Experience

LiveRamp

• United States
• Advertising Services
• 700 & Above Employee

• Analytics Manager, Team Lead

  • Mar 2023 - Present

• Analytics Manager

  • Jan 2021 - Mar 2023



Xandr

• United States
• Advertising Services
• 300 - 400 Employee

• Senior Manager, Data Insights and Research

  • Jul 2017 - Jan 2021



AT&T

• United States
• Telecommunications
• 700 & Above Employee

• Market Research and Analysis Manager (DIRECTV/AdWorks)

  • Mar 2015 - Jul 2017



Starcom USA

• Junior Associate

  • Mar 2014 - Mar 2015

  Operations Junior Associate for Mars/Wrigley National TV Media and Spotify Digital Media Tasks include: - Conducting daily system maintenance, including allocating TV units, actualizing costs and impressions of digital placements and uploading new inventory and campaigns accurately and efficiently - Pulling and analyzing data and ratings reports for programs, networks and current buys - Assisting in monthly billing, which includes investigating and clearing billing discrepancies - Facilitating the compilation of client-facing quarterly delivery reports involving organizing and collecting of over 100 vendor-produced reports and consolidating important data in the final document - Developing and presenting a 14/15 National TV marketplace analysis to Starcom and Wrigley executives and clients Show less



The Walt Disney Company

• United States
• Entertainment Providers
• 700 & Above Employee

• Character Performer

  • Aug 2013 - Jan 2014



National Dance Alliance

• Head Instructor and Choreographer

  • May 2009 - Aug 2013

  I tour throughout the U.S. to different colleges and high schools to educate dance teams at 3-4 day dance camps. I lead the dancers through team-building activities, help team leaders discover their own leadership style, and teach choreography in a clear and efficient manner. I tour throughout the U.S. to different colleges and high schools to educate dance teams at 3-4 day dance camps. I lead the dancers through team-building activities, help team leaders discover their own leadership style, and teach choreography in a clear and efficient manner.



Duke University Office of Assessment

• Duke University, Durham, NC

• Research Assistant

  • Oct 2012 - May 2013

  I assist in analysis and research pertaining to Duke’s undergraduate curriculum to improve student learning. I utilize SAS and Excel to clean, organize and analyze data for various departments throughout the university. I assist in analysis and research pertaining to Duke’s undergraduate curriculum to improve student learning. I utilize SAS and Excel to clean, organize and analyze data for various departments throughout the university.



American Council on Exercise

• Durham, NC

• Group Fitness Instructor

  • Aug 2010 - May 2013

  I am certified by the American Council on Exercise and I have experience teaching Cardio Dance, Body Tone, Step Aerobics, Hip Hop, and Pilates. I am certified by the American Council on Exercise and I have experience teaching Cardio Dance, Body Tone, Step Aerobics, Hip Hop, and Pilates.



NYC Department of Parks & Recreation

• United States
• Government Administration
• 700 & Above Employee

• Analytics Intern

  • May 2012 - Aug 2012

  I conducted analysis of the membership numbers of the agency’s 33 recreation centers and implemented a plan to collect data from over 90 citywide playground sites. I conducted analysis of the membership numbers of the agency’s 33 recreation centers and implemented a plan to collect data from over 90 citywide playground sites.



Target

• United States
• Retail
• 700 & Above Employee

• Brand Ambassador Manager

  • Feb 2012 - Aug 2012

  I recruited and delegated tasks to 60 Brand Ambassadors that represented Target at an Orientation week event. I also maintained the “Target College Events at Duke University” Facebook page throughout the summer by posting status updates, answering questions and recruiting followers. Lastly, I participated in conference calls with corporate employees from Periscope to continue to learn more about social media marketing. I recruited and delegated tasks to 60 Brand Ambassadors that represented Target at an Orientation week event. I also maintained the “Target College Events at Duke University” Facebook page throughout the summer by posting status updates, answering questions and recruiting followers. Lastly, I participated in conference calls with corporate employees from Periscope to continue to learn more about social media marketing.



Duke Student Wellness Center

• Durham, NC

• Research and Development Intern

  • Aug 2011 - May 2012

  I analyzed data from the annual campus-wide Wellness Survey, performed qualitative analysis on health-related Chronicle articles (the newspaper of Duke University), used social media (Facebook and Twitter) to advertise for events and maintain the positive reputation of the Center, and wrote innovative blog posts for the DUWELL Blog. I analyzed data from the annual campus-wide Wellness Survey, performed qualitative analysis on health-related Chronicle articles (the newspaper of Duke University), used social media (Facebook and Twitter) to advertise for events and maintain the positive reputation of the Center, and wrote innovative blog posts for the DUWELL Blog.