Gabriel Iribar
Account Manager at 160over90- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Credentials
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Diploma in E-Business
Alison - Free Online LearningApr, 2016- Nov, 2024
Experience
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160over90
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United States
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Advertising Services
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500 - 600 Employee
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Account Manager
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Apr 2023 - Present
Direct and coordinate activation implementation inclusive of content, media, experiential, and client’s soccer development program.
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Senior Account Executive - Partnerships
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May 2021 - Mar 2023
Successfully led media strategy development and implementation for Audi of America's MLS partnership, resulting in a YoY impressions increase.Negotiated and managed content partnerships with major media partners, including Bleacher Report, The Players' Tribune, ESPN, and Fox Sports.Expertly managed budgets of up to $2M and coordinated with internal and external teams to develop and adhere to strict timelines. Led the activation of the Audi Goals Drive Progress program (an Audi-MLS joint initiative); including program framework development and communications management. Show less
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Octagon
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United States
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Advertising Services
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700 & Above Employee
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Senior Account Executive - Integrated Marketing
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Feb 2020 - Sep 2020
Created sports partnership strategies through social, digital, tv, and retail integration for CPG brands in Johnson & Johnson’s Pain & Allergy categories.Managed sponsorship deliverables and contractual assets for Johnson & Johnson's sponsorship of the U.S. Soccer Federation and MLS.Led day-to-day relationships with multiple clients, property partners, vendors, and talent.Managed cross-departmental projects in launch of social media influencer campaign with U.S. Soccer National Team players Supported account teams through event planning and hospitality management for BMW luxury test drive events at Monterey Car Week and Octagon's NBA All-Star celebration event, hosting 300+ guests and clients. Show less
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Account Executive - Branded Experiences
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Apr 2018 - Feb 2020
Developed experiential marketing programs within Allstate’s portfolio of national soccer sponsorships: Mexican Football Federation, U.S. Soccer Federation, Concacaf, MLS, and Alianza de Fútbol.Managed planning and execution for 50+ experiential activations, including fan fests, half-time promotions, hospitality activations, and talent meet & greets; delivering over 52MM on-site impressions, 134MM earned media impressions, and generated a 16% YOY increase of customer leads Supervised daily responsibilities and professional development of an Account Trainee Show less
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Account Trainee
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Sep 2017 - Mar 2018
Developed marketing strategies, such as media advisories, social media posts, and website management for the CME Group Tour Championship (LPGA) and the Chubb Classic (PGA Champions Tour)Executed day-to-day operations, including sponsorship activation, fulfillment, and ticket salesManaged event planning and logistics for a junior golf tournament held in conjunction with the Chubb Classic; organized activities, travel, transport, and accommodations for 50+ guests
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Elder Sports Marketing
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Boca Raton, Florida
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Partnership Marketing Intern
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Sep 2016 - Jul 2017
Elder Sports Marketing (ESM) specializes in assisting sports organizations with revenue generation and provides multiple services such as ticket sales, sponsorship sales, event marketing, fundraising, and entitlement sponsorships to assist clients in achieving their revenue goals. Responsibilities/Accomplishments : - Sponsorship procurement for a robust client list including the Minnesota Super Bowl Host Committee, College Football Playoff, and Atlanta Tipoff Club. - Designed presentations for sponsorship proposals, activation programs, and hospitality packages; contributing to the $75k sale of the Vivid Seats - Official Ticket Exchange Sponsorship for the Basketball Hall of Fame Show less
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The Miami Football Club
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Spectator Sports
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1 - 100 Employee
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Marketing Street Team Member
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Aug 2016 - Dec 2016
Performed grass-root marketing efforts throughout the city of Miami; interacted with fans during promotional events, games, and distributed tickets. Led merchandise sales during matches and reported customer sales trends and inventory needs to supervisors. Performed grass-root marketing efforts throughout the city of Miami; interacted with fans during promotional events, games, and distributed tickets. Led merchandise sales during matches and reported customer sales trends and inventory needs to supervisors.
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Education
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Florida Atlantic University
Bachelor’s Degree, Finance