - May 2020

• Developed social media strategies to cultivate member engagement and interest.• Planned, organized and advertised volunteer and social events for club and community members.• Increased follower counts across all social media platforms: Instagram, Facebook and Twitter. • Developed social media strategies to cultivate member engagement and interest.• Planned, organized and advertised volunteer and social events for club and community members.• Increased follower counts across all social media platforms: Instagram, Facebook and Twitter.